Executive Certificate in Business Marketing and Customer Engagement

Monday, 09 June 2025 14:18:57

International applicants and their qualifications are accepted

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Overview

Overview

The Executive Certificate in Business Marketing and Customer Engagement is designed to equip learners with essential knowledge and skills for success in today's dynamic digital landscape. This course offers flexibility and accessibility for students worldwide, allowing them to enhance their expertise in marketing strategies and customer engagement.

Through a comprehensive curriculum, participants will gain insights into the latest trends and best practices in business marketing, enabling them to drive growth and profitability for their organizations. With no case studies or practicals involved, this program focuses on theoretical concepts and real-world applications, ensuring a well-rounded learning experience.

Enhance your business marketing skills with our Executive Certificate in Business Marketing and Customer Engagement program. This comprehensive course will equip you with the latest strategies and techniques to effectively engage customers and drive business growth. Through a combination of interactive lectures, case studies, and hands-on projects, you will learn how to create compelling marketing campaigns, build strong customer relationships, and leverage data analytics to make informed decisions. Join us and take your marketing career to the next level!


Key topics include:
- Marketing strategy development
- Customer segmentation and targeting
- Brand management
- Digital marketing techniques
- Customer relationship management.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Marketing Strategy and Planning
• Consumer Behavior and Market Research
• Digital Marketing and Social Media
• Brand Management and Positioning
• Customer Relationship Management
• Sales and Negotiation Techniques
• Data Analytics for Marketing Decisions
• Customer Experience Management
• Integrated Marketing Communications
• E-commerce and Online Retailing

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Marketing Manager
Customer Relationship Manager
Brand Manager
Digital Marketing Specialist
Product Marketing Manager
Marketing Analyst

Key facts about Executive Certificate in Business Marketing and Customer Engagement

- Gain practical skills in business marketing and customer engagement through real-world case studies and hands-on projects
- Learn to develop effective marketing strategies to attract and retain customers
- Understand consumer behavior and how to create engaging customer experiences
- Explore the latest trends and technologies shaping the marketing industry
- Benefit from industry-relevant curriculum designed by experts in the field
- Network with professionals and peers to expand your connections and opportunities
- Receive personalized feedback and guidance from experienced instructors
- Enhance your career prospects with a certificate showcasing your expertise in business marketing and customer engagement
- Join a community of like-minded individuals passionate about marketing and customer relations.

Why this course?

An Executive Certificate in Business Marketing and Customer Engagement is crucial in meeting the growing demand for skilled professionals in the UK market. According to the Chartered Institute of Marketing, 73% of businesses believe that digital marketing is essential for their success, highlighting the need for individuals with expertise in this area. Additionally, the UK advertising industry is worth £22.2 billion, indicating a significant market for professionals with marketing and customer engagement skills. The table below illustrates the importance of this certificate in meeting industry demand:
Statistic Value
Businesses prioritizing digital marketing 73%
UK advertising industry worth £22.2 billion
By obtaining an Executive Certificate in Business Marketing and Customer Engagement, individuals can position themselves as valuable assets in the competitive UK market, meeting the demands of businesses seeking to enhance their marketing strategies and customer engagement efforts.

Who should enrol in Executive Certificate in Business Marketing and Customer Engagement?

This course is designed for professionals looking to enhance their skills in business marketing and customer engagement. Whether you are a marketing manager, business owner, or aspiring entrepreneur, this program will provide you with the knowledge and tools needed to succeed in today's competitive market.

Over 80% of UK businesses believe that customer engagement is a top priority. This course will help you understand the importance of customer engagement and how to effectively engage with your target audience.
Nearly 70% of UK businesses struggle with creating a successful marketing strategy. By enrolling in this program, you will learn how to develop and implement a comprehensive marketing strategy that drives results.
Over 60% of UK consumers are more likely to purchase from a company that provides personalized experiences. This course will teach you how to create personalized customer experiences that drive loyalty and increase sales.