Executive Certificate in Market Research and Analysis

Sunday, 07 September 2025 15:38:47

International applicants and their qualifications are accepted

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Overview

Overview

Market Research and Analysis

is a crucial skill for business professionals to drive informed decision-making. This Executive Certificate program is designed for executives and senior managers who want to enhance their market research capabilities.

Through this program, learners will gain a deep understanding of market research methodologies, data analysis, and interpretation. They will learn to identify market trends, analyze consumer behavior, and develop effective marketing strategies.

Some key topics covered in the program include market segmentation, competitor analysis, and market sizing. Learners will also develop skills in data visualization, statistical analysis, and report writing.

By completing this Executive Certificate in Market Research and Analysis, learners will be able to:

drive business growth through data-driven insights, improve decision-making with accurate market research, and stay ahead of the competition in today's fast-paced market landscape.

Take the first step towards becoming a market research expert. Explore this Executive Certificate program today and discover how it can help you achieve your career goals.

Market Research and Analysis is a crucial skill for any business professional, and our Executive Certificate program is designed to equip you with the knowledge and tools to excel in this field. By gaining a deep understanding of market trends, consumer behavior, and data analysis, you'll be able to inform business decisions and drive growth. With this course, you'll benefit from real-world case studies and industry expert insights, as well as access to state-of-the-art research tools. Career prospects are excellent, with opportunities in management, marketing, and consulting. Upon completion, you'll be equipped to analyze markets and make data-driven decisions.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


Market Research Methods

Data Analysis and Interpretation

Statistical Analysis for Market Research

Qualitative Research Techniques

Quantitative Research Methods

Survey Design and Implementation

Market Segmentation and Targeting

Competitive Analysis and Market Structure

Consumer Behavior and Market Trends

Research Report Writing and Presentation

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Executive Certificate in Market Research and Analysis

The Executive Certificate in Market Research and Analysis is a specialized program designed for professionals seeking to enhance their skills in market research and analysis. This certificate program is ideal for executives, managers, and professionals who want to gain a deeper understanding of market trends, consumer behavior, and competitor analysis. The learning outcomes of this program include developing skills in data analysis, market research methodologies, and data-driven decision making. Participants will also learn how to conduct market research, analyze data, and interpret results to inform business strategies. Additionally, they will gain knowledge of market segmentation, targeting, and positioning, as well as competitive analysis and market trend analysis. The duration of the Executive Certificate in Market Research and Analysis varies depending on the institution offering the program. Typically, it takes 3-6 months to complete the program, which consists of online courses, workshops, and projects. The program is designed to be flexible, allowing participants to balance their work and personal responsibilities while pursuing their education. The Executive Certificate in Market Research and Analysis is highly relevant to various industries, including business, finance, marketing, and healthcare. Market research and analysis are critical functions in these industries, and professionals with this certification can contribute to data-driven decision making and strategic planning. Additionally, the skills gained through this program can be applied to a wide range of roles, including market research analyst, business analyst, and marketing manager. Overall, the Executive Certificate in Market Research and Analysis is a valuable program for professionals seeking to enhance their skills in market research and analysis. With its flexible duration, industry relevance, and learning outcomes, this program can help participants make informed business decisions and drive business growth.

Why this course?

Executive Certificate in Market Research and Analysis is a highly sought-after qualification in today's market, particularly in the UK. According to a survey by the Market Research Society, 75% of UK businesses use market research to inform their decision-making processes, with 60% of respondents citing market research as a key factor in their purchasing decisions (Google Charts 3D Column Chart, see below).
Statistic Percentage
Businesses using market research 75%
Market research influencing purchasing decisions 60%

Who should enrol in Executive Certificate in Market Research and Analysis?

Market Research and Analysis Ideal Audience
Professionals seeking to enhance their skills in data-driven decision making Individuals working in various industries, including business, finance, and marketing, who want to gain a deeper understanding of market trends and consumer behavior.
Those interested in pursuing a career in market research or analysis According to a report by the Market Research Society, the UK's market research industry is valued at £7.4 billion, with over 20,000 people employed in the sector. The demand for skilled market researchers is expected to grow by 10% annually, making this certificate an attractive option for those looking to break into the field.
Business owners and managers looking to improve their understanding of customer needs By gaining the skills and knowledge required for market research and analysis, business owners and managers can make more informed decisions, drive growth, and stay ahead of the competition. In fact, a study by the Chartered Institute of Marketing found that companies that use data-driven decision making are 3.5 times more likely to outperform their competitors.