Certificate in Integrated Marketing Communication

Saturday, 14 February 2026 07:35:42

International applicants and their qualifications are accepted

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Overview

Overview

Integrated Marketing Communication (IMC) is a vital skill for professionals in the marketing industry.


Developed for marketing enthusiasts and professionals, the Certificate in Integrated Marketing Communication equips learners with the knowledge and skills required to create and execute successful marketing campaigns.


Through this program, learners will gain a deep understanding of the principles of IMC, including brand management, market research, and media planning.


Some key concepts covered in the course include: market analysis, target audience identification, and campaign measurement and evaluation.

By the end of the program, learners will be able to develop and implement effective marketing strategies that drive business results.


Take the first step towards a successful marketing career and explore the Certificate in Integrated Marketing Communication today!

Integrated Marketing Communication is a comprehensive course that equips students with the skills to create and implement effective marketing strategies. By combining the principles of marketing, communication, and media, this course provides a unique understanding of how to reach and engage target audiences. Students will learn how to develop a brand's identity, create compelling content, and measure campaign success. With a strong focus on practical applications, this course offers career prospects in various industries, including advertising, public relations, and digital media. Upon completion, graduates can expect to secure roles in marketing management and brand management.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Branding and Positioning • Brand Identity • Brand Management • Branding Strategies • Marketing Mix •
• Advertising and Promotions • Advertising Strategies • Promotional Mix • Advertising Media • Advertising Effectiveness •
• Digital Marketing • Search Engine Optimization (SEO) • Social Media Marketing • Email Marketing • Content Marketing •
• Public Relations and Communications • Crisis Communications • Reputation Management • Media Relations • Internal Communications •
• Event Marketing and Sponsorships • Trade Shows and Exhibitions • Product Launches • Brand Ambassadors • Event Planning

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Certificate in Integrated Marketing Communication

The Certificate in Integrated Marketing Communication is a popular program that equips students with the skills to create and implement effective marketing strategies across various channels.
This course focuses on teaching students how to develop a comprehensive marketing plan that incorporates multiple communication channels, such as social media, email, and traditional advertising.
Upon completion of the program, students will be able to analyze market trends, create engaging content, and measure the success of marketing campaigns.
The duration of the Certificate in Integrated Marketing Communication typically ranges from a few months to a year, depending on the institution and the student's prior experience.
Industry relevance is a key aspect of this program, as it prepares students for careers in marketing, advertising, and public relations.
Many employers value the skills and knowledge gained from this certificate, which can lead to job opportunities in fields such as digital marketing, brand management, and communications.
The Certificate in Integrated Marketing Communication is also relevant to entrepreneurs and small business owners who want to develop their marketing skills and create effective marketing strategies for their businesses.
Overall, this certificate program provides students with a solid foundation in integrated marketing communication, which can be applied in a variety of settings and industries.

Why this course?

Certificate in Integrated Marketing Communication holds immense significance in today's market, where businesses are increasingly adopting a holistic approach to marketing. According to a survey by the Chartered Institute of Marketing (CIM), 75% of marketers in the UK believe that integrated marketing communication (IMC) is crucial for achieving business objectives.
UK Marketers' Perception of IMC Percentage
Importance of IMC 75%
Use of IMC in Marketing Strategies 80%
Benefits of IMC 90%

Who should enrol in Certificate in Integrated Marketing Communication ?

Ideal Audience for Certificate in Integrated Marketing Communication Are you a marketing professional looking to upskill and stay ahead in the industry?
Demographics: The Certificate in Integrated Marketing Communication is ideal for individuals from various backgrounds, including marketing managers, brand managers, advertising professionals, and communications specialists.
Career Stage: This course is suitable for those in the early stages of their careers, as well as experienced professionals looking to refresh their skills and knowledge in integrated marketing communication.
Industry: The Certificate in Integrated Marketing Communication is relevant to various industries, including advertising, public relations, media, and digital marketing, with a focus on the UK's £1.2 trillion marketing industry.
Skills and Knowledge: Upon completing the course, learners will gain a comprehensive understanding of integrated marketing communication, including strategic planning, creative development, media planning, and campaign execution, as well as the latest trends and best practices in the UK marketing industry.