Graduate Certificate in Designing Public Relations Marketing Materials

Monday, 16 February 2026 05:21:10

International applicants and their qualifications are accepted

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Overview

Overview

Public Relations Marketing Materials

is designed for professionals seeking to enhance their skills in creating effective marketing materials. This Graduate Certificate program focuses on teaching students how to craft compelling messages and visuals that engage target audiences. Some of the key topics covered include branding, messaging, and visual identity. By learning how to design and produce high-quality marketing materials, graduates can improve their ability to communicate with diverse groups and build strong relationships with customers and stakeholders. With this knowledge, you'll be better equipped to drive business results and stay ahead in the competitive world of marketing.

Designing Public Relations Marketing Materials is a comprehensive course that equips students with the skills to create effective marketing materials for public relations. By mastering the art of visual communication, students will learn to craft compelling messages that engage audiences and drive results. The course offers key benefits such as improved design skills, enhanced creativity, and a deeper understanding of marketing principles. Graduates can expect exciting career prospects in the fields of public relations, marketing, and communications. Unique features of the course include hands-on projects, industry expert guest lectures, and access to state-of-the-art design software.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


Brand Identity Development • Branding • Visual Identity • Corporate Image • Identity Systems •
Copywriting for Marketing Materials • Content Creation • Messaging • Tone of Voice • Copywriting Techniques •
Design Principles for Marketing Materials • Visual Hierarchy • Color Theory • Typography • Composition •
Digital Marketing Materials • Social Media Graphics • Email Marketing • Online Advertising • Digital Design •
Print Materials Design • Brochures • Flyers • Business Cards • Print Production •
Marketing Materials Strategy • Target Audience Analysis • Competitor Research • Marketing Objectives • Campaign Planning •
Brand Guidelines Development • Style Guides • Tone of Voice Guidelines • Visual Identity Guidelines • Brand Asset Management

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Graduate Certificate in Designing Public Relations Marketing Materials

The Graduate Certificate in Designing Public Relations Marketing Materials is a specialized program that equips students with the skills to create effective marketing materials for public relations campaigns.
This program focuses on teaching students how to design and develop marketing materials such as brochures, flyers, posters, and websites that effectively communicate a brand's message and promote its products or services.
Upon completion of the program, students will be able to demonstrate their ability to design and develop marketing materials that align with the organization's overall marketing strategy and public relations goals.
The program's learning outcomes include the ability to analyze target audiences, develop marketing materials that resonate with them, and evaluate the effectiveness of marketing campaigns.
The Graduate Certificate in Designing Public Relations Marketing Materials typically takes one year to complete and consists of four courses.
The duration of the program can be completed on a part-time basis, allowing students to balance their studies with work or other commitments.
The program is highly relevant to the marketing and public relations industry, as companies are constantly seeking professionals who can design and develop effective marketing materials.
Graduates of the program can pursue careers in marketing, public relations, and communications, or advance their careers in existing roles.
The Graduate Certificate in Designing Public Relations Marketing Materials is an excellent option for individuals who want to enhance their skills in marketing and public relations and launch a successful career in these fields.
By studying this program, students will gain a deeper understanding of how to design and develop marketing materials that drive results and achieve business objectives.
The program's industry-relevant curriculum ensures that graduates are equipped with the latest skills and knowledge to succeed in the marketing and public relations industry.
The Graduate Certificate in Designing Public Relations Marketing Materials is a valuable addition to any degree program, providing students with a specialized skillset that is in high demand by employers.

Why this course?

Graduate Certificate in Designing Public Relations Marketing Materials holds immense significance in today's market, where effective communication and branding are crucial for businesses to thrive. According to a survey by the Chartered Institute of Marketing (CIM), 75% of marketers in the UK consider design to be a key aspect of their marketing strategy (Source: CIM, 2020).
Statistic Value
Number of marketers using design in their strategy 75%
Average spend on design per marketer £5,000
Number of marketers who consider design to be a key aspect of their marketing strategy 90%

Who should enrol in Graduate Certificate in Designing Public Relations Marketing Materials?

Ideal Audience for Graduate Certificate in Designing Public Relations Marketing Materials Are you a recent graduate looking to kick-start your career in PR marketing? Do you have a passion for creative communication and a keen eye for detail?
Demographics: Our ideal candidate is typically a recent graduate from a UK university, with a degree in marketing, communications, or a related field. In 2020, there were over 700,000 graduates in the UK, with many looking to break into the PR industry.
Skills and Interests: You should have a strong understanding of marketing principles, as well as excellent design and communication skills. You'll also need to be able to work well under pressure and meet deadlines. Many of our students are also interested in digital marketing, social media, and content creation.
Career Goals: Upon completing the Graduate Certificate in Designing Public Relations Marketing Materials, you can expect to secure a role in a PR agency, marketing team, or in-house communications department. According to the Chartered Institute of Marketing, the average salary for a PR manager in the UK is around £35,000 per year.