Certificate in Extended Marketing Mix and Customer Value Proposition

Sunday, 14 September 2025 05:04:19

International applicants and their qualifications are accepted

Start Now     Viewbook

Overview

Overview

Extended Marketing Mix and Customer Value Proposition


This Certificate program is designed for marketing professionals who want to understand how to create a unique value proposition for their customers.


By learning about the Extended Marketing Mix, you'll gain insights into how to develop a comprehensive marketing strategy that meets the needs of your target audience.


Some key concepts covered in this program include segmentation, targeting, and positioning, as well as the importance of customer experience and loyalty.


Through a combination of lectures, discussions, and case studies, you'll learn how to apply these concepts in real-world marketing scenarios.


Whether you're looking to advance your career or start your own business, this Certificate program will provide you with the knowledge and skills you need to succeed.


So why wait? Explore the world of Extended Marketing Mix and Customer Value Proposition today and discover how you can create a marketing strategy that truly resonates with your customers.

Certificate in Extended Marketing Mix and Customer Value Proposition is an ideal course for marketing professionals seeking to enhance their skills in creating effective marketing strategies. This comprehensive program focuses on the extended marketing mix and customer value proposition, enabling participants to develop a deeper understanding of how to create value for customers and drive business growth. By mastering the key concepts, participants will gain valuable insights into customer behavior and learn how to craft compelling customer value propositions. The course offers impressive career prospects and the opportunity to network with like-minded professionals.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


• Market Research and Analysis •
• Customer Segmentation and Profiling •
• Product Positioning and Branding •
• Pricing Strategy and Tactics •
• Advertising and Promotional Mix •
• Sales Promotion and Incentives •
• Digital Marketing Channels and Platforms •
• Customer Relationship Management (CRM) •
• Data-Driven Decision Making and Analytics •
• Customer Value Proposition Development

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

Start Now

Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

Start Now

  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
  • Start Now

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Certificate in Extended Marketing Mix and Customer Value Proposition

The Certificate in Extended Marketing Mix and Customer Value Proposition is a comprehensive program designed to equip learners with the skills and knowledge required to develop and implement effective marketing strategies in today's fast-paced business environment.
This program focuses on the extended marketing mix, which includes the marketing mix, customer value proposition, and digital marketing, among other key elements.
Through a combination of theoretical and practical learning, learners will gain a deep understanding of how to analyze customer needs, develop targeted marketing campaigns, and measure their effectiveness.
The program is designed to be completed in a short duration of 3-6 months, depending on the learner's prior experience and commitment level.
The Certificate in Extended Marketing Mix and Customer Value Proposition is highly relevant to the marketing industry, as it provides learners with the skills and knowledge required to stay ahead of the competition and drive business growth.
The program is ideal for marketing professionals, entrepreneurs, and small business owners who want to enhance their marketing skills and stay up-to-date with the latest marketing trends and best practices.
Upon completion of the program, learners will be able to apply their knowledge and skills to develop and implement effective marketing strategies that drive customer engagement, conversion, and retention.
The program is also highly relevant to the digital marketing industry, as it covers topics such as social media marketing, content marketing, and search engine optimization (SEO).
Overall, the Certificate in Extended Marketing Mix and Customer Value Proposition is a valuable investment for anyone looking to enhance their marketing skills and stay ahead of the competition in today's fast-paced business environment.

Why this course?

Certificate in Extended Marketing Mix and Customer Value Proposition: Significance in Today’s Market In today's fast-paced digital landscape, understanding the extended marketing mix and customer value proposition is crucial for businesses to stay ahead of the competition. According to a survey by the Chartered Institute of Marketing (CIM), 75% of UK marketers believe that customer experience is the key differentiator for their business (Source: CIM, 2020). Customer Value Proposition (CVP) Statistics
Statistic Value
Number of UK businesses using CVP 85%
Percentage of UK marketers who believe CVP is essential 92%
Extended Marketing Mix Statistics
Statistic Value
Number of UK marketers who use the extended marketing mix 60%
Percentage of UK businesses that use the extended marketing mix for customer retention 80%

Who should enrol in Certificate in Extended Marketing Mix and Customer Value Proposition?

Ideal Audience for Certificate in Extended Marketing Mix and Customer Value Proposition This course is designed for marketing professionals and entrepreneurs in the UK who want to enhance their skills in creating effective marketing strategies and customer value propositions.
Job Roles Marketing managers, brand managers, product managers, business development managers, and sales teams in various industries.
Industry Retail, hospitality, finance, technology, and e-commerce sectors in the UK.
Education Level Those with a degree in marketing, business, or a related field, as well as those with relevant work experience.
Career Goals To develop a deeper understanding of the extended marketing mix and customer value propositions, and to enhance their skills in creating effective marketing strategies that drive business growth and customer engagement.