Certificate in Business and Marketing Analytics

Sunday, 15 February 2026 21:44:09

International applicants and their qualifications are accepted

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Overview

Overview

Business Analytics

is a rapidly growing field that combines data analysis with business acumen to drive informed decision-making. This Certificate in Business and Marketing Analytics is designed for professionals who want to develop skills in data analysis, interpretation, and application in a business context.

Learn how to collect, analyze, and interpret large data sets to gain insights that drive business growth and competitiveness.

Some of the key topics covered in this program include: data visualization, statistical modeling, and data mining techniques.

Develop practical skills in using tools like Excel, SQL, and Tableau to extract insights from data and communicate findings effectively.

Gain a deeper understanding of marketing principles and how data analysis can inform marketing strategies.

Take the first step towards a career in business analytics and explore this Certificate program further to learn more about our course curriculum and how it can benefit your career.

Certificate in Business and Marketing Analytics is an ideal course for those seeking to analyze and interpret complex business data to inform strategic decisions. This comprehensive program equips students with the skills to extract valuable insights from data, identify trends, and create data-driven marketing strategies. With a strong focus on business analytics, students will learn to apply statistical techniques, machine learning algorithms, and data visualization tools to drive business growth. Upon completion, graduates can expect career prospects in data analysis, marketing, and business intelligence, with median salaries ranging from $60,000 to $100,000.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Data Analysis for Business Decision Making • Marketing Research Methods • Statistical Inference and Hypothesis Testing • Data Visualization Techniques • Machine Learning Algorithms for Marketing • Predictive Modeling in Business Analytics • Data Mining and Text Analysis • Marketing Mix Modeling • Big Data Analytics for Business Intelligence • Data Quality and Cleaning for Analytics

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Certificate in Business and Marketing Analytics

The Certificate in Business and Marketing Analytics is a popular program that equips students with the necessary skills to analyze and interpret complex business data.
By the end of the course, learners will be able to apply data analysis techniques to drive business decisions, making them highly sought after in the job market.
The program covers a range of topics including data visualization, statistical modeling, and machine learning, providing learners with a comprehensive understanding of marketing analytics.
Industry relevance is a key aspect of this certificate, as businesses are increasingly relying on data-driven insights to inform their marketing strategies.
The Certificate in Business and Marketing Analytics is typically completed in 6-12 months, depending on the institution and the learner's prior experience.
Learners can expect to gain practical skills and knowledge that can be applied in a variety of roles, including marketing analyst, business analyst, and data scientist.
The program is designed to be flexible, with many institutions offering online or part-time options to accommodate different learning styles and schedules.
Upon completion, learners will receive a recognized certificate that can be added to their resume or LinkedIn profile, enhancing their career prospects.
The Certificate in Business and Marketing Analytics is a valuable investment for anyone looking to launch or advance their career in marketing, business, or data science.
By combining theoretical knowledge with practical skills, this certificate provides learners with a competitive edge in the job market, making it an attractive option for those looking to upskill or reskill.

Why this course?

Certificate in Business and Marketing Analytics holds immense significance in today's market, where data-driven decision-making has become the norm. According to a survey by the Chartered Institute of Marketing (CIM), 85% of marketers in the UK use data analytics to inform their strategies, highlighting the importance of analytics skills in the industry.
Industry Trends Statistics
Use of data analytics in marketing 85% of marketers in the UK use data analytics to inform their strategies (CIM, 2022)
Importance of analytics skills Analytics skills are ranked as the most important skill for marketers in the UK, followed by digital marketing skills (CIM, 2022)
Job prospects The demand for data analysts and scientists is expected to increase by 14% in the UK between 2020 and 2030, faster than the average for all occupations (ONS, 2022)

Who should enrol in Certificate in Business and Marketing Analytics ?

Ideal Audience for Certificate in Business and Marketing Analytics Business professionals, marketing specialists, and data analysts seeking to upskill in analytics and gain a competitive edge in the job market.
Key Characteristics: Professionals with 2+ years of experience, interested in data-driven decision making, and looking to enhance their skills in business intelligence, market research, and data analysis.
Industry Focus: Finance, retail, healthcare, and technology sectors, where data analytics plays a crucial role in driving business growth and competitiveness.
Career Goals: To become a business analyst, marketing manager, or data scientist, and to increase earning potential by up to 20% in the UK job market, according to a report by the Chartered Institute of Marketing.