Executive Certificate in Customer Relationship Management in Retail

Saturday, 13 September 2025 16:25:38

International applicants and their qualifications are accepted

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Overview

Overview

Customer Relationship Management (CRM) in Retail


Unlock the Power of CRM in your retail business. This Executive Certificate program is designed for retail professionals who want to master the art of building strong customer relationships and driving sales growth.

Learn how to analyze customer data, identify trends, and develop targeted marketing strategies to increase customer loyalty and retention.


Gain Insights into customer behavior, preferences, and pain points to create personalized experiences that drive repeat business and positive word-of-mouth.

Develop skills in CRM software implementation, data analysis, and reporting to make informed business decisions and optimize retail operations.


Take the First Step towards transforming your retail business with a CRM-driven approach. Explore this Executive Certificate program to discover how CRM can help you build stronger relationships with your customers and drive business success.

Customer Relationship Management in Retail is a vital skill for any aspiring professional. This Executive Certificate program equips you with the knowledge and tools to build strong relationships with customers, driving sales growth and loyalty. By mastering CRM techniques, you'll gain a competitive edge in the industry, enhancing your career prospects in retail management, sales, and marketing. Unique features of the course include interactive modules, real-world case studies, and access to industry experts. With this certification, you'll be able to customerize your approach, relationship-build with customers, and retail effectively, leading to increased customer satisfaction and business success.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Customer Relationship Management (CRM) Fundamentals •
Retail Business Strategy and Planning •
Customer Segmentation and Profiling •
Relationship Building and Maintenance •
Sales and Marketing Strategies •
Customer Service and Support •
Data Analysis and Reporting in CRM •
Social Media and Digital Marketing in Retail •
E-commerce and Online Sales Strategies •
Change Management and Implementation in Retail CRM

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Executive Certificate in Customer Relationship Management in Retail

The Executive Certificate in Customer Relationship Management in Retail is a specialized program designed for retail professionals who want to enhance their skills in managing customer relationships and driving business growth. This certificate program focuses on teaching participants how to develop and implement effective customer relationship management strategies, including customer segmentation, needs analysis, and relationship building. By the end of the program, participants will be able to analyze customer data, identify trends, and develop targeted marketing campaigns to improve customer engagement and loyalty. The duration of the Executive Certificate in Customer Relationship Management in Retail is typically 6-12 months, depending on the institution offering the program and the participant's prior experience. The program is usually delivered online or through a combination of online and in-person sessions, making it accessible to working professionals who need flexibility in their schedules. The Executive Certificate in Customer Relationship Management in Retail is highly relevant to the retail industry, as it provides participants with the skills and knowledge needed to stay ahead of the competition and drive business growth through effective customer relationship management. By understanding customer needs and preferences, retail professionals can develop targeted marketing strategies that improve customer engagement, loyalty, and ultimately, drive sales and revenue growth. The program is designed to be completed by working professionals, and its learning outcomes are tailored to meet the needs of retail executives and managers who want to enhance their skills in customer relationship management. Upon completion of the program, participants will be able to apply their knowledge and skills to drive business growth, improve customer engagement, and increase revenue through effective customer relationship management strategies. The Executive Certificate in Customer Relationship Management in Retail is offered by various institutions, including universities, colleges, and professional organizations. The program is usually accredited by recognized accrediting agencies, ensuring that participants receive high-quality education and training that meets industry standards.

Why this course?

Customer Relationship Management in Retail holds significant importance in today's market, where customer satisfaction and loyalty are crucial for business success. According to a survey by the Centre for Retail Research, 75% of UK consumers are more likely to switch to a competitor if their favourite retailer fails to meet their expectations (Source: Centre for Retail Research, 2022).
Statistic Value
Number of customers who switch to a competitor due to poor customer service 75%
Average customer lifetime value £1,300
Percentage of customers who are loyal to a retailer 25%

Who should enrol in Executive Certificate in Customer Relationship Management in Retail?

Customer Relationship Management in Retail Ideal for ambitious retail professionals seeking to enhance their skills and drive business growth.
Key characteristics: Retailers with 50+ employees, seeking to improve customer engagement and loyalty, and looking to increase sales and market share.
UK-specific statistics: The UK retail industry employs over 3.2 million people, with an average annual salary of £20,000. By acquiring the Executive Certificate in Customer Relationship Management in Retail, learners can increase their earning potential by up to 20%.
Learning objectives: Develop a deep understanding of CRM principles and practices, enhance customer engagement and loyalty, and drive business growth through data-driven decision making.
Target learners: Retail managers, team leaders, and professionals with a minimum of 2 years of experience in customer-facing roles, seeking to advance their careers and contribute to the success of their organizations.