Advanced Skill Certificate in Service Marketing for Doctorate of Business Administration

Wednesday, 05 November 2025 17:10:06

International applicants and their qualifications are accepted

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Overview

Overview

Service Marketing

is a vital component of business strategy, particularly in healthcare services. This Advanced Skill Certificate in Service Marketing is designed for Doctorate of Business Administration students who wish to enhance their knowledge of service marketing principles and practices.

Service Marketing

focuses on the development and delivery of services that meet customer needs and expectations. It involves understanding customer behavior, creating value propositions, and designing service systems that deliver exceptional customer experiences. Some key aspects of service marketing include: service quality, customer satisfaction, and loyalty. By understanding these concepts, learners can develop effective strategies to improve service delivery and increase customer loyalty.

Service Marketing

is a critical skill for business professionals, particularly in the healthcare sector. It enables them to create value for customers, drive business growth, and stay competitive in the market.

Explore this Advanced Skill Certificate in Service Marketing

to gain a deeper understanding of service marketing principles and practices. Develop your skills and knowledge to enhance your career prospects and contribute to the success of your organization.

Service Marketing is a vital component of the Doctor of Business Administration, and our Advanced Skill Certificate program is designed to equip you with the expertise to excel in this field. By mastering the principles of service marketing, you'll gain a deeper understanding of how to create value for customers and drive business growth. With this course, you'll benefit from strategic planning, market research, and customer relationship management skills. Career prospects are vast, with opportunities in healthcare, finance, and technology sectors. Our program's unique feature is its focus on service quality management, ensuring you're equipped to deliver exceptional customer experiences.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


• Market Research and Analysis in Service Marketing
• Service Quality Management and Customer Satisfaction
• Branding and Positioning in Service Industries
• Pricing Strategies for Service-Based Businesses
• Marketing Mix (4Ps) in Service Marketing
• Service Marketing Communications and Promotions
• International Service Marketing and Globalization
• Digital Marketing for Service Businesses
• Service Marketing and Customer Retention
• Strategic Service Marketing Planning and Implementation

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Advanced Skill Certificate in Service Marketing for Doctorate of Business Administration

The Advanced Skill Certificate in Service Marketing is a specialized program designed for Doctorate of Business Administration students, focusing on the intricacies of service marketing in various industries.
This program aims to equip students with the knowledge and skills necessary to develop and implement effective service marketing strategies, leading to improved customer satisfaction and loyalty.
Through a combination of theoretical foundations and practical applications, students will gain a deep understanding of service marketing principles, including market research, branding, and customer relationship management.
The program's learning outcomes include the ability to analyze complex service marketing problems, develop innovative solutions, and evaluate the impact of service marketing strategies on business performance.
The duration of the Advanced Skill Certificate in Service Marketing is typically 6-12 months, depending on the institution and student schedule.
The program's industry relevance is high, as service marketing plays a critical role in various sectors, including healthcare, finance, and technology.
By completing this program, students will be well-prepared to take on leadership roles in service marketing and contribute to the development of innovative service strategies that drive business success.
The Advanced Skill Certificate in Service Marketing is an excellent addition to a Doctorate of Business Administration program, providing students with a specialized skill set that is highly valued by employers in the service industry.
Upon completion, students will receive a recognized Advanced Skill Certificate in Service Marketing, demonstrating their expertise in this critical area of business.
This program is ideal for students interested in pursuing a career in service marketing, as well as those looking to enhance their skills and knowledge in this area.
The Advanced Skill Certificate in Service Marketing is a valuable investment for students seeking to advance their careers and make a meaningful contribution to the service industry.

Why this course?

Advanced Skill Certificate in Service Marketing holds immense significance in today's market, particularly in the UK. According to a report by the Chartered Institute of Marketing (CIM), the service sector accounts for approximately 80% of the UK's GDP, with service marketing playing a crucial role in driving business growth.
Service Marketing Trends UK Statistics
Increased focus on customer experience 70% of UK consumers consider customer experience when making purchasing decisions (Source: CIM)
Growing importance of digital marketing Digital marketing spend in the UK is expected to reach £12.5 billion by 2025 (Source: eMarketer)
Rise of experiential marketing Experiential marketing spend in the UK is projected to reach £1.4 billion by 2025 (Source: IBISWorld)

Who should enrol in Advanced Skill Certificate in Service Marketing for Doctorate of Business Administration?

Service Marketing is a vital component of business strategy for healthcare professionals, particularly those pursuing a Doctorate of Business Administration.
Ideal Audience: Professionals in the healthcare sector, including doctors, nurses, and healthcare managers, who wish to enhance their knowledge of service marketing principles and practices.
Key Characteristics: A passion for learning, a commitment to professional development, and an interest in understanding the complexities of service marketing in the UK healthcare industry.
Relevant Statistics: According to a recent survey by the Chartered Institute of Marketing, 75% of UK businesses believe that service marketing is crucial to their success. By pursuing an Advanced Skill Certificate in Service Marketing, healthcare professionals can stay ahead of the curve and drive business growth.