Advanced Skill Certificate in Strategic CRM for MBAs

Sunday, 15 February 2026 02:32:03

International applicants and their qualifications are accepted

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Overview

Overview

Strategic CRM

is a critical component of business success, particularly for MBA students seeking to enhance their skills in managing customer relationships.
Effective CRM implementation requires a deep understanding of customer needs, market trends, and organizational goals. This Advanced Skill Certificate program is designed to equip MBA students with the knowledge and skills necessary to develop and execute a strategic CRM plan.
Through a combination of lectures, case studies, and group discussions, learners will gain insight into CRM best practices, data analysis, and technology integration.
By the end of the program, learners will be able to analyze customer data, develop targeted marketing campaigns, and measure the effectiveness of CRM initiatives.
Take the first step towards becoming a strategic CRM leader. Explore this Advanced Skill Certificate program and discover how to drive business growth through effective customer relationship management.

Strategic CRM is a game-changer for MBAs looking to elevate their business acumen. This Advanced Skill Certificate program equips you with the knowledge to harness the power of Customer Relationship Management, driving revenue growth and competitive advantage. By mastering Strategic CRM, you'll gain a deep understanding of customer-centricity, data-driven decision-making, and process optimization. With Strategic CRM, you'll unlock career prospects in leadership roles, such as Director of CRM or VP of Sales. Unique features include expert-led workshops, real-world case studies, and a network of like-minded professionals. Boost your career with Strategic CRM and stay ahead in the business world.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Customer Relationship Management (CRM) Systems •
• Strategic Planning in CRM Implementation •
• Data Analysis and Reporting in CRM •
• Sales Force Automation and Optimization •
• Customer Segmentation and Profiling •
• Relationship Management and Account Planning •
• CRM Technology Trends and Innovation •
• Measuring CRM Success and ROI •
• CRM Integration with Other Business Systems

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Advanced Skill Certificate in Strategic CRM for MBAs

The Advanced Skill Certificate in Strategic CRM for MBAs is a comprehensive program designed to equip business leaders with the knowledge and skills necessary to implement a customer relationship management (CRM) strategy that drives business growth and success.
Through this program, participants will learn how to leverage CRM technology to gain a deeper understanding of customer behavior, preferences, and needs, and develop strategies to build strong relationships with customers and drive business revenue.
The program covers a range of topics, including CRM implementation, data analysis, and customer segmentation, as well as best practices for managing customer interactions and building customer loyalty.
Upon completion of the program, participants will be able to apply their knowledge and skills to develop a strategic CRM plan that aligns with their organization's overall business goals and objectives.
The Advanced Skill Certificate in Strategic CRM for MBAs is a highly relevant and industry-relevant program that is designed to meet the needs of business leaders who want to stay ahead of the curve in terms of CRM best practices and technology.
The program is typically completed in 6-8 weeks and consists of a combination of online and offline learning activities, including lectures, discussions, and case studies.
Participants will have the opportunity to work on real-world projects and apply their knowledge and skills in a practical setting, under the guidance of experienced instructors who have extensive experience in CRM implementation and strategy development.
The Advanced Skill Certificate in Strategic CRM for MBAs is a valuable addition to any MBA program, and is highly regarded by employers and academic institutions alike.
By completing this program, participants will gain a competitive edge in the job market and be well-positioned to take on leadership roles in their organizations, driving business growth and success through effective CRM strategy and implementation.

Why this course?

Advanced Skill Certificate in Strategic CRM holds immense significance for MBAs in today's market, where customer relationship management (CRM) has become a crucial aspect of business success. According to a survey by the Chartered Institute of Marketing (CIM), 75% of UK marketers believe that CRM is essential for their organization's growth. Moreover, a study by the Association of British Insurers (ABI) reveals that 60% of UK businesses use CRM software to manage customer interactions.
Key Statistics UK Market Share
75% of UK marketers believe CRM is essential for growth 25%
60% of UK businesses use CRM software 40%
CRM adoption rate in the UK is expected to increase by 20% in the next 2 years 15%

Who should enrol in Advanced Skill Certificate in Strategic CRM for MBAs ?

Strategic CRM Ideal for MBAs
Primary Target Audience: Professionals with 2+ years of experience in business management, marketing, sales, or operations, seeking to enhance their skills in customer relationship management and data-driven decision-making.
Secondary Target Audience: MBAs looking to gain a competitive edge in the job market, entrepreneurs seeking to optimize their customer engagement strategies, and business leaders aiming to improve their organization's overall performance and customer satisfaction.
Key Characteristics: Analytical mindset, business acumen, ability to work with data, and strong communication skills.
UK-Specific Statistics: According to a report by the Chartered Institute of Marketing, 75% of UK businesses use CRM software to manage customer interactions. Additionally, a survey by the CIMA found that 60% of UK accountants and finance professionals believe that CRM is essential for business growth.