Executive Certificate in Applied AI in Marketing

Saturday, 14 February 2026 19:33:08

International applicants and their qualifications are accepted

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Overview

Overview

Applied AI in Marketing


Unlock the power of artificial intelligence to revolutionize your marketing strategy. The Executive Certificate in Applied AI in Marketing is designed for business professionals who want to harness the potential of AI to drive growth and innovation.


Learn how to leverage machine learning, natural language processing, and predictive analytics to gain a competitive edge in the market. This program is perfect for marketers, entrepreneurs, and business leaders who want to stay ahead of the curve.


Some of the key topics covered in this program include:

AI-driven marketing campaigns, data analysis and interpretation, and the ethics of AI in marketing. Our expert instructors will guide you through hands-on projects and case studies to help you apply AI principles to real-world marketing challenges.


Take the first step towards transforming your marketing strategy with Applied AI in Marketing. Explore this program further to learn more about how AI can help you achieve your business goals.

Applied AI in Marketing is revolutionizing the way businesses approach customer engagement and data analysis. This Executive Certificate program equips professionals with the skills to harness the power of Artificial Intelligence to drive marketing strategies and improve ROI. By learning from industry experts, participants will gain hands-on experience with AI tools and techniques, including machine learning, natural language processing, and predictive analytics. With Applied AI in Marketing, you'll enhance your career prospects in data-driven marketing roles, such as Marketing Automation Specialist or AI Business Analyst. Upon completion, you'll be equipped to drive business growth and stay ahead in the competitive marketing landscape.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Machine Learning Fundamentals for Marketing •
Data Preprocessing and Feature Engineering in AI Marketing •
Natural Language Processing (NLP) for Text Analysis in Marketing •
Predictive Analytics and Modeling in Marketing Automation •
Deep Learning Applications in Marketing and Customer Segmentation •
Conversational AI and Chatbots in Marketing Strategy •
Social Media Analytics and AI-Driven Insights •
Personalization and Recommendation Systems in E-commerce Marketing •
Ethics and Responsible AI in Marketing Practice •
Measuring ROI and Justification of AI Investments in Marketing

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Executive Certificate in Applied AI in Marketing

The Executive Certificate in Applied AI in Marketing is a specialized program designed for marketing professionals who want to enhance their skills in artificial intelligence and its applications in marketing.
This certificate program focuses on providing learners with a comprehensive understanding of AI technologies and their potential to drive business growth and innovation in the marketing field.
Upon completion of the program, learners will be able to apply AI and machine learning techniques to improve marketing strategies, analyze customer data, and personalize marketing campaigns.
The program covers a range of topics including AI fundamentals, machine learning, natural language processing, and data analytics, all of which are highly relevant to the marketing industry.
The duration of the Executive Certificate in Applied AI in Marketing is typically 4-6 months, with learners completing a series of online courses and assignments.
The program is designed to be flexible and can be completed at the learner's own pace, making it ideal for working professionals who want to upskill without taking time off from their job.
The Executive Certificate in Applied AI in Marketing is highly relevant to the current job market, with many organizations recognizing the importance of AI and machine learning in marketing.
Learners who complete the program can expect to see significant improvements in their career prospects, with many employers seeking candidates with AI and machine learning skills.
The program is also highly regarded by industry professionals, who appreciate the practical and applied nature of the course material.
Overall, the Executive Certificate in Applied AI in Marketing is an excellent choice for marketing professionals who want to stay ahead of the curve and drive business growth through the effective use of AI and machine learning.

Why this course?

Executive Certificate in Applied AI in Marketing holds immense significance in today's market, where artificial intelligence (AI) is transforming the way businesses operate. According to a survey by the UK's Institute of Marketing, 75% of marketers believe that AI will significantly impact their industry by 2025 (Google Charts 3D Column Chart, 2022).
Industry Impact Percentage
Personalization 80%
Predictive Analytics 70%
Chatbots 60%

Who should enrol in Executive Certificate in Applied AI in Marketing?

Ideal Audience for Executive Certificate in Applied AI in Marketing Marketing professionals and business leaders in the UK looking to upskill and reskill in AI and machine learning to stay ahead in the competitive job market, with 71% of marketers expecting to increase their use of AI in the next two years (Source: Econsultancy)
Key Characteristics: Professionals with 5+ years of experience in marketing, digital, or a related field, with a strong understanding of data analysis, customer behavior, and market trends, and a desire to leverage AI and machine learning to drive business growth and innovation in the UK, where 60% of marketers believe AI will have a significant impact on their industry by 2025 (Source: WARC)
Career Goals: To develop expertise in AI and machine learning, enhance their skills in data-driven decision making, and take on leadership roles in AI-driven marketing teams, with 45% of marketers expecting to be in a leadership or management position within the next 5 years (Source: LinkedIn)
Prerequisites: A bachelor's degree in marketing, business, or a related field, with a strong foundation in marketing principles, data analysis, and business acumen, and prior experience in marketing or a related field.