Certificate in Marketing Analytics and Big Data

Saturday, 14 February 2026 03:01:17

International applicants and their qualifications are accepted

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Overview

Overview

Marketing Analytics and Big Data


Unlock the power of data-driven decision making with our Certificate in Marketing Analytics and Big Data.


Designed for professionals and marketers, this course equips you with the skills to collect, analyze, and interpret complex data to inform business strategies.


Some of the key topics covered include data visualization, statistical modeling, and machine learning algorithms.

Gain a competitive edge in the job market and take your career to the next level with this comprehensive certification program.


Explore the world of marketing analytics and big data today and discover how you can drive business growth and success.

Marketing Analytics and Big Data is a game-changing course that equips you with the skills to extract valuable insights from complex data sets. By mastering Marketing Analytics and Big Data, you'll gain a competitive edge in the job market, with career prospects in data science, business intelligence, and marketing. This course offers Marketing Analytics and Big Data training, focusing on data visualization, predictive modeling, and statistical analysis. You'll learn to work with popular tools like R, Python, and SQL, and develop a deep understanding of data-driven decision making. With Marketing Analytics and Big Data skills, you'll be in high demand, driving business growth and innovation.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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Data Preprocessing and Cleaning •
Data Visualization with Tableau •
Statistical Analysis with R •
Machine Learning with Python •
Big Data Analytics with Hadoop •
Marketing Mix Modeling •
Customer Segmentation and Profiling •
Predictive Modeling with SQL •
Data Mining with Spark •
Web Analytics and Tracking

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Certificate in Marketing Analytics and Big Data

The Certificate in Marketing Analytics and Big Data is a popular online course that equips students with the skills to analyze and interpret complex data to drive business decisions.
This course is designed to provide learners with a comprehensive understanding of marketing analytics and big data, including data visualization, statistical modeling, and machine learning.
Upon completion of the course, students can expect to gain the following learning outcomes:
- Develop skills in data analysis, interpretation, and visualization using tools like Excel, Tableau, and Power BI.
- Understand how to apply statistical models and machine learning algorithms to drive marketing decisions.
- Learn how to work with big data sets and extract insights to inform business strategies.
- Develop a deep understanding of marketing analytics and its role in driving business growth.
- Gain practical experience in using marketing analytics tools and techniques to measure campaign performance and optimize marketing strategies.
The duration of the Certificate in Marketing Analytics and Big Data course varies depending on the institution offering it, but most courses take around 6-12 months to complete.
The course is designed to be flexible, allowing students to learn at their own pace and on their own schedule.
Industry relevance is a key aspect of this course, as marketing analytics and big data are increasingly becoming essential tools for businesses to stay competitive.
By completing this course, students can expect to be job-ready and equipped with the skills to analyze and interpret complex data to drive business decisions in a variety of industries, including finance, healthcare, and retail.
The Certificate in Marketing Analytics and Big Data is a valuable asset for anyone looking to launch or advance their career in marketing, data analysis, or business.
It is also an excellent way for professionals to upskill and reskill in these areas, and to stay ahead of the curve in an increasingly data-driven business landscape.

Why this course?

Marketing Analytics and Big Data have become crucial components of modern business strategies, particularly in the UK. According to Google Trends, the search volume for "marketing analytics" has increased by 45% in the last 12 months, while "big data" has seen a 25% rise. These statistics underscore the significance of having a solid understanding of marketing analytics and big data in today's market. | Year | Search Volume | | --- | --- | | 2022 | 2,900,000 | | 2023 | 4,200,000 | | 2024 | 5,100,000 |

Who should enrol in Certificate in Marketing Analytics and Big Data?

Ideal Audience for Certificate in Marketing Analytics and Big Data
Professionals in the UK looking to upskill in data-driven marketing, with a focus on those in the following roles: Digital Marketing Manager, Marketing Analyst, Business Analyst, Data Analyst, and Business Intelligence Developer.
Individuals seeking to enhance their career prospects in the UK's growing marketing and analytics industry, with a focus on those in the following sectors: E-commerce, Finance, Healthcare, and Technology.
Those interested in learning how to collect, analyse, and interpret large data sets to inform marketing strategies and drive business growth, with a focus on the following skills: Data analysis, data visualization, machine learning, and statistical modeling.