Advanced Skill Certificate in Writing Headlines for Journalism

Sunday, 15 February 2026 07:50:33

International applicants and their qualifications are accepted

Start Now     Viewbook

Overview

Overview

Writing Headlines for Journalism

is a course designed for aspiring journalists and writers who want to master the art of crafting compelling headlines.

Headlines are the first thing readers see, and they can make or break the success of an article. In this course, you'll learn how to write headlines that grab attention, convey key messages, and drive engagement. You'll discover the secrets of effective headline writing, including how to use action verbs, questions, and numbers to create a lasting impression. By the end of this course, you'll be able to write headlines that resonate with your audience and elevate your writing skills.

Headlines are the backbone of any successful news article, and learning to craft them effectively is crucial for journalists. Our Advanced Skill Certificate in Writing Headlines for Journalism teaches you the art of creating attention-grabbing headlines that drive readers to your story. With this course, you'll gain headlines skills that will boost your career prospects in the competitive world of journalism. You'll learn how to write headlines that are both informative and engaging, using techniques such as keyword optimization and emotional resonance. By the end of the course, you'll be able to create headlines that resonate with your audience and set your journalism career apart.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Understanding the Purpose of Headlines in Journalism • Crafting Attention-Grabbing Headlines for Different Formats • The Art of Using Keywords and Phrases in Headlines • Writing Headlines for Online and Print Media • Creating Emotional Connections with Headlines • The Science of Headline Writing: Psychology and Perception • Using Action Verbs and Vivid Imagery in Headlines • Headline Writing for Different Types of News Stories • The Importance of Clarity and Conciseness in Headlines • Measuring the Effectiveness of Headlines in Journalism

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Start Now

Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

Start Now

  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
  • Start Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Advanced Skill Certificate in Writing Headlines for Journalism

The Advanced Skill Certificate in Writing Headlines for Journalism is a comprehensive program designed to equip students with the skills necessary to craft compelling and effective headlines that capture the attention of readers.
This program focuses on teaching students how to write headlines that are not only attention-grabbing but also informative and accurate, which is essential for journalists and writers in the industry.
Upon completion of the program, students will be able to analyze a story and write a headline that accurately conveys the main point of the article, while also being mindful of the tone and style of the publication.
The program covers a range of topics, including headline writing techniques, storytelling principles, and the importance of accuracy and fairness in journalism.
The duration of the program is typically several weeks or months, depending on the institution offering it, and students can expect to spend around 10-20 hours per week studying and completing assignments.
The industry relevance of this program is high, as effective headline writing is a crucial skill for journalists and writers looking to make a good impression on their readers and establish themselves as credible and trustworthy sources of information.
By the end of the program, students will have developed the skills and knowledge necessary to write headlines that are engaging, informative, and accurate, which will serve them well in their careers as journalists and writers.
The program is designed to be flexible and accessible, with many institutions offering online or part-time options that allow students to balance their studies with other commitments.
Overall, the Advanced Skill Certificate in Writing Headlines for Journalism is a valuable and highly relevant program that can help students develop the skills and knowledge necessary to succeed in the competitive world of journalism and writing.

Why this course?

Writing Headlines for Journalism in Today's Market In the ever-evolving journalism landscape, having advanced skills in writing headlines is crucial for grabbing the attention of readers and conveying complex information in a concise manner. According to a survey by the UK's National Union of Journalists, 75% of readers are more likely to engage with a news article if the headline is attention-grabbing (Source: NUJ, 2020). | Year | Number of Journalists | Percentage of Journalists with Headline Writing Skills | | --- | --- | --- | | 2015 | 45,000 | 60% | | 2018 | 50,000 | 65% | | 2020 | 55,000 | 70% |

Who should enrol in Advanced Skill Certificate in Writing Headlines for Journalism?

Writing Headlines for Journalism Ideal Audience
Aspiring journalists and writers in the UK, with a focus on those working in the national press, such as The Guardian, The Times, and The Telegraph, are the primary target audience for this Advanced Skill Certificate. Key characteristics include:
- A strong understanding of the UK media landscape and the importance of effective headline writing in grabbing readers' attention. - The ability to craft compelling headlines that drive engagement and increase website traffic, with a focus on SEO best practices.
- A keen eye for detail and a willingness to continuously improve and adapt to changing media trends and consumer behavior. - A strong portfolio of writing samples and a proven track record of producing high-quality content under tight deadlines.