Global Certificate in Programmatic Advertising Strategies

Thursday, 12 February 2026 18:33:38

International applicants and their qualifications are accepted

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Overview

Overview

Programmatic advertising

is a rapidly evolving field that requires a deep understanding of digital marketing strategies. This Global Certificate in Programmatic Advertising Strategies is designed for professionals who want to stay ahead of the curve and master the art of automated ad buying.

Learn how to leverage data-driven approaches to optimize ad campaigns, improve ROI, and drive business growth.

Our program is tailored for marketing professionals, data analysts, and anyone interested in the intersection of technology and advertising.

Through a combination of online courses and hands-on projects, you'll gain practical skills in programmatic advertising, including ad targeting, bidding, and optimization.

Take the first step towards a career in programmatic advertising and explore this exciting field further.

Programmatic advertising is revolutionizing the way businesses reach their target audience, and the Global Certificate in Programmatic Advertising Strategies is the perfect course to learn this innovative approach. By mastering programmatic advertising strategies, you'll gain a competitive edge in the industry and unlock new career opportunities. This comprehensive course covers key topics such as data management, ad exchange, and targeting options, ensuring you're equipped to succeed in this fast-paced field. With a focus on real-world case studies and industry expert insights, you'll gain hands-on experience and a deep understanding of programmatic advertising.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Programmatic Advertising Fundamentals •
• Ad Exchange and Supply-Side Platforms (SSPs) •
• Demand-Side Platforms (DSPs) and Programmatic Bidding •
• Targeting Strategies in Programmatic Advertising •
• Data Management and Integration in Programmatic Advertising •
• Mobile and Video Programmatic Advertising •
• Brand Safety and Ad Verification in Programmatic Advertising •
• Programmatic Advertising for E-commerce and Retail •
• Measuring and Optimizing Programmatic Advertising Campaigns

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Global Certificate in Programmatic Advertising Strategies

The Global Certificate in Programmatic Advertising Strategies is a comprehensive course designed to equip learners with the knowledge and skills required to succeed in the rapidly evolving digital advertising landscape.
This program is tailored to meet the needs of professionals and individuals looking to upskill in programmatic advertising, a key aspect of digital marketing that involves the automated buying and selling of ad space on various online platforms.
Upon completion of the course, learners can expect to gain a deep understanding of programmatic advertising strategies, including data management, ad targeting, and bidding mechanisms.
The program's learning outcomes include the ability to analyze data to inform programmatic advertising decisions, optimize ad campaigns for maximum ROI, and develop effective strategies for managing programmatic advertising budgets.
The duration of the course is typically 6-12 months, depending on the learner's prior experience and the pace at which they complete the coursework.
Industry relevance is a key aspect of the Global Certificate in Programmatic Advertising Strategies, as it is designed to prepare learners for in-demand roles in the digital advertising industry, such as programmatic advertising manager or digital marketing specialist.
The course is relevant to professionals working in digital marketing, advertising, and media, as well as individuals looking to transition into these fields.
The program is delivered through a combination of online coursework, case studies, and group projects, allowing learners to apply theoretical knowledge in real-world scenarios.
Upon completion of the course, learners can expect to earn a globally recognized certificate that demonstrates their expertise in programmatic advertising strategies and their ability to drive business results through data-driven decision making.
The Global Certificate in Programmatic Advertising Strategies is a valuable investment for anyone looking to advance their career in digital advertising or launch a new career in this field.
By gaining the skills and knowledge required to succeed in programmatic advertising, learners can expect to see significant improvements in their career prospects and earning potential.

Why this course?

Global Certificate in Programmatic Advertising Strategies holds immense significance in today's market, particularly in the UK. According to Google Charts, the UK digital advertising market is projected to reach £14.8 billion by 2025, growing at a CAGR of 12.4% (Figure 1). This growth is largely driven by the increasing adoption of programmatic advertising, which is expected to account for 75% of all digital ad spend by 2023 (Figure 2).
Year Digital Advertising Market Size (£bn)
2020 £10.3
2023 £12.4
2025 £14.8

Who should enrol in Global Certificate in Programmatic Advertising Strategies ?

Ideal Audience for Global Certificate in Programmatic Advertising Strategies This course is designed for digital marketing professionals, particularly those in the UK, who want to enhance their skills in programmatic advertising. With the UK's digital advertising market projected to reach £10.8 billion by 2025, having a solid understanding of programmatic advertising strategies is crucial for success.
Key Characteristics: Prospective learners should have a basic understanding of digital marketing, preferably with experience in media buying or planning. In the UK, this could include individuals working for agencies, brands, or media owners, with a focus on those in London and other major cities.
Prerequisites: No prior knowledge of programmatic advertising is required, but a willingness to learn and understand the latest industry trends is essential. The course is designed to be accessible to those with limited experience, making it an excellent opportunity for career advancement or career change.
Learning Outcomes: Upon completing the course, learners can expect to gain a comprehensive understanding of programmatic advertising strategies, including data management, targeting, and optimization. This will enable them to make informed decisions and drive business growth in the competitive UK digital advertising market.