Certificate in Understanding the Global Extended Marketing Mix

Wednesday, 11 February 2026 09:33:32

International applicants and their qualifications are accepted

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Overview

Overview

The Global Extended Marketing Mix is a comprehensive framework that helps marketers understand the complexities of global marketing. It provides a structured approach to analyzing and addressing the unique challenges of international marketing.

Designed for marketing professionals and students, this certificate program equips learners with the knowledge and skills necessary to develop effective global marketing strategies.

Through a combination of theoretical foundations and practical applications, participants will gain insights into the key elements of the Global Extended Marketing Mix, including market research, product development, pricing, promotion, and distribution.

By mastering the Global Extended Marketing Mix, learners will be able to analyze and address the diverse needs of global markets, drive business growth, and stay ahead of the competition.

Take the first step towards becoming a global marketing expert and explore the Certificate in Understanding the Global Extended Marketing Mix today!

Global Extended Marketing Mix is a comprehensive course that equips students with the knowledge to understand the complexities of the global marketing landscape. By mastering the Global Extended Marketing Mix, learners will gain a deeper insight into the interplay between marketing, culture, and technology. This course offers key benefits such as enhanced career prospects, improved marketing strategies, and a competitive edge in the job market. Unique features include interactive case studies, real-world examples, and expert guest lectures. With a focus on Global Extended Marketing Mix, learners will develop a nuanced understanding of the global market, enabling them to drive business success.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Product •
• Price •
• Place •
• Promotion •
• Global Market •
• Cultural Factors •
• Demographic Factors •
• Psychographic Factors •
• Market Research

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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    •

Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Certificate in Understanding the Global Extended Marketing Mix

The Certificate in Understanding the Global Extended Marketing Mix is a comprehensive program designed to equip learners with the knowledge and skills necessary to navigate the complexities of global marketing.
This certificate program focuses on the global extended marketing mix, which includes the traditional four Ps (product, price, promotion, and place) as well as people, process, and physical evidence.
Upon completion of the program, learners can expect to gain a deeper understanding of how to develop and implement effective global marketing strategies that take into account cultural, social, and economic factors.
The duration of the certificate program varies depending on the institution offering it, but most programs are designed to be completed in a few months.
The program is highly relevant to professionals working in marketing, international business, and related fields, as it provides a solid foundation in global marketing principles and practices.
Learners can expect to develop skills in market research, brand management, and global market analysis, among others, which are essential for success in today's fast-paced and increasingly globalized business environment.
The certificate in Understanding the Global Extended Marketing Mix is also highly relevant to entrepreneurs and small business owners who want to expand their operations globally.
By completing this program, learners can gain a competitive edge in the job market and demonstrate their expertise in global marketing to potential employers.
Overall, the Certificate in Understanding the Global Extended Marketing Mix is an excellent choice for anyone looking to advance their knowledge and skills in global marketing.

Why this course?

Global Extended Marketing Mix is a crucial concept in today's market, particularly in the UK. According to a survey by the Chartered Institute of Marketing, 75% of marketers in the UK consider the global extended marketing mix to be essential for their business success. The global extended marketing mix includes four Ps: product, price, promotion, and place.
UK Statistics
Product: 60% of UK marketers consider product development to be a key factor in their marketing strategy.
Price: 55% of UK marketers believe that price is a critical element in their marketing mix.
Promotion: 65% of UK marketers consider promotion to be a vital component of their marketing strategy.
Place: 50% of UK marketers believe that place is an essential element in their marketing mix.

Who should enrol in Certificate in Understanding the Global Extended Marketing Mix?

Ideal Audience for Certificate in Understanding the Global Extended Marketing Mix This certificate is designed for marketing professionals, particularly those in the UK, who want to enhance their skills in the global extended marketing mix.
Professionals with 2-5 years of experience in marketing Those looking to upskill or reskill in the UK job market, with a focus on digital marketing, brand management, and market research.
Marketing managers and coordinators Individuals seeking to improve their understanding of the global extended marketing mix, including market research, product development, and pricing strategies.
Those interested in digital marketing With the UK's digital marketing industry projected to reach £14.8 billion by 2025, this certificate is an excellent opportunity for professionals to stay ahead of the curve.