Advanced Skill Certificate in Transactional Email Marketing

Friday, 13 February 2026 15:32:06

International applicants and their qualifications are accepted

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Overview

Overview

Transactional Email Marketing

is a vital skill for businesses to master. Transactional email is a type of email that is triggered by a specific action, such as a purchase or password reset. Email marketing automation plays a key role in this process. This Advanced Skill Certificate program teaches you how to create and manage transactional email campaigns, ensuring timely and relevant communication with your customers. You'll learn about email service providers, email content creation, and analytics to optimize your campaigns. With this knowledge, you'll be able to improve customer engagement and increase conversions. Explore this course to take your email marketing skills to the next level.

Transactional Email Marketing is a highly sought-after skill that can elevate your career in digital marketing. This Advanced Skill Certificate program teaches you how to craft effective, automated email campaigns that drive real results. With this course, you'll learn how to maximize conversions and boost customer engagement through personalized, data-driven email marketing strategies. You'll gain hands-on experience with industry-leading tools and software, including email automation platforms and analytics tools. Upon completion, you'll be equipped to take on senior roles in email marketing, such as email marketing manager or digital marketing specialist, with a competitive edge in the job market.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Email List Segmentation and Profiling •
• Transactional Email Content Strategy and Copywriting •
• Personalization Techniques in Transactional Emails •
• Best Practices for Email Deliverability and Spam Filtering •
• A/B Testing and Optimization for Transactional Emails •
• Mobile Optimization for Transactional Email Campaigns •
• Transactional Email Automation and Workflow Management •
• Measuring Success and ROI in Transactional Email Marketing •
• Compliance and Regulatory Requirements for Transactional Emails

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Advanced Skill Certificate in Transactional Email Marketing

The Advanced Skill Certificate in Transactional Email Marketing is designed to equip learners with the skills required to create and execute effective transactional email marketing campaigns.
This course focuses on teaching learners how to craft compelling subject lines, write engaging email content, and optimize email design for maximum impact.
Upon completion of the course, learners will be able to analyze email metrics, track campaign performance, and make data-driven decisions to improve future campaigns.
The duration of the course is typically 4-6 weeks, with learners expected to dedicate around 10-15 hours per week to coursework and assignments.
Industry relevance is a key aspect of this course, as transactional email marketing is a critical component of modern digital marketing strategies.
Learners can expect to gain knowledge and skills in areas such as email list management, automation, and personalization, making them more competitive in the job market.
The course is designed to be completed in a self-paced format, allowing learners to fit the coursework around their existing schedules.
Upon completion of the course, learners will receive an Advanced Skill Certificate in Transactional Email Marketing, which can be added to their resumes and LinkedIn profiles.
This course is ideal for marketers, business owners, and entrepreneurs looking to enhance their email marketing skills and stay ahead of the competition in the digital marketing landscape.
By the end of the course, learners will have a solid understanding of how to create and execute successful transactional email marketing campaigns that drive real results.
The course covers topics such as email list building, segmentation, and targeting, as well as best practices for email content creation and optimization.
Learners will also gain hands-on experience with popular email marketing tools and platforms, such as Mailchimp and Constant Contact.
Overall, the Advanced Skill Certificate in Transactional Email Marketing is a valuable investment for anyone looking to improve their email marketing skills and take their business to the next level.

Why this course?

Transactional Email Marketing has become an essential tool for businesses in the UK, with 85% of marketers using email as a key channel for customer engagement (Source: Econsultancy). To stay ahead in this competitive market, professionals need to possess advanced skills in transactional email marketing. An Advanced Skill Certificate in this area can help learners develop the necessary expertise to create effective, personalized email campaigns that drive conversions and boost revenue.
Statistic Value
Number of email subscribers in the UK 64 million
Average open rate for transactional emails 22%
Average click-through rate for transactional emails 5%

Who should enrol in Advanced Skill Certificate in Transactional Email Marketing?

Ideal Audience for Advanced Skill Certificate in Transactional Email Marketing Transactional email marketing is a vital component of digital marketing in the UK, with 77% of online adults using email to make a purchase (Source: Royal Mail).
Professionals with a background in marketing, sales, or customer service Those looking to enhance their skills in email marketing automation, personalization, and optimization will benefit from this certificate.
Digital marketers seeking to improve their transactional email campaigns Business owners and entrepreneurs interested in leveraging transactional email for lead generation, customer engagement, and revenue growth will find this certificate valuable.
Individuals with experience in email marketing, but looking to specialize in transactional email This certificate is ideal for those who have a solid understanding of email marketing principles but want to focus on the nuances of transactional email.