Graduate Certificate in Business Analytics for Marketing

Sunday, 07 September 2025 11:58:08

International applicants and their qualifications are accepted

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Overview

Overview

Business Analytics for Marketing

Unlock the power of data-driven decision making with our Graduate Certificate in Business Analytics for Marketing.


Designed for marketing professionals and aspiring analysts, this program equips you with the skills to collect, analyze, and interpret complex data to inform business strategies.


Learn to apply statistical models, machine learning algorithms, and data visualization techniques to drive business growth and improve customer engagement.


Gain a competitive edge in the job market with a specialization in business analytics for marketing.


Start your journey today and discover how business analytics can transform your marketing efforts.

Business Analytics is the backbone of modern marketing, and our Graduate Certificate in Business Analytics for Marketing will equip you with the skills to harness its power. By combining business acumen with data-driven insights, you'll be able to drive informed decision-making and stay ahead of the competition. With this course, you'll gain a deep understanding of data analysis, machine learning, and visualization techniques, as well as the ability to communicate complex findings to stakeholders. Upon completion, you'll be poised for a career in data-driven marketing, with opportunities in marketing analytics and business intelligence.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


Data Mining for Marketing Analysis •
Marketing Research Methods •
Predictive Analytics for Customer Behavior •
Data Visualization for Business Insights •
Marketing Mix Modeling •
Big Data Analytics for Marketing Strategy •
Statistical Modeling for Marketing Decision Making •
Marketing Metrics and Performance Measurement •
Social Media Analytics for Business •
Machine Learning for Marketing Automation

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Graduate Certificate in Business Analytics for Marketing

The Graduate Certificate in Business Analytics for Marketing is a specialized program designed to equip students with the skills and knowledge required to analyze and interpret complex business data, making informed decisions in the marketing field.
This program focuses on teaching students how to use data analytics tools and techniques to drive business growth, improve customer engagement, and increase revenue. By the end of the program, students will be able to apply business analytics to real-world marketing problems, using tools such as data visualization, machine learning, and statistical modeling.
The duration of the Graduate Certificate in Business Analytics for Marketing is typically one year, with students completing a series of coursework and projects over the course of the program. This allows students to gain practical experience in business analytics and apply their knowledge to real-world marketing challenges.
The program is highly relevant to the marketing industry, as businesses are increasingly relying on data-driven decision making to stay competitive. By gaining a Graduate Certificate in Business Analytics for Marketing, students can demonstrate their ability to analyze and interpret complex data, making them highly sought after by employers in the marketing field.
Upon completion of the program, students can expect to gain a range of skills, including data analysis, data visualization, and statistical modeling. They will also gain a deeper understanding of marketing principles and how to apply business analytics to drive business growth and improve customer engagement.
The Graduate Certificate in Business Analytics for Marketing is a great option for students looking to transition into a career in marketing analytics or business analytics, or for those looking to enhance their existing skills and knowledge in this area. With its focus on practical application and real-world experience, this program is well-suited to helping students achieve their career goals in the marketing field.

Why this course?

Graduate Certificate in Business Analytics for Marketing is a highly sought-after qualification in today's data-driven market. According to a survey by the Chartered Institute of Marketing (CIM), 85% of marketers believe that data analysis is crucial for making informed business decisions (Source: CIM, 2020). In the UK, the demand for business analytics professionals is expected to grow by 14% by 2025, outpacing the average for all occupations (Source: Office for National Statistics, 2020).
Year Employment Rate
2020 12.4%
2021 13.5%
2022 14.2%

Who should enrol in Graduate Certificate in Business Analytics for Marketing?

Ideal Audience for Graduate Certificate in Business Analytics for Marketing Are you a marketing professional looking to upskill and stay ahead in the industry?
Professionals with a background in marketing, data analysis, or a related field In the UK, 75% of marketers believe data analysis is crucial for making informed business decisions, yet only 22% have the necessary skills.
Those interested in data-driven decision making and business strategy With the rise of big data, businesses are looking for professionals who can collect, analyze, and interpret complex data to drive growth and innovation.
Individuals seeking to enhance their career prospects and earning potential According to a report by the Chartered Institute of Marketing, professionals with data analysis skills can expect a 10-15% increase in salary.