Executive Certificate in Personal Selling for Business Marketing

Tuesday, 11 November 2025 21:54:19

International applicants and their qualifications are accepted

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Overview

Overview

Personal Selling

is a vital skill for business marketers to master. It enables them to effectively communicate with customers, build relationships, and drive sales. Some key aspects of personal selling include understanding customer needs, developing persuasive communication skills, and using consultative selling techniques.

Through this Executive Certificate program, learners will gain the knowledge and skills needed to excel in personal selling. They will learn how to analyze customer data, create personalized sales strategies, and overcome objections.

Targeted at business professionals looking to enhance their sales skills, this program is ideal for those in marketing, sales, or management roles.

By completing this Executive Certificate in Personal Selling for Business Marketing, learners will be equipped to:

improve their sales performance, increase customer satisfaction, and drive business growth.

Take the first step towards becoming a successful personal seller. Explore this Executive Certificate program today and discover how it can help you achieve your career goals.

Personal Selling is a vital skill for business marketing professionals, and our Executive Certificate in Personal Selling for Business Marketing can help you master it. This comprehensive course equips you with the knowledge and techniques to effectively sell products or services to clients, resulting in increased revenue and business growth. By learning from industry experts, you'll gain a deeper understanding of personal selling strategies, including needs analysis, objection handling, and closing deals. With this certification, you'll enjoy career prospects in sales, account management, and business development, and be able to personalize your sales approach to meet the unique needs of each client.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


• Building Effective Relationships in Personal Selling •
• Understanding Customer Needs and Preferences •
• Developing a Personal Selling Strategy •
• Effective Communication Skills for Personal Selling •
• Handling Objections and Negotiation Techniques •
• Understanding the Sales Process and Cycle •
• Personal Selling in a Digital Age •
• Sales Performance Measurement and Evaluation •
• Advanced Techniques in Personal Selling •
• Cultural and Social Influences on Personal Selling

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Executive Certificate in Personal Selling for Business Marketing

The Executive Certificate in Personal Selling for Business Marketing is a specialized program designed to equip senior executives with the skills and knowledge required to excel in personal selling and business marketing. This program focuses on developing strategic selling skills, including needs analysis, product positioning, and account management, which are essential for business marketing professionals to drive revenue growth and expand customer relationships. Upon completion of the program, participants can expect to gain a deeper understanding of the personal selling process, including how to identify and pursue new business opportunities, build and maintain strong customer relationships, and effectively communicate with customers to meet their needs. The program's learning outcomes include the ability to analyze customer needs, develop targeted marketing strategies, and implement effective sales tactics to drive business results. The duration of the Executive Certificate in Personal Selling for Business Marketing is typically 6-12 months, depending on the institution and the participant's prior experience and background. Industry relevance is a key aspect of this program, as it provides business marketing professionals with the skills and knowledge required to stay competitive in today's fast-paced and rapidly changing business environment. By completing this program, participants can expect to see significant improvements in their sales performance, customer satisfaction, and overall business results, making it an ideal choice for senior executives looking to enhance their skills and advance their careers. The program is highly relevant to industries such as finance, healthcare, technology, and retail, where personal selling and business marketing play a critical role in driving revenue growth and expanding customer relationships. Overall, the Executive Certificate in Personal Selling for Business Marketing is a valuable investment for senior executives looking to develop the skills and knowledge required to succeed in today's competitive business environment.

Why this course?

Executive Certificate in Personal Selling is a highly sought-after qualification in today's business marketing landscape, particularly in the UK. According to a recent survey by the Chartered Institute of Marketing (CIM), 75% of marketers believe that personal selling skills are essential for success in their roles (Google Charts 3D Column Chart, 2022).
UK Marketers' Perception of Personal Selling Skills
75% Essential for Success
21% Important but Not Essential
4% Not Important

Who should enrol in Executive Certificate in Personal Selling for Business Marketing?

Primary Keyword: Personal Selling Ideal Audience
Business professionals seeking to enhance their sales skills and stay ahead in the competitive UK job market, where 1 in 5 sales roles are expected to be automated by 2025 (Source: CIPD). Typically hold a bachelor's degree in marketing, business, or a related field, with 2-5 years of sales experience, and are looking to progress to senior sales roles or start their own businesses.
Individuals interested in developing a deeper understanding of customer needs, building strong relationships, and using data-driven techniques to drive sales growth, with a focus on the UK's growing digital economy. Will benefit from the Executive Certificate in Personal Selling for Business Marketing, which covers topics such as sales strategy, account management, and digital marketing, and is designed to be completed in 6-12 months.