Graduate Certificate in AI and Machine Learning in Marketing

Friday, 13 February 2026 08:33:28

International applicants and their qualifications are accepted

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Overview

Overview

Artificial Intelligence (AI) and Machine Learning (ML) in Marketing

is a rapidly evolving field that offers numerous opportunities for professionals to upskill and reskill.

Designed specifically for marketing professionals, this Graduate Certificate program equips learners with the necessary skills to leverage AI and ML in data-driven marketing strategies.

Through a combination of theoretical foundations and practical applications, participants will gain expertise in areas such as predictive analytics, customer segmentation, and personalization.

By mastering AI and ML in marketing, professionals can enhance customer engagement, improve campaign effectiveness, and drive business growth.

Join our Graduate Certificate in AI and Machine Learning in Marketing to stay ahead of the curve and unlock new opportunities in this exciting field. Explore the program further and discover how you can transform your career with AI and ML in marketing.

Artificial Intelligence and Machine Learning in Marketing is a game-changing Graduate Certificate that revolutionizes the way businesses approach customer engagement. By leveraging AI and Machine Learning techniques, marketers can gain unparalleled insights into consumer behavior, preferences, and needs. This course offers AI-powered tools to analyze vast amounts of data, identify trends, and make data-driven decisions. With a strong focus on practical applications, you'll learn to develop predictive models, optimize marketing campaigns, and measure ROI. Career prospects are vast, with opportunities in digital marketing, data science, and business analysis.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


Machine Learning Fundamentals •
Data Preprocessing and Feature Engineering •
Supervised and Unsupervised Learning Algorithms •
Deep Learning for Marketing Applications •
Natural Language Processing (NLP) in Marketing •
Predictive Analytics and Modeling •
Marketing Automation and Personalization •
Ethics and Fairness in AI and Machine Learning •
Big Data and NoSQL Databases for Marketing •
Advanced Machine Learning Techniques for Marketing

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Graduate Certificate in AI and Machine Learning in Marketing

The Graduate Certificate in AI and Machine Learning in Marketing is a specialized program designed to equip students with the skills needed to leverage Artificial Intelligence (AI) and Machine Learning (ML) in marketing strategies.
This program focuses on teaching students how to apply AI and ML techniques to analyze customer data, personalize marketing campaigns, and optimize marketing performance.
Upon completion of the program, students will be able to demonstrate their understanding of AI and ML concepts, including supervised and unsupervised learning, deep learning, and natural language processing.
The Graduate Certificate in AI and Machine Learning in Marketing typically takes 6-12 months to complete and consists of 4-6 courses.
The program is designed to be industry-relevant, with a focus on real-world applications of AI and ML in marketing.
Students will have the opportunity to work on projects that integrate AI and ML with marketing strategies, allowing them to develop practical skills and build a portfolio of work.
The Graduate Certificate in AI and Machine Learning in Marketing is ideal for marketing professionals looking to upskill or reskill in AI and ML, as well as for those interested in pursuing a career in data-driven marketing.
Graduates of the program will be able to apply their knowledge and skills to drive business growth, improve customer engagement, and increase marketing efficiency.
The program is taught by industry experts and covers topics such as marketing analytics, customer segmentation, and predictive modeling using AI and ML techniques.
The Graduate Certificate in AI and Machine Learning in Marketing is a valuable addition to any marketing professional's skillset, providing a competitive edge in the job market.
By combining theoretical knowledge with practical skills, the program prepares students for a career in AI and ML-driven marketing, where data-driven decision-making is increasingly important.

Why this course?

Graduate Certificate in AI and Machine Learning in Marketing is a highly sought-after qualification in today's digital landscape. According to a survey by the Chartered Institute of Marketing (CIM), 75% of marketers believe that AI and machine learning will have a significant impact on their industry by 2025 (Google Charts 3D Column Chart, see below). In the UK, the demand for professionals with AI and machine learning skills is expected to increase by 30% by 2028, with the average salary for such roles reaching £80,000 per annum (CSS-styled table, see below).
Year Percentage Increase
2020 10%
2021 15%
2022 20%
2023 25%
2024 30%

Who should enrol in Graduate Certificate in AI and Machine Learning in Marketing ?

Ideal Audience for Graduate Certificate in AI and Machine Learning in Marketing Marketing professionals and business owners in the UK are in high demand for AI and machine learning skills, with 71% of marketers expecting to increase their AI adoption by 2025 (Source: Econsultancy).
Key Characteristics: Professionals with 2+ years of experience in marketing, digital marketing, or a related field, and a basic understanding of data analysis and statistics.
Career Goals: To enhance career prospects in AI and machine learning roles, such as data scientist, marketing automation specialist, or business intelligence analyst, with a median salary of £60,000-£80,000 in the UK.
Prerequisites: A bachelor's degree in marketing, business, or a related field, and basic knowledge of data analysis tools such as Excel, SQL, and Tableau.