Who should enrol in Global Certificate in Competitive Intelligence in Hotel Marketing?
This course is designed for individuals working in the hospitality industry, specifically in hotel marketing, who are looking to enhance their competitive intelligence skills. Whether you are a marketing manager, revenue manager, or digital marketing specialist, this course will provide you with the knowledge and tools to stay ahead of the competition in the fast-paced hotel industry.
Over 80% of UK hotels use competitive intelligence in their marketing strategies. |
70% of hotel marketers believe that competitive intelligence is essential for success. |
Only 30% of hotel marketers feel confident in their competitive intelligence skills. |
Hotel revenue can increase by up to 10% with effective competitive intelligence strategies. |
By enrolling in this course, you will learn how to gather and analyze data on competitors, identify market trends, and develop strategic marketing plans to drive revenue growth. Whether you are new to competitive intelligence or looking to enhance your existing skills, this course will provide you with the tools and knowledge you need to succeed in the competitive hotel industry.