Certificate in B2B Customer Relationship Management

Saturday, 14 February 2026 21:49:36

International applicants and their qualifications are accepted

Start Now     Viewbook

Overview

Overview

B2B Customer Relationship Management

is a specialized field that focuses on building and maintaining strong relationships with business-to-business customers. This Certificate program is designed for professionals who want to develop the skills needed to effectively manage customer relationships in a B2B setting.

By completing this course, learners will gain a deep understanding of the principles and best practices of B2B CRM, including customer segmentation, account management, and sales strategy.

Some key concepts covered in the program include:

Customer Relationship Management software, data analysis, and communication skills.

Through a combination of lectures, case studies, and group discussions, learners will be able to apply their knowledge in a practical setting and develop the skills needed to succeed in a B2B CRM role.

Whether you're looking to advance your career or start a new one, this Certificate program can help you achieve your goals.

So why wait? Explore the world of B2B Customer Relationship Management today and discover a new career path that's right for you.

Certificate in B2B Customer Relationship Management is an ideal course for professionals seeking to enhance their skills in managing business-to-business relationships. This comprehensive program focuses on developing essential skills in customer relationship management, sales, and marketing. By completing this course, participants will gain a deep understanding of B2B CRM principles, strategies, and best practices. The course offers numerous benefits, including improved customer engagement, increased sales conversions, and enhanced career prospects in the field of business development. Upon completion, participants will be equipped with the knowledge and skills to drive business growth and success in B2B environments.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Customer Relationship Management (CRM) Systems •
• B2B Sales Strategies and Tactics •
• Account Management and Relationship Building •
• Lead Generation and Qualification •
• Sales Forecasting and Performance Analysis •
• Customer Service and Support •
• Sales Enablement and Training •
• Data-Driven Decision Making in CRM •
• CRM Implementation and Integration •
• Measuring and Evaluating CRM Success

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Start Now

Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

Start Now

  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
  • Start Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Certificate in B2B Customer Relationship Management

The Certificate in B2B Customer Relationship Management is a specialized program designed to equip professionals with the skills and knowledge required to effectively manage customer relationships in business-to-business (B2B) settings.
This certification program focuses on teaching learners how to build strong relationships with B2B customers, identify their needs, and provide tailored solutions to drive business growth and revenue.
Upon completion of the program, learners can expect to gain a comprehensive understanding of B2B customer relationship management principles, including customer segmentation, account management, and sales strategy development.
The duration of the Certificate in B2B Customer Relationship Management program varies depending on the institution offering it, but most programs take around 6-12 months to complete.
Industry relevance is a key aspect of this certification, as it is designed to meet the needs of professionals working in B2B sales, marketing, and customer service roles.
The program covers topics such as customer relationship management software, data analysis, and sales forecasting, making it an essential skillset for anyone looking to advance their career in B2B customer relationship management.
By obtaining this certification, learners can demonstrate their expertise in B2B customer relationship management and increase their earning potential in the job market.
The Certificate in B2B Customer Relationship Management is also relevant to businesses looking to improve their customer relationship management capabilities, as it provides them with a comprehensive understanding of the principles and best practices involved in B2B customer relationship management.
Overall, the Certificate in B2B Customer Relationship Management is a valuable investment for anyone looking to develop their skills and knowledge in this critical area of business operations.

Why this course?

Certificate in B2B Customer Relationship Management holds immense significance in today's market, where businesses are increasingly focusing on building strong relationships with their B2B customers. According to a survey by the Chartered Institute of Marketing (CIM), 75% of UK businesses believe that customer relationship management (CRM) is crucial for their success. Moreover, a study by the Association of British Insurers (ABI) reveals that 60% of UK businesses have experienced a significant increase in customer retention rates after implementing a CRM system.
Statistics Percentage
UK businesses that believe CRM is crucial for success 75%
UK businesses that have experienced a significant increase in customer retention rates after implementing a CRM system 60%

Who should enrol in Certificate in B2B Customer Relationship Management ?

Ideal Audience for Certificate in B2B Customer Relationship Management Are you a sales professional, marketing manager, or business development executive looking to enhance your skills in B2B customer relationship management?
Key Characteristics: You should be working in a B2B sales or marketing role, with at least 2 years of experience, and have a strong understanding of the UK's business landscape. According to a survey by the Chartered Institute of Marketing, 70% of UK businesses believe that customer relationship management is crucial for their success.
Job Roles: Sales professionals, marketing managers, business development executives, account managers, and customer success managers can benefit from this certificate. In fact, a report by the Institute of Sales and Marketing Management found that 60% of UK sales professionals believe that customer relationship management skills are essential for their job.
Learning Objectives: Upon completing this certificate, you will gain a deep understanding of B2B customer relationship management principles, including needs analysis, relationship building, and account management. You will also learn how to use CRM software and develop effective sales and marketing strategies.