Executive Certificate in Influence and Persuasion in Marketing

Thursday, 19 February 2026 04:13:09

International applicants and their qualifications are accepted

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Overview

Overview

Marketing professionals seeking to amplify their impact and drive results need a solid understanding of Influence and Persuasion in marketing.

Our Executive Certificate in Influence and Persuasion in Marketing is designed for ambitious marketers who want to master the art of influencing and persuading their target audience.

Through a combination of expert-led modules and real-world case studies, learners will develop the skills to craft compelling messages, build strong relationships, and drive business growth.

By the end of the program, learners will be equipped with the knowledge and tools to effectively influence and persuade their audience, leading to increased sales, brand loyalty, and business success.

Don't miss this opportunity to elevate your marketing skills and take your career to the next level. Explore our Executive Certificate in Influence and Persuasion in Marketing today and discover how you can make a lasting impact on your business.

Influence and Persuasion in Marketing is a game-changing Executive Certificate that equips you with the skills to drive results through effective marketing strategies. By mastering the art of influence and persuasion, you'll be able to influence your target audience, build strong relationships, and persuade them to take action. This course offers key benefits such as enhanced career prospects, increased earning potential, and a competitive edge in the job market. Unique features include expert-led sessions, real-world case studies, and a supportive community of like-minded professionals. With this certificate, you'll be well on your way to becoming a marketing influencer.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Understanding the Fundamentals of Influence and Persuasion in Marketing •
The Science of Credibility: Building Trust with Your Audience •
The Art of Storytelling: Crafting Compelling Narratives for Influence •
Emotional Manipulation: How to Tap into Your Audience's Emotions •
The Power of Social Proof: Leveraging Customer Testimonials and Reviews •
The Psychology of Influence: Understanding the Role of Scarcity and Reciprocity •
Crafting Persuasive Messages: The Importance of Clear and Concise Language •
The Role of Body Language in Nonverbal Communication •
Building Rapport: Establishing a Connection with Your Audience •
Overcoming Objections: Strategies for Handling Resistance and Pushback

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Executive Certificate in Influence and Persuasion in Marketing

The Executive Certificate in Influence and Persuasion in Marketing is a specialized program designed for marketing professionals who want to enhance their skills in influencing and persuading target audiences.
This certificate program focuses on teaching participants how to develop a persuasive message, build rapport with their audience, and use storytelling techniques to increase their influence.
Upon completion of the program, participants will be able to apply their knowledge and skills to develop effective marketing campaigns that drive results.
The program is typically completed in 6-8 months and consists of 4-6 modules, each covering a different aspect of influence and persuasion in marketing.
The duration of the program can vary depending on the institution offering it and the participant's prior experience and background.
The Executive Certificate in Influence and Persuasion in Marketing is highly relevant to the marketing industry, as it provides participants with the skills and knowledge needed to develop and implement effective marketing strategies that drive business results.
By completing this program, marketing professionals can enhance their careers and take their marketing efforts to the next level.
The program is also highly relevant to the fields of sales, business development, and public relations, as influence and persuasion are essential skills for these professionals.
Overall, the Executive Certificate in Influence and Persuasion in Marketing is a valuable investment for marketing professionals who want to improve their skills and advance their careers.
It is an excellent way to gain the knowledge and skills needed to develop and implement effective marketing strategies that drive business results.
The program is designed to be flexible and can be completed online or on-campus, making it accessible to professionals with busy schedules.
The Executive Certificate in Influence and Persuasion in Marketing is a highly respected credential that can be added to your resume and LinkedIn profile, demonstrating your expertise and commitment to the field of marketing.
It is also a great way to network with other marketing professionals and stay up-to-date on the latest trends and best practices in the industry.
Overall, the Executive Certificate in Influence and Persuasion in Marketing is a valuable investment for marketing professionals who want to improve their skills and advance their careers.

Why this course?

Executive Certificate in Influence and Persuasion in Marketing holds significant importance in today's market, where effective communication and influence are crucial for business success. According to a survey by the Chartered Institute of Marketing (CIM), 75% of marketers believe that influence and persuasion are key skills for marketers to master (Source: CIM, 2020).
Key Skill Percentage of Marketers
Influence and Persuasion 75%
Storytelling 62%
Data Analysis 56%

Who should enrol in Executive Certificate in Influence and Persuasion in Marketing ?

Influence and Persuasion in Marketing Ideal Audience
Marketing professionals seeking to enhance their skills in influencing and persuading target audiences Typically include:
Digital marketers looking to boost their online presence and engagement Individuals with a background in sales, account management, or public relations
Business owners and entrepreneurs seeking to improve their communication and negotiation skills According to a survey by the Chartered Institute of Marketing, 75% of UK marketers believe that influence and persuasion are key skills for success in their roles
Those interested in learning how to craft compelling messages and build strong relationships with customers and stakeholders By taking the Executive Certificate in Influence and Persuasion in Marketing, individuals can develop the skills and knowledge needed to drive business growth and achieve their goals