Executive Certificate in Market Analysis and Positioning for Business Leadership

Tuesday, 11 November 2025 21:52:34

International applicants and their qualifications are accepted

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Overview

Overview

Market Analysis and Positioning


Unlock the secrets to successful business strategy with our Executive Certificate in Market Analysis and Positioning.
This program is designed for business leaders who want to gain a deeper understanding of market trends and customer behavior.
By learning how to analyze and position your product or service effectively, you'll be able to differentiate yourself from the competition and drive business growth.
Through a combination of online courses and expert-led workshops, you'll develop the skills and knowledge needed to make informed business decisions.
Take the first step towards becoming a market analysis expert and explore this program further to discover how it can help you achieve your business goals.

Market Analysis is the backbone of any successful business strategy. Our Executive Certificate in Market Analysis and Positioning for Business Leadership equips you with the tools to analyze and interpret market trends, identify opportunities, and develop effective positioning strategies. By gaining a deep understanding of market dynamics, you'll be able to market your products or services more efficiently, drive business growth, and stay ahead of the competition. With this course, you'll benefit from market analysis expertise, enhanced career prospects, and the ability to drive business decisions. Unique features include interactive case studies, industry expert guest lectures, and a personalized career coaching session.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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Market Research Methods and Tools •
Consumer Behavior Analysis •
Market Segmentation and Targeting •
Competitor Analysis and Positioning •
Market Trend Analysis and Forecasting •
Brand Positioning and Branding Strategies •
Market Entry Strategies and Risk Management •
Market Analysis and Reporting Tools •
Positioning and Pricing Strategies •
Market Intelligence and Competitive Analysis

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Executive Certificate in Market Analysis and Positioning for Business Leadership

The Executive Certificate in Market Analysis and Positioning for Business Leadership is a specialized program designed for senior executives and business leaders who want to enhance their market analysis skills and develop a strategic approach to positioning their products or services in the market. This program is typically offered by top business schools and universities, and its learning outcomes focus on equipping participants with the knowledge and skills necessary to conduct market analysis, identify market opportunities, and develop effective market positioning strategies. Upon completion of the program, participants can expect to gain a deeper understanding of market trends, consumer behavior, and competitor analysis, as well as the ability to develop and implement market positioning strategies that drive business growth and revenue. The duration of the program varies depending on the institution and the format of delivery, but it is typically a few weeks to a few months. Some programs may be offered online, while others may require on-campus attendance. The Executive Certificate in Market Analysis and Positioning for Business Leadership is highly relevant to the marketing and business leadership industries, as it provides participants with the skills and knowledge necessary to drive business growth and revenue through effective market analysis and positioning. The program is particularly useful for executives who want to stay ahead of the competition and develop a strategic approach to market analysis and positioning. It is also relevant to industries such as retail, finance, healthcare, and technology, where market analysis and positioning are critical to business success. Overall, the Executive Certificate in Market Analysis and Positioning for Business Leadership is a valuable investment for senior executives and business leaders who want to enhance their market analysis skills and develop a strategic approach to positioning their products or services in the market.

Why this course?

Market Analysis and Positioning is a crucial skill for business leaders in today's market. According to a survey by the Chartered Institute of Marketing (CIM), 75% of UK businesses believe that market analysis is essential for making informed decisions (Source: CIM, 2020). In fact, a study by the University of Warwick found that companies that use market analysis are more likely to achieve their goals and increase their market share (Source: University of Warwick, 2019).
Statistic Percentage
Businesses that use market analysis 75%
Companies that achieve their goals 80%
Market share increase 60%

Who should enrol in Executive Certificate in Market Analysis and Positioning for Business Leadership?

Ideal Audience for Executive Certificate in Market Analysis and Positioning for Business Leadership Business leaders and executives in the UK looking to enhance their market analysis and positioning skills, with a focus on those in industries such as finance, retail, and technology, who want to stay ahead of the competition and drive business growth.
Key Characteristics: Professionals with at least 5 years of experience in a leadership role, holding a bachelor's degree in a relevant field, with a strong understanding of market trends and analysis, and a desire to develop their skills in market positioning and strategy.
Industry Focus: Finance, retail, technology, and other sectors where market analysis and positioning are critical to business success, with a growing demand for professionals who can effectively analyze and position their organization in the market.
Career Benefits: Upon completion of the Executive Certificate in Market Analysis and Positioning for Business Leadership, participants can expect to enhance their career prospects, increase their earning potential, and take on more senior leadership roles within their organization.