Graduate Certificate in Data-driven Marketing

Thursday, 12 February 2026 13:16:55

International applicants and their qualifications are accepted

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Overview

Overview

Data-driven marketing is the backbone of modern marketing strategies, and a Graduate Certificate in Data-driven Marketing can help you master it.

Designed for professionals looking to upskill in data analysis and interpretation, this program equips you with the skills to drive business growth through data-informed decisions.

Learn how to collect, analyze, and interpret complex data sets, and apply this knowledge to real-world marketing challenges.

Develop a deep understanding of marketing metrics, data visualization tools, and statistical modeling techniques.

Gain practical experience in using data to measure campaign effectiveness, optimize marketing strategies, and improve customer engagement.

Take the first step towards a career in data-driven marketing and explore this Graduate Certificate program to discover how data can drive business success.

Data-driven Marketing is the backbone of modern marketing strategies, and our Graduate Certificate in Data-driven Marketing will equip you with the skills to excel in this field. By leveraging Data-driven Marketing, you'll gain a competitive edge and unlock new career opportunities. This course focuses on Data-driven Marketing principles, including data analysis, market research, and campaign optimization. You'll learn from industry experts and develop a portfolio of projects that showcase your skills in Data-driven Marketing. With a strong foundation in statistics, computer programming, and digital marketing, you'll be prepared to drive business growth and succeed in the job market.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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Data Analysis for Marketing Decisions •
Digital Marketing Strategy Development •
Data Visualization Techniques •
Marketing Research Methods •
Social Media Marketing Fundamentals •
Customer Segmentation and Profiling •
Predictive Analytics in Marketing •
Email Marketing Automation •
Web Analytics and Measurement

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Graduate Certificate in Data-driven Marketing

The Graduate Certificate in Data-driven Marketing is a specialized program designed to equip students with the skills and knowledge required to succeed in the digital marketing landscape.
This program focuses on teaching students how to collect, analyze, and interpret data to inform marketing strategies and drive business results.
Upon completion of the program, students will be able to apply data analysis techniques to measure campaign effectiveness, optimize marketing mix, and make data-driven decisions.
The Graduate Certificate in Data-driven Marketing typically takes one year to complete and consists of four courses.
These courses cover topics such as data mining, predictive analytics, marketing research, and data visualization.
The program is designed to be flexible and can be completed online or on-campus, making it accessible to working professionals and students who need to balance their studies with other commitments.
The Graduate Certificate in Data-driven Marketing is highly relevant to the marketing industry, as companies are increasingly relying on data-driven insights to inform their marketing strategies.
By completing this program, students will gain the skills and knowledge required to succeed in a data-driven marketing role and will be able to contribute to the development of data-driven marketing strategies.
The program is also designed to be industry-relevant, with a focus on teaching students how to apply data analysis techniques to real-world marketing problems.
Graduates of the Graduate Certificate in Data-driven Marketing can expect to find employment in a variety of roles, including data analyst, marketing analyst, and business analyst.
Overall, the Graduate Certificate in Data-driven Marketing is a valuable program that provides students with the skills and knowledge required to succeed in the digital marketing landscape.

Why this course?

Graduate Certificate in Data-driven Marketing holds immense significance in today's market, where data-driven decision-making has become the norm. According to a survey by the Chartered Institute of Marketing (CIM), 85% of marketers in the UK consider data analysis to be a key skill for success. Moreover, a report by the Digital Marketing Institute states that 70% of marketers believe that data-driven marketing is crucial for measuring campaign effectiveness.
Key Statistics Percentage
Marketers who consider data analysis a key skill 85%
Marketers who believe data-driven marketing is crucial for measuring campaign effectiveness 70%

Who should enrol in Graduate Certificate in Data-driven Marketing ?

Data-driven Marketing Ideal Audience
Professionals seeking to upskill in digital marketing, particularly those in the UK, are the primary target audience for a Graduate Certificate in Data-driven Marketing. Key characteristics include:
- Age: 25-45 years old - Industry: Marketing, Advertising, or related fields
- Current job role: Marketing Coordinator, Social Media Manager, or Digital Marketing Specialist - Career goals: To enhance career prospects, increase earning potential, and stay competitive in the job market
- Familiarity with data analysis tools and software, such as Google Analytics, Excel, and SQL - Willingness to learn and adapt to new technologies and methodologies
- Location: Primarily based in the UK, with opportunities for remote learning - English language proficiency: Proficient in English, with a minimum IELTS score of 6.5 (for international students)