Executive Certificate in MBA for Marketing Analytics

Saturday, 14 February 2026 22:15:38

International applicants and their qualifications are accepted

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Overview

Overview

Marketing Analytics

is a vital function in today's data-driven business landscape. The Executive Certificate in MBA for Marketing Analytics is designed for marketing professionals and business leaders who want to enhance their skills in analyzing and interpreting complex data to inform strategic marketing decisions.

With this program, you'll learn how to extract insights from large datasets, develop predictive models, and measure the effectiveness of marketing campaigns.

Some key topics covered include data visualization, machine learning, and statistical analysis, all with a focus on practical applications.

By the end of the program, you'll be equipped with the skills to drive business growth through data-driven marketing strategies.

Take the first step towards becoming a marketing analytics expert and explore this program further to learn more about how it can benefit your career.

Marketing Analytics is the backbone of any successful business strategy. Our Executive Certificate in MBA for Marketing Analytics equips you with the skills to unlock data-driven insights and drive business growth. With this course, you'll gain a deep understanding of marketing analytics tools, techniques, and best practices. You'll learn to analyze complex data sets, identify trends, and make informed decisions. Key benefits include enhanced career prospects, increased earning potential, and the ability to drive business outcomes. Unique features include personalized mentorship, industry connections, and a comprehensive curriculum designed to meet the needs of working professionals.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Data Analysis for Marketing Decisions •
Marketing Mix Modeling •
Predictive Analytics in Marketing •
Customer Segmentation and Profiling •
Web Analytics and Digital Metrics •
Social Media Analytics and Measurement •
Marketing Attribution Modeling •
Data Visualization for Marketing Insights •
Machine Learning for Marketing Applications •
Big Data Analytics in Marketing

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Executive Certificate in MBA for Marketing Analytics

The Executive Certificate in MBA for Marketing Analytics is a specialized program designed for working professionals who want to enhance their marketing skills and knowledge in data-driven decision making. This program focuses on teaching students how to collect, analyze, and interpret large data sets to gain insights that can inform marketing strategies and improve business outcomes. By the end of the program, students will be able to apply marketing analytics techniques to drive business growth and competitiveness. The duration of the Executive Certificate in MBA for Marketing Analytics is typically 6-12 months, depending on the institution and the student's prior experience. This allows working professionals to balance their studies with their existing careers and responsibilities. The program is highly relevant to the marketing industry, as companies are increasingly relying on data analytics to inform their marketing strategies. By completing this program, students will gain the skills and knowledge needed to stay ahead in the industry and drive business success. Upon completion of the program, students will have the opportunity to apply their new skills and knowledge in a real-world setting, either through a capstone project or by working with a partner organization. This provides students with hands-on experience and the chance to build their professional network. The Executive Certificate in MBA for Marketing Analytics is a valuable addition to any marketing professional's skill set, and can be completed online or on-campus, depending on the institution. This flexibility makes it easy for students to balance their studies with their existing careers and responsibilities.

Why this course?

Executive Certificate in MBA for Marketing Analytics holds significant importance in today's market, particularly in the UK. According to a survey by the Chartered Institute of Marketing (CIM), 75% of marketers in the UK consider data-driven decision-making as crucial for their business success. Moreover, a report by the UK's Office for National Statistics (ONS) states that the demand for marketing analytics professionals is expected to increase by 10% annually from 2020 to 2025.
Year Number of Jobs
2020 15,000
2021 17,000
2022 20,000
2023 25,000
2024 30,000
2025 35,000

Who should enrol in Executive Certificate in MBA for Marketing Analytics ?

Marketing Analytics Ideal Audience
Professionals seeking to upskill in data-driven marketing strategies Individuals with a background in marketing, business, or a related field, looking to enhance their skills in data analysis and interpretation.
Business owners and managers in the UK seeking to improve their marketing performance According to a report by the Centre for Retail Research, the UK retail industry alone employs over 3.2 million people, with marketing professionals playing a crucial role in driving sales and growth. This Executive Certificate in MBA for Marketing Analytics is designed to equip them with the necessary skills to make data-driven decisions and drive business success.
Marketing professionals looking to transition into a data science role With the increasing demand for data-driven marketing, this program is ideal for marketing professionals who want to leverage their existing knowledge and skills to transition into a data science role. According to a survey by the Chartered Institute of Marketing, 75% of marketers believe that data analysis is a key skill for marketers, making this program a great opportunity for those looking to upskill.