Global Certificate in Competitive Analysis for Sales and Marketing

Sunday, 05 October 2025 08:14:55

International applicants and their qualifications are accepted

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Overview

Overview

Competitive Analysis for Sales and Marketing


This course is designed for sales and marketing professionals who want to gain a competitive edge in their industry.


By learning how to analyze competitors, identify market gaps, and develop effective strategies, you'll be able to drive business growth and revenue.


Some key takeaways from this course include:

Understanding competitor strengths and weaknesses


Identifying market trends and opportunities


Developing targeted marketing campaigns


Measuring and optimizing performance


With this Global Certificate in Competitive Analysis for Sales and Marketing, you'll gain the skills and knowledge needed to stay ahead of the competition.


Take the first step towards success and explore this course today!

Competitive Analysis is a crucial skill for sales and marketing professionals. This Global Certificate program equips you with the tools to analyze your competitors, identify market gaps, and develop effective strategies to gain a competitive edge. By mastering Competitive Analysis, you'll gain a deeper understanding of your target audience, industry trends, and market dynamics. Key benefits include improved sales performance, enhanced marketing strategies, and increased career prospects in the sales and marketing field. Unique features of the course include interactive case studies, expert guest lectures, and a personalized project portfolio. Boost your career with Competitive Analysis skills.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Market Research and Analysis •
Competitive Landscape Analysis •
Customer Segmentation and Profiling •
Sales Funnel Analysis and Optimization •
Pricing Strategy and Competitor Analysis •
Brand Positioning and Differentiation •
Social Media Marketing and Competitor Analysis •
Influencer Marketing and Partnership Development •
Digital Marketing Channels and Competitor Analysis •
Sales Enablement and Training for Sales Teams

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Global Certificate in Competitive Analysis for Sales and Marketing

The Global Certificate in Competitive Analysis for Sales and Marketing is a comprehensive program designed to equip professionals with the skills necessary to analyze and understand their competitors in the sales and marketing landscape.
This certificate program focuses on teaching learners how to conduct a thorough competitive analysis, identify market trends, and develop effective strategies to gain a competitive edge in the market.
Upon completion of the program, learners can expect to gain the following learning outcomes:
- Develop a deep understanding of the competitive landscape and market trends
- Learn how to conduct a comprehensive competitive analysis using data-driven insights
- Acquire skills in analyzing customer behavior, preferences, and pain points
- Develop effective strategies for differentiating products or services from competitors
- Understand how to measure and track the success of competitive analysis initiatives
The duration of the Global Certificate in Competitive Analysis for Sales and Marketing varies depending on the institution offering the program, but most programs take around 3-6 months to complete.
The program is highly relevant to the sales and marketing industry, as it provides learners with the skills necessary to stay ahead of the competition and drive business growth.
By completing this certificate program, learners can expect to see improvements in their ability to analyze competitors, develop effective marketing strategies, and drive business results.
The program is also highly relevant to industries such as retail, finance, and technology, where competitive analysis is a critical component of sales and marketing strategy.
Overall, the Global Certificate in Competitive Analysis for Sales and Marketing is a valuable investment for professionals looking to enhance their skills and stay competitive in the sales and marketing landscape.

Why this course?

Global Certificate in Competitive Analysis for Sales and Marketing holds immense significance in today's market, where businesses are constantly evolving and adapting to changing consumer behaviors. According to a survey by the Chartered Institute of Marketing (CIM), 75% of marketers in the UK consider data-driven decision-making as crucial for their success (Source: CIM, 2020). A Global Certificate in Competitive Analysis for Sales and Marketing equips learners with the necessary skills to analyze market trends, identify competitors' strengths and weaknesses, and develop effective strategies to gain a competitive edge.
UK Market Trends Statistics
Increasing use of digital marketing channels 85% of marketers in the UK use social media for marketing purposes (Source: Econsultancy, 2020)
Growing importance of data-driven decision-making 75% of marketers in the UK consider data-driven decision-making as crucial for their success (Source: CIM, 2020)
Rise of e-commerce and online shopping 63% of UK consumers prefer to shop online due to convenience and flexibility (Source: IMRG, 2020)

Who should enrol in Global Certificate in Competitive Analysis for Sales and Marketing ?

Ideal Audience for Global Certificate in Competitive Analysis for Sales and Marketing This course is designed for ambitious sales and marketing professionals in the UK, particularly those in the digital marketing sector, who want to gain a competitive edge in the market.
Key Characteristics: - Age: 25-45 years old
Industry Experience: - 2-5 years of experience in sales and marketing roles, preferably in the digital marketing sector
Education and Skills: - Bachelor's degree in Marketing, Business, or a related field
Career Goals: - To enhance their skills in competitive analysis and market research
Location: - UK-based professionals, with a focus on London and other major cities