Graduate Certificate in Integrated Marketing Management and PR

Monday, 25 August 2025 00:29:57

International applicants and their qualifications are accepted

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Overview

Overview

Integrated Marketing Management and PR


Develop the skills to drive business growth through effective marketing strategies and public relations.


Unlock your potential in the competitive marketing landscape with our Graduate Certificate in Integrated Marketing Management and PR.

Designed for professionals looking to enhance their marketing skills, this program covers the latest trends and best practices in integrated marketing management and public relations.


Learn how to create and implement successful marketing campaigns, manage public relations, and analyze market data to inform business decisions.


Take the first step towards a career in marketing and PR. Explore our Graduate Certificate in Integrated Marketing Management and PR today and discover how you can drive business success.

Integrated Marketing Management and PR is a comprehensive course that equips students with the skills to create and execute successful marketing strategies. By combining marketing management and public relations, this graduate certificate program provides a unique perspective on how to build brand awareness and drive business growth. Students will learn how to develop effective marketing campaigns, manage social media, and craft compelling narratives that resonate with target audiences. With a strong focus on practical application, this course offers career prospects in industries such as advertising, public relations, and digital marketing. Upon completion, graduates can expect to secure high-paying jobs in these fields.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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• Integrated Marketing Communications (IMC)
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• Brand Management and Positioning
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• Digital Marketing Strategies
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• Public Relations Theory and Practice
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• Media Relations and Media Planning
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• Event Management and Public Relations
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• Social Media Marketing and Management
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• Research Methods in Marketing and PR
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• Marketing Research and Analysis
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• Integrated Marketing Communications Planning

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Graduate Certificate in Integrated Marketing Management and PR

The Graduate Certificate in Integrated Marketing Management and PR is a postgraduate program designed to equip students with the skills and knowledge required to succeed in the dynamic world of marketing and public relations.
This program focuses on teaching students how to develop and implement effective integrated marketing strategies that drive business results, while also understanding the role of public relations in building brand reputation and fostering positive relationships with stakeholders.
Through a combination of theoretical and practical learning, students will gain a deep understanding of marketing principles, including market research, segmentation, targeting, and positioning, as well as public relations concepts such as crisis communication, reputation management, and social media engagement.
The program is typically completed over one year, with students typically studying two courses per semester.
The Graduate Certificate in Integrated Marketing Management and PR is highly relevant to the marketing and PR industries, with many graduates going on to secure senior roles in companies such as advertising agencies, marketing consultancies, and in-house marketing teams.
The program is also designed to be flexible, with many courses available online, making it accessible to students who need to balance work and study commitments.
Upon completion of the program, graduates will have the skills and knowledge required to develop and implement effective integrated marketing strategies, manage public relations campaigns, and build strong relationships with stakeholders.
The Graduate Certificate in Integrated Marketing Management and PR is a great option for those looking to transition into a career in marketing and PR, or for those who want to enhance their existing skills and knowledge in these areas.
The program is taught by experienced academics and industry professionals, providing students with a unique blend of theoretical and practical learning.
The Graduate Certificate in Integrated Marketing Management and PR is recognized by many employers as a valuable qualification, and graduates have gone on to secure senior roles in a range of industries, including finance, retail, and technology.

Why this course?

Graduate Certificate in Integrated Marketing Management and PR is a highly sought-after qualification in today's market, with the UK's marketing industry expected to grow by 3.5% annually until 2025 (Source: CIPR). The demand for skilled professionals with expertise in integrated marketing management and public relations is on the rise, driven by the increasing importance of digital marketing and the need for effective communication strategies.
Industry Growth Number of Jobs
Digital Marketing 12,000+ job openings
Public Relations 8,000+ job openings
Integrated Marketing Management 6,000+ job openings

Who should enrol in Graduate Certificate in Integrated Marketing Management and PR?

Ideal Audience for Graduate Certificate in Integrated Marketing Management and PR Are you a recent graduate looking to kick-start your career in marketing and communications? Do you want to develop the skills to create and implement effective integrated marketing strategies? If so, this Graduate Certificate in Integrated Marketing Management and PR is perfect for you.
Key Characteristics: You are a UK-based individual with a degree in marketing, communications, or a related field. You have a strong interest in digital marketing, social media, and public relations. You are looking to enhance your skills and knowledge in integrated marketing management and PR, and are eager to apply them in a real-world setting.
Career Goals: You aspire to work in a marketing or communications role, such as a marketing manager, PR coordinator, or social media specialist. You want to be able to create and implement effective integrated marketing strategies that drive business results. You are looking for a career that offers a good work-life balance and opportunities for professional growth and development.
Prerequisites: You have a good understanding of marketing principles and practices. You have a strong foundation in English language and communication skills. You are able to work independently and as part of a team, and are comfortable with technology and digital tools.
Statistics: According to the Chartered Institute of Marketing, the average salary for a marketing manager in the UK is £43,000 per annum. The demand for marketing professionals is high, with the UK's marketing industry expected to grow by 10% in the next five years.