Executive Certificate in Extended Marketing Mix for Travel and Tourism Industry

Saturday, 13 September 2025 03:19:49

International applicants and their qualifications are accepted

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Overview

Overview

Extended Marketing Mix for Travel and Tourism Industry


This Executive Certificate program is designed for marketing professionals in the travel and tourism industry, focusing on the extended marketing mix to drive business growth and customer engagement.


Developed for marketing managers and business owners in the travel and tourism sector, this program equips learners with the skills to analyze market trends, create effective marketing strategies, and measure campaign performance.


Through a combination of online courses and practical exercises, learners will gain a deeper understanding of the extended marketing mix, including market research, segmentation, targeting, and positioning.


Upon completion, learners will be able to apply their knowledge to develop and implement successful marketing campaigns, driving revenue growth and customer loyalty in the travel and tourism industry.


Explore this Executive Certificate program and discover how to leverage the extended marketing mix to succeed in the competitive travel and tourism market.

Extended Marketing Mix is a game-changing approach for the travel and tourism industry, offering a comprehensive Executive Certificate program. This course equips you with the skills to analyze and optimize your marketing strategies, resulting in increased revenue and customer engagement. By mastering the Extended Marketing Mix, you'll gain a deeper understanding of the industry's complexities and develop a unique value proposition. With this certification, you'll enjoy career prospects in senior marketing roles, and enhance your earning potential. The program's unique features include interactive case studies, expert guest lectures, and a personalized mentorship program.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


• Digital Marketing Strategies for Travel and Tourism Industry

• Destination Management and Marketing

• E-commerce Platforms for Travel Booking

• Extended Marketing Mix for Luxury Travel

• Global Market Trends in Travel and Tourism

• Hotel Marketing and Branding

• Marketing Research and Analysis for Travel Industry

• Online Reputation Management for Travel Businesses

• Social Media Marketing for Travel and Tourism

• Sustainable Tourism Marketing Strategies

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Executive Certificate in Extended Marketing Mix for Travel and Tourism Industry

The Executive Certificate in Extended Marketing Mix for Travel and Tourism Industry is a specialized program designed to equip professionals with the knowledge and skills required to succeed in the ever-evolving travel and tourism market.
This program focuses on the application of advanced marketing principles, including market research, brand management, and digital marketing, to drive business growth and competitiveness in the travel and tourism sector.
Through a combination of theoretical foundations and practical applications, participants will gain a deeper understanding of the extended marketing mix, including product, price, promotion, and place, and how to leverage these elements to create effective marketing strategies.
The program is designed to be completed in a short duration of 6-8 months, with a flexible learning schedule that allows participants to balance their studies with their professional commitments.
The Executive Certificate in Extended Marketing Mix for Travel and Tourism Industry is highly relevant to the industry, as it provides participants with the skills and knowledge required to stay ahead of the competition and drive business success in a rapidly changing market.
By completing this program, participants will be able to develop and implement effective marketing strategies that drive business growth, improve customer engagement, and increase market share in the travel and tourism industry.
The program is ideal for professionals working in the travel and tourism industry, including marketing managers, sales managers, and business development managers, who are looking to enhance their skills and knowledge and take their careers to the next level.
Upon completion of the program, participants will receive an Executive Certificate in Extended Marketing Mix for Travel and Tourism Industry, which can be used to enhance their professional credentials and demonstrate their expertise in marketing and business development.
The program is delivered by experienced instructors with a strong background in marketing and business development, and is designed to provide participants with a comprehensive understanding of the extended marketing mix and its application in the travel and tourism industry.
Overall, the Executive Certificate in Extended Marketing Mix for Travel and Tourism Industry is a valuable investment for professionals looking to enhance their skills and knowledge and drive business success in the travel and tourism industry.

Why this course?

Extended Marketing Mix for the Travel and Tourism Industry holds significant importance in today's market, particularly in the UK. The industry is witnessing a substantial growth, with the UK tourism sector contributing £139 billion to the country's GDP in 2019, according to VisitBritain. This growth can be attributed to the increasing demand for experiential travel and the need for businesses to adapt to changing consumer behaviors.
Category UK Tourism Contribution (£ billion)
Accommodation 43.8
Food and Beverage 24.8
Transportation 13.4
Attractions and Activities 12.4
Other 24.6

Who should enrol in Executive Certificate in Extended Marketing Mix for Travel and Tourism Industry?

Ideal Audience for Executive Certificate in Extended Marketing Mix for Travel and Tourism Industry Are you a seasoned marketing professional looking to enhance your skills in the travel and tourism sector? Do you want to stay ahead of the competition and drive business growth in the UK's £276 billion tourism industry?
Key Characteristics: - Marketing managers and executives in the travel and tourism industry
Job Roles: - Destination managers
Industry Insights: - Understanding the UK's tourism trends and forecasts (e.g., 72% of UK residents have taken a staycation in the past year)
Learning Objectives: - Develop a comprehensive understanding of the extended marketing mix
Benefits: - Enhance your marketing skills and knowledge