Global Certificate in Consumer Behaviour and Responsible Marketing

Tuesday, 17 February 2026 09:08:24

International applicants and their qualifications are accepted

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Overview

Overview

Global Certificate in Consumer Behaviour and Responsible Marketing

Designed for marketing professionals, this certificate program focuses on consumer behaviour and its impact on responsible marketing practices.

Learn how to understand consumer needs, preferences, and decision-making processes to develop effective marketing strategies.

Gain insights into the latest trends and research in consumer behaviour and marketing, including market research and brand management.

Develop skills to create engaging marketing campaigns that resonate with target audiences and promote sustainable business practices.

Take the first step towards a career in responsible marketing and explore this comprehensive certificate program to learn more.

Consumer Behaviour is at the heart of this comprehensive Global Certificate in Consumer Behaviour and Responsible Marketing, equipping you with the skills to understand and influence consumer decision-making. This course offers key benefits such as enhanced market research skills, improved brand management, and increased sales. With career prospects in high demand, graduates can pursue roles in marketing, research, and business development. Unique features include expert-led workshops, real-world case studies, and access to industry experts. By combining theoretical knowledge with practical applications, this certificate program fosters responsible marketing practices, preparing you for a successful career in consumer-focused industries.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Consumer Behaviour and Motivation • Understanding Consumer Decision Making • The Psychology of Consumer Choice • Consumer Attitudes and Perceptions • The Impact of Culture on Consumer Behaviour • Consumer Motivation and Needs • The Role of Social Influence in Consumer Behaviour • Consumer Learning and Memory • The Effects of Advertising on Consumer Behaviour • Responsible Marketing and Sustainability

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Global Certificate in Consumer Behaviour and Responsible Marketing

The Global Certificate in Consumer Behaviour and Responsible Marketing is a comprehensive program designed to equip students with the knowledge and skills required to understand consumer behaviour and develop effective marketing strategies that are socially responsible.
This certificate program is typically offered over a period of 6-12 months, depending on the institution and the student's prior experience and background in marketing and consumer behaviour.
Upon completion of the program, students can expect to gain a deep understanding of consumer behaviour, including factors that influence purchasing decisions, consumer segmentation, and marketing mix strategies.
The program also covers responsible marketing practices, such as ethical marketing, sustainability, and social media marketing, which are essential for businesses to build trust and loyalty with their customers.
The Global Certificate in Consumer Behaviour and Responsible Marketing is highly relevant to the marketing industry, as it provides students with the skills and knowledge required to develop effective marketing strategies that are both profitable and socially responsible.
The program is designed to be flexible and can be completed online or on-campus, making it accessible to students from all over the world.
Graduates of the program can expect to find employment opportunities in various roles, including marketing manager, brand manager, and consumer behaviour analyst, in industries such as consumer goods, retail, and services.
The program is also beneficial for entrepreneurs and small business owners who want to develop a deeper understanding of consumer behaviour and develop effective marketing strategies to grow their business.
Overall, the Global Certificate in Consumer Behaviour and Responsible Marketing is a valuable program that can help students and professionals develop the skills and knowledge required to succeed in the marketing industry while also making a positive impact on society.

Why this course?

Global Certificate in Consumer Behaviour and Responsible Marketing holds immense significance in today's market, where consumers are increasingly becoming aware of their environmental and social impact. According to a survey conducted by the UK's Office for National Statistics (ONS), 75% of British consumers consider the environmental impact of their purchases when making a decision (Google Charts 3D Column Chart).
Year Percentage of Consumers Considering Environmental Impact
2019 65%
2020 70%
2021 75%

Who should enrol in Global Certificate in Consumer Behaviour and Responsible Marketing?

Ideal Audience for Global Certificate in Consumer Behaviour and Responsible Marketing This course is designed for marketing professionals, business owners, and students interested in understanding consumer behaviour and developing responsible marketing strategies.
Professionals with 2+ years of experience in marketing, sales, or a related field Will benefit from this course, as it provides a comprehensive understanding of consumer behaviour and its impact on business decisions.
Business owners and entrepreneurs Will learn how to develop marketing strategies that resonate with their target audience, driving business growth and profitability.
Students pursuing a degree in marketing or a related field Will gain a solid foundation in consumer behaviour and responsible marketing practices, preparing them for a successful career in the industry.
UK-specific statistics show that 75% of consumers are more likely to engage with brands that demonstrate social responsibility By taking this course, learners will be equipped to develop marketing strategies that not only drive business growth but also contribute to a more sustainable and responsible business environment.