Executive Certificate in Programmatic Advertising for Entrepreneurs

Friday, 13 February 2026 09:35:06

International applicants and their qualifications are accepted

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Overview

Overview

Programmatic Advertising

is a game-changer for entrepreneurs looking to amplify their online presence. This Executive Certificate program teaches you how to leverage programmatic advertising to reach your target audience effectively.

With this course, you'll learn about ad tech and how to create and manage campaigns that drive real results. You'll gain hands-on experience with industry-leading tools and platforms, and develop a deep understanding of data-driven marketing.

Whether you're just starting out or looking to scale your existing business, this program will give you the skills and knowledge you need to succeed in the digital landscape.

So why wait? Explore the world of programmatic advertising today and discover a new way to grow your business.

Programmatic advertising is revolutionizing the way businesses reach their target audience, and with our Executive Certificate in Programmatic Advertising for Entrepreneurs, you can unlock its full potential. This comprehensive course teaches you how to programmatic advertising strategies, programmatic buying, and data-driven decision making. By the end of the program, you'll gain a deep understanding of programmatic advertising and be equipped to drive revenue growth, improve customer engagement, and stay ahead of the competition. With a strong network of industry professionals and access to cutting-edge tools, you'll be well on your way to a successful career in digital marketing.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


• Programmatic Advertising Fundamentals •
• Understanding Programmatic Supply Sides •
• Programmatic Demand Sides and Ad Exchanges •
• Ad Tech and Data Management Platforms •
• Programmatic Bidding Strategies and Ad Auctions •
• Targeting and Segmentation in Programmatic Advertising •
• Mobile Programmatic Advertising and Native Ads •
• Measuring and Optimizing Programmatic Campaigns •
• Advanced Programmatic Advertising Topics and Trends

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Executive Certificate in Programmatic Advertising for Entrepreneurs

The Executive Certificate in Programmatic Advertising for Entrepreneurs is a comprehensive online course designed to equip aspiring digital marketers with the skills needed to succeed in the rapidly evolving programmatic advertising landscape.
This program is ideal for entrepreneurs looking to expand their business into the digital realm, as it provides a solid foundation in programmatic advertising, including its principles, strategies, and best practices.
Upon completion of the course, participants can expect to gain a deeper understanding of how to leverage programmatic advertising to drive business growth, improve customer engagement, and increase revenue streams.
The program's learning outcomes include the ability to analyze market trends, develop targeted advertising campaigns, and optimize ad spend for maximum ROI.
The duration of the Executive Certificate in Programmatic Advertising for Entrepreneurs is typically 12 weeks, with participants completing a series of online modules and assignments that are designed to be completed at their own pace.
The program is highly relevant to the digital marketing industry, as it addresses the growing need for entrepreneurs to develop expertise in programmatic advertising, a key component of modern digital marketing strategies.
By completing this program, entrepreneurs can gain a competitive edge in the market, improve their business's online presence, and increase their chances of success in the digital advertising space.
The program is also designed to be flexible, allowing participants to balance their studies with other business obligations, making it an ideal option for entrepreneurs with busy schedules.
Overall, the Executive Certificate in Programmatic Advertising for Entrepreneurs is a valuable investment for anyone looking to expand their business into the digital realm and stay ahead of the competition in the rapidly evolving programmatic advertising landscape.

Why this course?

Programmatic Advertising has become a crucial aspect of digital marketing, and entrepreneurs can benefit from acquiring an Executive Certificate in this field. According to a report by the Internet Advertising Bureau (IAB), the UK's digital advertising market was valued at £24.9 billion in 2020, with programmatic advertising accounting for 71% of total digital spend (Google Charts 3D Column Chart below).
Year Programmatic Advertising Spend
2015 £4.8 billion
2016 £6.3 billion
2017 £8.5 billion
2018 £11.2 billion
2019 £14.5 billion
2020 £24.9 billion

Who should enrol in Executive Certificate in Programmatic Advertising for Entrepreneurs ?

Primary Keyword: Programmatic Advertising Ideal Audience
Entrepreneurs with online businesses, particularly those in the UK, who want to increase their digital marketing reach and revenue. Key characteristics:
Have a minimum of 2 years of experience in online marketing or a related field. Typically have a small to medium-sized online business with annual revenues between £50,000 and £500,000.
Are looking to expand their online presence, improve their return on investment (ROI), and stay ahead of the competition in the UK digital landscape. Key pain points:
Struggling to effectively target their audience, measure campaign performance, and optimize their ad spend. Benefits of the Executive Certificate in Programmatic Advertising:
Will gain a comprehensive understanding of programmatic advertising, including data-driven decision making and campaign optimization. Will be able to apply their knowledge to improve their online marketing strategy, increase their ROI, and drive business growth.