Certificate in Business Competitive Positioning Strategy

Tuesday, 11 November 2025 08:27:41

International applicants and their qualifications are accepted

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Overview

Overview

Business Competitive Positioning Strategy


This course is designed for ambitious professionals seeking to enhance their skills in creating a unique market position for their organization.


By mastering the art of competitive positioning, learners will gain a deeper understanding of how to differentiate their business from competitors and establish a strong market presence.


Some key concepts covered in this course include market analysis, competitor profiling, and positioning strategies.

Through a combination of lectures, case studies, and group discussions, learners will develop the skills needed to create a compelling business positioning strategy.


Whether you're looking to launch a new product or expand into a new market, this course will provide you with the knowledge and tools to achieve your business goals.


So why wait? Explore the Certificate in Business Competitive Positioning Strategy today and take the first step towards establishing your organization as a leader in its industry.

Certificate in Business Competitive Positioning Strategy is designed to equip you with the skills to analyze and improve your organization's market position. By learning how to conduct market research, analyze competitors, and develop a unique value proposition, you'll gain a competitive edge in the business world. This course offers key benefits such as enhanced career prospects, improved business performance, and increased revenue growth. You'll also gain access to unique features like expert-led sessions, real-world case studies, and a supportive community of peers. With this certificate, you'll be well-positioned to drive business success and stay ahead of the competition.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Market Analysis
• Competitive Analysis
• Positioning Statement
• Unique Selling Proposition (USP)
• Brand Identity
• Target Market Segmentation
• Market Differentiation
• Competitive Advantage
• Market Positioning Strategy
• Business Model Innovation

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Certificate in Business Competitive Positioning Strategy

The Certificate in Business Competitive Positioning Strategy is a specialized program designed to equip learners with the knowledge and skills necessary to develop and implement effective competitive positioning strategies in business. This program focuses on teaching learners how to analyze their organization's strengths, weaknesses, opportunities, and threats, and use this information to create a unique value proposition that sets them apart from competitors in the market.
By the end of the program, learners will be able to develop a comprehensive competitive positioning strategy that drives business growth and success.
The program covers a range of topics, including market research, competitor analysis, brand management, and marketing strategy development.
Learning outcomes of the Certificate in Business Competitive Positioning Strategy include the ability to analyze complex business problems, develop effective marketing strategies, and create a unique value proposition that resonates with target audiences.
The program is typically completed in 6-12 months, depending on the learner's prior experience and the pace of study.
Industry relevance is high for this program, as businesses are increasingly recognizing the importance of competitive positioning in driving growth and success.
The Certificate in Business Competitive Positioning Strategy is relevant to a wide range of industries, including retail, hospitality, and technology.
By completing this program, learners can enhance their career prospects and take their business to the next level.
The program is delivered through a combination of online and offline learning, including lectures, workshops, and case studies.
Learners can expect to gain a deep understanding of competitive positioning principles and practices, as well as the skills and knowledge necessary to apply them in real-world business settings.
The Certificate in Business Competitive Positioning Strategy is a valuable investment for businesses looking to stay ahead of the competition and achieve long-term success.

Why this course?

Certificate in Business Competitive Positioning Strategy is a highly sought-after qualification in today's market, where businesses are constantly looking to stay ahead of the competition. According to a survey by the Chartered Institute of Marketing (CIM), 75% of UK marketers believe that having a strong brand is essential for business success (Source: CIM, 2020).
Statistic Value
Number of businesses in the UK 6.4 million
Percentage of businesses with a strong brand 75%
Average annual spend on marketing by UK businesses £3.4 million

Who should enrol in Certificate in Business Competitive Positioning Strategy ?

Ideal Audience for Certificate in Business Competitive Positioning Strategy Business owners, entrepreneurs, and managers in the UK looking to improve their company's market share and competitiveness
Key characteristics: Small to medium-sized enterprises (SMEs) with annual revenues between £1 million and £50 million, operating in various industries such as retail, manufacturing, and services
Goals and motivations: To increase market share, improve profitability, and stay ahead of competitors in a rapidly changing business landscape, with 60% of UK businesses reporting a desire to expand their market share in the past year (Source: Office for National Statistics)
Target industries: Retail, manufacturing, services, and other sectors with a focus on those with high growth potential, such as the tech and creative industries
Ideal learner profile: Individuals with a basic understanding of business principles and a willingness to learn and apply new strategies to improve their company's competitive position