Graduate Certificate in Digital Marketing Strategy and Planning

Sunday, 15 February 2026 06:26:02

International applicants and their qualifications are accepted

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Overview

Overview

Digital Marketing Strategy and Planning is a specialized field that helps businesses navigate the ever-changing online landscape.

Designed for professionals seeking to enhance their skills, this Graduate Certificate program focuses on developing a comprehensive understanding of digital marketing principles, including market research, campaign analysis, and performance measurement.

Through a combination of theoretical foundations and practical applications, learners will gain expertise in creating effective digital marketing strategies and plans that drive business results.

With a focus on data-driven decision making, this program is ideal for those looking to upskill in areas such as social media marketing, search engine optimization, and email marketing.

By the end of the program, learners will be equipped with the knowledge and skills necessary to drive business growth and success in the digital age.

Ready to take your career to the next level? Explore the Graduate Certificate in Digital Marketing Strategy and Planning today and discover how you can stay ahead of the curve in this rapidly evolving field.

Digital Marketing Strategy and Planning is the backbone of any successful online campaign. This Graduate Certificate program equips you with the skills to develop and execute a comprehensive digital marketing strategy, driving business growth and revenue. With a focus on data-driven decision making, you'll learn to analyze market trends, create targeted campaigns, and measure ROI. Our unique approach combines theoretical foundations with practical applications, ensuring you're job-ready. Career prospects are vast, with opportunities in e-commerce, advertising, and more. Upon completion, you'll be able to Digital Marketing Strategy and Planning like a pro, making you an attractive candidate in the job market.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Digital Marketing Strategy Development
• Digital Marketing Planning and Budgeting
• Search Engine Optimization (SEO) Fundamentals
• Pay-Per-Click (PPC) Advertising Strategies
• Social Media Marketing and Management
• Content Marketing and Creation
• Email Marketing and Automation
• Data Analysis and Reporting in Digital Marketing
• Measuring and Evaluating Digital Marketing Campaigns
• Digital Marketing Ethics and Compliance

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Graduate Certificate in Digital Marketing Strategy and Planning

The Graduate Certificate in Digital Marketing Strategy and Planning is a specialized program designed to equip students with the skills and knowledge required to succeed in the digital marketing industry.
This program focuses on teaching students how to develop and implement effective digital marketing strategies and plans, including social media marketing, search engine optimization, and email marketing.
Upon completion of the program, students will be able to analyze market trends, create targeted marketing campaigns, and measure the success of their efforts using data analytics tools.
The Graduate Certificate in Digital Marketing Strategy and Planning typically takes one year to complete and consists of four courses.
The program is designed to be flexible, with courses offered online or on-campus, making it accessible to working professionals and students who need to balance their studies with other commitments.
The Graduate Certificate in Digital Marketing Strategy and Planning is highly relevant to the digital marketing industry, with many employers seeking candidates with this level of expertise.
Graduates of this program can expect to secure high-paying jobs in digital marketing, including roles such as digital marketing manager, social media manager, and SEO specialist.
The program is also designed to prepare students for further study, with many graduates going on to pursue master's degrees in digital marketing or related fields.
Overall, the Graduate Certificate in Digital Marketing Strategy and Planning is an excellent choice for anyone looking to launch or advance their career in digital marketing.

Why this course?

Graduate Certificate in Digital Marketing Strategy and Planning is a highly sought-after qualification in today's digital landscape. According to a survey by the Chartered Institute of Marketing (CIM), 75% of marketers in the UK believe that digital marketing skills are essential for their job, with 60% stating that they need to stay up-to-date with the latest digital marketing trends.
Digital Marketing Skills Percentage of Marketers
Digital Marketing Strategy 80%
Digital Marketing Planning 70%
Data Analysis 90%

Who should enrol in Graduate Certificate in Digital Marketing Strategy and Planning?

Digital Marketing Strategy and Planning Ideal for ambitious professionals seeking to upskill in the UK's thriving digital landscape, this Graduate Certificate is designed for those looking to enhance their career prospects in the ever-evolving world of digital marketing.
Key Characteristics: This programme caters to individuals with a solid foundation in marketing, seeking to transition into senior roles or start their own digital marketing ventures. With the UK's digital economy valued at £1.1 trillion, graduates will be equipped to navigate the complexities of the industry and drive business growth through data-driven strategies.
Target Audience: Professionals with 2+ years of experience in marketing, seeking to upskill in digital marketing strategy and planning. According to a report by the Chartered Institute of Marketing, 75% of marketers in the UK consider digital marketing to be a key area of focus, making this programme an ideal choice for those looking to stay ahead of the curve.
Learning Outcomes: Upon completion, graduates will possess a comprehensive understanding of digital marketing strategy and planning, enabling them to drive business growth, develop effective marketing campaigns, and stay up-to-date with the latest industry trends and technologies.