Executive Certificate in CRM and Customer Loyalty

Sunday, 15 February 2026 21:30:44

International applicants and their qualifications are accepted

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Overview

Overview

CRM

is the backbone of any successful business, and the Executive Certificate in CRM and Customer Loyalty is designed to equip leaders with the skills to harness its full potential.
Unlock the secrets of customer relationship management and learn how to build lasting relationships with your clients. This program focuses on the strategic use of CRM systems to drive business growth and customer loyalty.
Through a combination of online courses and hands-on training, participants will gain a deep understanding of CRM best practices, customer segmentation, and loyalty program development.
By the end of the program, you'll be equipped to maximize customer value and drive business success. So why wait? Explore the Executive Certificate in CRM and Customer Loyalty today and discover how to take your business to the next level.

CRM is the backbone of any successful business, and our Executive Certificate in CRM and Customer Loyalty is designed to equip you with the skills to harness its full potential. This comprehensive course will teach you how to implement and manage a robust CRM system, build strong customer relationships, and foster loyalty. You'll gain hands-on experience with industry-leading tools and software, and develop a deep understanding of customer behavior and market trends. With this certification, you'll be poised for a career in sales, marketing, or customer success, with opportunities to drive business growth and revenue.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Customer Relationship Management (CRM) Fundamentals •
Sales Force Automation and Configuration •
Contact and Account Management •
Sales Performance Management and Analytics •
Customer Service and Support Strategies •
Lead Generation and Qualification Techniques •
Sales Enablement and Training Methods •
Customer Loyalty and Retention Programs •
Data-Driven Decision Making in CRM •
Integration of CRM with Other Business Systems

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Executive Certificate in CRM and Customer Loyalty

The Executive Certificate in CRM and Customer Loyalty is a specialized program designed for business professionals seeking to enhance their skills in customer relationship management and loyalty building. This certificate program is typically offered over a period of 6-12 months, allowing participants to balance their studies with their existing work commitments. The duration of the program can vary depending on the institution and the participant's prior experience and knowledge. The learning outcomes of the Executive Certificate in CRM and Customer Loyalty are designed to equip participants with the skills and knowledge required to implement effective CRM strategies and build strong customer relationships. Upon completion of the program, participants will be able to analyze customer data, develop targeted marketing campaigns, and measure the effectiveness of their CRM initiatives. The program covers a range of topics, including customer segmentation, lead generation, sales force automation, and customer service management. Participants will also learn about the latest trends and best practices in CRM and customer loyalty, including the use of social media and data analytics to build customer relationships. The Executive Certificate in CRM and Customer Loyalty is highly relevant to the business world, particularly in industries such as retail, finance, and healthcare. By acquiring the skills and knowledge required to implement effective CRM strategies, participants can improve customer satisfaction, increase sales, and gain a competitive edge in their industry. The program is designed for business professionals who want to enhance their skills in CRM and customer loyalty, but do not have a background in marketing or sales. The program is ideal for executives, managers, and professionals who want to take their careers to the next level and make a significant impact on their organization's bottom line.

Why this course?

Executive Certificate in CRM and Customer Loyalty is a highly sought-after qualification in today's market, particularly in the UK. According to a recent survey by the Chartered Institute of Marketing, 75% of UK businesses believe that customer loyalty is crucial to their success. Moreover, a study by the Centre for Retail Research found that 61% of UK consumers are more likely to switch to a competitor if they perceive a lack of personalization in their customer experience.
Statistic Percentage
UK businesses that believe customer loyalty is crucial 75%
UK consumers who are more likely to switch to a competitor due to lack of personalization 61%

Who should enrol in Executive Certificate in CRM and Customer Loyalty?

Ideal Audience for Executive Certificate in CRM and Customer Loyalty Are you a senior business leader or entrepreneur looking to enhance your customer relationship management (CRM) skills and boost customer loyalty in the UK?
Key Characteristics: - Typically hold senior leadership positions in UK businesses, such as CEOs, MDs, or department heads - Have a strong interest in customer-centric strategies and technologies - Are looking to improve their organization's customer retention rates and overall competitiveness - Value continuous learning and professional development
Industry Focus: - Financial services - Retail and e-commerce - Healthcare and pharmaceuticals - Technology and software
Career Benefits: - Enhance your career prospects and earning potential in the UK job market - Develop a deeper understanding of CRM best practices and customer loyalty strategies - Stay ahead of the competition and drive business growth through data-driven decision making