Executive Certificate in Business Analytics and Marketing

Tuesday, 16 September 2025 08:02:43

International applicants and their qualifications are accepted

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Overview

Overview

Business Analytics

is a vital tool for organizations seeking to make data-driven decisions. This Executive Certificate program focuses on developing skills in business analytics and marketing, enabling professionals to drive business growth and innovation.

Learn how to analyze complex data sets, identify trends, and create actionable insights that inform marketing strategies.

Some of the key topics covered in this program include: data visualization, predictive modeling, and marketing mix modeling.

Develop a deeper understanding of how to apply business analytics to drive business outcomes, including revenue growth, customer acquisition, and market share expansion.

Whether you're looking to advance your career or start a new path, this Executive Certificate in Business Analytics and Marketing is the perfect opportunity to gain the skills and knowledge you need to succeed.

Business Analytics is the backbone of modern marketing, and our Executive Certificate in Business Analytics and Marketing will equip you with the skills to harness its power. By combining business analytics and marketing expertise, you'll gain a competitive edge in the job market. Key benefits include data-driven decision making and insightful marketing strategies. Career prospects are vast, with opportunities in marketing management and business strategy. Unique features of the course include real-world case studies and collaborative learning environments. Upon completion, you'll be equipped to drive business growth and success with business analytics and marketing expertise.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Data Mining Techniques
• Business Intelligence Tools
• Marketing Mix Modeling
• Predictive Analytics
• Data Visualization
• Marketing Research Methods
• Statistical Analysis for Business
• Machine Learning Applications
• Big Data Analytics
• Marketing Strategy Development

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Executive Certificate in Business Analytics and Marketing

The Executive Certificate in Business Analytics and Marketing is a specialized program designed for professionals looking to enhance their skills in data-driven decision making and marketing strategy.
This program focuses on teaching students how to apply business analytics techniques to drive business growth and improve marketing performance.
Through a combination of coursework and projects, students will learn how to collect, analyze, and interpret large data sets to inform business decisions.
The program also covers marketing strategy, including market research, segmentation, targeting, and positioning, as well as digital marketing channels such as social media and email marketing.
Upon completion of the program, students will be able to apply business analytics and marketing principles to drive business results and stay ahead of the competition.
The duration of the program is typically 6-12 months, depending on the institution and the student's prior experience.
The program is highly relevant to the current job market, with many organizations seeking professionals who can apply data analytics and marketing skills to drive business growth.
Graduates of the program can expect to see a significant increase in their salary potential, with median salaries ranging from $80,000 to over $120,000 depending on the industry and location.
Overall, the Executive Certificate in Business Analytics and Marketing is a valuable investment for professionals looking to advance their careers and stay competitive in today's fast-paced business environment.

Why this course?

Executive Certificate in Business Analytics and Marketing holds immense significance in today's market, particularly in the UK. The demand for professionals with expertise in data-driven decision making and marketing strategy is on the rise. According to a report by the Chartered Institute of Marketing (CIM), the UK marketing industry is expected to grow by 4.5% annually, creating a vast array of job opportunities.
Year Job Vacancies
2020 123,000
2021 130,000
2022 140,000

Who should enrol in Executive Certificate in Business Analytics and Marketing ?

Business Analysts Marketing Managers
Professionals seeking to upskill in data-driven decision making, with a focus on business strategy and operations. Those looking to enhance their skills in marketing analytics, with a focus on driving business growth through data-informed insights.
Individuals with a bachelor's degree in business, economics, or a related field, or those with relevant work experience in business or marketing. Professionals with a minimum of 2 years of experience in marketing, with a strong understanding of marketing principles and a desire to leverage data analytics for better decision making.
Those based in the UK, with a growing demand for business analytics and marketing professionals in industries such as finance, retail, and healthcare. Individuals in the UK looking to stay ahead of the curve in terms of data-driven marketing, with a focus on driving business growth and improving customer engagement.
Professionals seeking to enhance their career prospects, with a focus on business analytics and marketing, and a desire to work in a dynamic and fast-paced environment. Those looking to transition into a role that combines their passion for marketing with their analytical skills, with a focus on driving business success through data-informed insights.