Graduate Certificate in B2B Sales and Marketing

Wednesday, 24 September 2025 00:06:12

International applicants and their qualifications are accepted

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Overview

Overview

B2B Sales and Marketing

is a specialized field that requires a unique blend of skills and knowledge. This Graduate Certificate program is designed for professionals who want to upskill in B2B sales and marketing, focusing on strategies and techniques to drive business growth.

Develop your expertise in areas such as account management, lead generation, and digital marketing, with a focus on building strong relationships with clients and identifying new business opportunities.


Our program is ideal for those looking to transition into a B2B sales or marketing role, or for existing professionals seeking to enhance their skills and knowledge in this area.


By the end of the program, you'll have a comprehensive understanding of B2B sales and marketing principles and be equipped to apply them in a real-world setting.


Take the first step towards a successful career in B2B sales and marketing. Explore our Graduate Certificate program today and discover how you can drive business growth and success.

B2B Sales and Marketing is the backbone of any successful business strategy. Our Graduate Certificate in B2B Sales and Marketing equips you with the essential skills to navigate the complex world of business-to-business sales and marketing. You'll gain a deep understanding of the sales process, develop effective marketing strategies, and learn how to build strong relationships with clients. With this course, you'll enjoy enhanced career prospects and increased earning potential. Unique features include a focus on digital marketing, sales analytics, and account management. Upon completion, you'll be equipped to drive business growth and succeed in the competitive B2B landscape.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


• Sales Strategy Development B2B •
• B2B Marketing Research Methods •
• Digital Marketing for B2B •
• Sales Enablement for B2B Teams •
• Account Management in B2B Sales •
• B2B Lead Generation Tactics •
• Customer Relationship Management B2B •
• Data-Driven Decision Making in B2B •
• Negotiation Techniques for B2B Sales

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Graduate Certificate in B2B Sales and Marketing

The Graduate Certificate in B2B Sales and Marketing is a specialized program designed to equip students with the skills and knowledge required to succeed in business-to-business sales and marketing.
This program focuses on teaching students how to effectively identify and pursue new business opportunities, build strong relationships with clients, and develop targeted marketing strategies to drive growth and revenue.
Upon completion of the program, students will be able to demonstrate their understanding of B2B sales and marketing principles, including market research, competitor analysis, and sales forecasting.
The Graduate Certificate in B2B Sales and Marketing typically takes one year to complete and consists of four courses.
The program is highly relevant to the B2B sales and marketing industry, as it provides students with the skills and knowledge required to succeed in this field.
Graduates of the program can expect to secure high-paying jobs in B2B sales and marketing, with median salaries ranging from $60,000 to over $100,000 depending on the specific role and industry.
The Graduate Certificate in B2B Sales and Marketing is also an excellent stepping stone for those looking to advance their careers in business or management.
By combining theoretical knowledge with practical skills, this program provides students with a comprehensive education in B2B sales and marketing, preparing them for success in this fast-paced and competitive industry.
The program is designed to be flexible, with online and on-campus options available to accommodate different learning styles and schedules.
Overall, the Graduate Certificate in B2B Sales and Marketing is an excellent choice for individuals looking to launch or advance their careers in B2B sales and marketing.

Why this course?

Graduate Certificate in B2B Sales and Marketing holds immense significance in today's market, particularly in the UK. According to a survey by the Chartered Institute of Marketing (CIM), 75% of businesses in the UK believe that marketing is crucial to their success. Moreover, a report by the British Chambers of Commerce (BCC) states that 60% of small and medium-sized enterprises (SMEs) in the UK rely on B2B sales to drive their revenue.
UK B2B Sales and Marketing Statistics
75% of businesses in the UK believe that marketing is crucial to their success (CIM, 2022)
60% of SMEs in the UK rely on B2B sales to drive their revenue (BCC, 2020)
The average B2B salesperson in the UK generates £50,000 in revenue per year (CIM, 2022)
A well-planned B2B marketing strategy can increase sales by up to 20% (HubSpot, 2022)

Who should enrol in Graduate Certificate in B2B Sales and Marketing ?

Ideal Audience for Graduate Certificate in B2B Sales and Marketing Are you a recent graduate looking to kickstart your career in business-to-business sales and marketing? Do you have a passion for building relationships and driving revenue growth in the UK's thriving B2B landscape?
Key Characteristics: You're likely to be a motivated and ambitious individual with a strong desire to succeed in a fast-paced sales and marketing environment. You may have a degree in a relevant field such as business, marketing, or a related discipline, and you're eager to develop the skills and knowledge needed to excel in B2B sales and marketing.
Career Goals: You're looking to launch or advance your career in B2B sales and marketing, with a focus on driving revenue growth, building strong relationships with clients, and staying ahead of the competition in the UK's dynamic business landscape. You may be interested in roles such as account manager, business development manager, or marketing coordinator.
Skills and Knowledge: You'll benefit from our Graduate Certificate in B2B Sales and Marketing, which covers essential topics such as sales strategy, marketing principles, and relationship-building techniques. You'll also gain practical experience through case studies, group projects, and industry-recognized certifications.