Certificate in Email Marketing Strategy for the MBA

Sunday, 15 February 2026 14:44:47

International applicants and their qualifications are accepted

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Overview

Overview

Email Marketing Strategy is a crucial skill for MBA students to master in today's digital landscape.

As a business professional, understanding how to craft and execute an effective email marketing campaign is essential for driving sales, building brand awareness, and staying ahead of the competition.

Through this Certificate program, learners will gain a comprehensive understanding of email marketing principles, including segmentation, personalization, and automation.

They will also learn how to analyze email metrics, optimize campaigns, and measure ROI.

By the end of the program, learners will be equipped with the knowledge and skills necessary to develop and implement a successful email marketing strategy.

So why wait? Explore the Certificate in Email Marketing Strategy today and take the first step towards becoming a marketing expert.

Email Marketing Strategy is a vital skill for MBA students to master, and our Certificate program is designed to equip you with the knowledge and expertise to succeed. By learning the fundamentals of email marketing strategy, you'll gain a deep understanding of how to create effective campaigns, analyze results, and optimize your approach. With this course, you'll benefit from personalized feedback from industry experts and access to exclusive resources. Career prospects are bright, with email marketing professionals in high demand across various industries. Upon completion, you'll be equipped to drive business growth and achieve your career goals.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


• Email List Segmentation and Targeting •
• Email Content Creation and Copywriting •
• Email Campaign Strategy and Planning •
• Email Design and Visual Elements •
• Email Optimization and Analytics •
• Email Deliverability and Spam Filters •
• Email Security and Compliance •
• Mobile-First Email Design and Optimization •
• Email Automation and Personalization •
• Measuring Email Marketing ROI and Performance

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Certificate in Email Marketing Strategy for the MBA

The Certificate in Email Marketing Strategy for the MBA is a specialized program designed to equip students with the necessary skills and knowledge to create and execute effective email marketing campaigns.
This program focuses on teaching students how to develop a comprehensive email marketing strategy that aligns with business objectives, leveraging email marketing automation tools and best practices to drive engagement and conversions.
Upon completion of the program, students will be able to analyze customer data, create targeted email campaigns, and measure campaign performance using key performance indicators (KPIs) such as open rates, click-through rates, and conversion rates.
The program covers topics such as email list building, content creation, email design, and email optimization, as well as advanced topics like email marketing analytics and automation.
The duration of the Certificate in Email Marketing Strategy for the MBA is typically 6-12 months, depending on the institution and the student's prior experience and background.
The program is highly relevant to the digital marketing industry, as email marketing continues to be a critical channel for businesses to reach and engage with their target audiences.
By completing this program, students will gain a competitive edge in the job market and be able to pursue careers in email marketing, digital marketing, or related fields such as marketing management or business development.
The program is also beneficial for entrepreneurs and small business owners who want to learn how to create and execute effective email marketing campaigns to grow their businesses and increase revenue.
Overall, the Certificate in Email Marketing Strategy for the MBA is a valuable program that provides students with the skills and knowledge needed to succeed in the digital marketing industry.

Why this course?

Certificate in Email Marketing Strategy is a highly sought-after qualification in today's digital landscape, particularly in the UK. According to a survey by the Chartered Institute of Marketing (CIM), 71% of marketers in the UK consider email marketing to be a key channel for customer engagement (Source: CIM, 2020). This highlights the significance of having a solid email marketing strategy in place. Statistics on Email Marketing in the UK
Statistic Value
Number of email users in the UK 34.6 million
Average email open rate in the UK 22%
Average email click-through rate in the UK 3.2%

Who should enrol in Certificate in Email Marketing Strategy for the MBA?

Ideal Audience for Certificate in Email Marketing Strategy for the MBA Are you an aspiring business leader looking to enhance your skills in email marketing strategy? Do you want to stay ahead of the competition in the UK's thriving digital landscape?
Key Characteristics: - Business students pursuing an MBA with a focus on marketing or business management
Career Goals: - To develop a comprehensive understanding of email marketing strategy and its application in the UK market
Prerequisites: - Basic knowledge of business principles and marketing concepts
Benefits: - Enhance your skills in email marketing strategy and stay competitive in the UK job market