Global Certificate in Sensory Marketing Research

Monday, 13 October 2025 13:04:24

International applicants and their qualifications are accepted

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Overview

Overview

Global Certificate in Sensory Marketing Research


This program is designed for professionals and marketers who want to understand the role of sensory marketing in driving consumer behavior and business success.


Sensory marketing research plays a crucial role in developing effective marketing strategies that appeal to consumers' senses.


Sensory marketing research helps businesses to create products and experiences that are more engaging, memorable, and desirable to their target audience.

Through this certificate program, learners will gain knowledge of sensory marketing research methods, tools, and techniques.


They will also learn how to apply sensory marketing research to real-world business problems and develop a deeper understanding of consumer behavior.


By the end of the program, learners will be equipped with the skills and knowledge needed to conduct sensory marketing research and drive business growth.


So, if you're interested in learning more about sensory marketing research and its applications, explore this program further to discover how it can benefit your career and business.

Sensory Marketing Research is a groundbreaking field that combines psychology, neuroscience, and marketing to create a more immersive customer experience. This Global Certificate in Sensory Marketing Research program equips you with the skills to analyze and optimize sensory marketing strategies, leading to increased brand loyalty and customer satisfaction. By studying the science behind sensory perception, you'll gain a deeper understanding of how to design engaging products, packaging, and environments that drive business success. With this certification, you'll enjoy career prospects in industries such as food, retail, and hospitality, and stay ahead of the curve in a rapidly evolving market.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


Sensory Marketing Research Methods •
Consumer Behavior and Perception •
Sensory Evaluation Techniques •
Product Development and Sensory Testing •
Marketing Mix and Sensory Strategy •
Brand Identity and Sensory Branding •
Sensory Marketing in Food and Beverage Industry •
Sensory Marketing in Retail and Store Experience •
Quantitative and Qualitative Research Methods •
Data Analysis and Interpretation in Sensory Marketing

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Global Certificate in Sensory Marketing Research

The Global Certificate in Sensory Marketing Research is a comprehensive program designed to equip students with the knowledge and skills required to succeed in the sensory marketing research field.
This certificate program focuses on teaching students how to design, implement, and analyze sensory marketing research studies, including consumer testing and preference analysis.
Upon completion of the program, students will have gained a deep understanding of sensory marketing research methodologies, data analysis techniques, and industry best practices.
The program's learning outcomes include the ability to design and execute sensory marketing research studies, analyze and interpret data, and communicate research findings effectively to stakeholders.
The duration of the Global Certificate in Sensory Marketing Research varies depending on the institution offering the program, but it typically takes several months to complete.
The program is highly relevant to the food, beverage, and consumer goods industries, where sensory marketing research plays a critical role in product development and marketing strategy.
By completing this certificate program, students will be well-positioned to pursue careers in sensory marketing research, product development, and marketing strategy, and will have a competitive edge in the job market.
The program is also beneficial for professionals looking to upskill or reskill in sensory marketing research, and for entrepreneurs seeking to launch their own sensory marketing research consulting businesses.
Overall, the Global Certificate in Sensory Marketing Research is an excellent choice for anyone interested in sensory marketing research, product development, or marketing strategy.

Why this course?

Global Certificate in Sensory Marketing Research holds immense significance in today's market, particularly in the UK. According to a survey by the UK's Office for National Statistics (ONS), the food and beverage industry is expected to grow by 3.5% annually, creating a high demand for professionals with expertise in sensory marketing research.
Industry Growth Growth Rate (%)
Food and Beverage 3.5
Retail 2.5
Hospitality 3.2

Who should enrol in Global Certificate in Sensory Marketing Research ?

Ideal Audience for Global Certificate in Sensory Marketing Research This course is designed for marketing professionals, product developers, and researchers who want to gain a deeper understanding of how sensory marketing can drive business success.
Key Characteristics: - Marketing professionals with 2+ years of experience in the industry
Industry Insights: - 71% of UK consumers are more likely to purchase from a brand that uses sensory marketing (Source: Nielsen)
Learning Objectives: - Understand the principles of sensory marketing and its application in various industries
Target Audience: - Product developers and researchers