Advanced Skill Certificate in Marketing Performance Measures

Friday, 13 February 2026 18:37:02

International applicants and their qualifications are accepted

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Overview

Overview

Marketing Performance Measures


This Advanced Skill Certificate program is designed for marketing professionals who want to improve their skills in measuring and analyzing marketing performance.


Learn how to track key metrics, analyze data, and make data-driven decisions with our expert-led courses.


Some of the key topics covered in this program include:

Marketing Mix Modeling, Customer Lifetime Value, Return on Investment (ROI) Analysis, and Data Visualization.


Our courses are tailored to meet the needs of marketing professionals who want to stay up-to-date with the latest trends and best practices in marketing performance measurement.


Take the first step towards becoming a marketing performance expert and explore our courses today!

Marketing Performance Measures is a comprehensive course that equips learners with the skills to analyze and optimize marketing performance. By mastering key metrics and KPIs, individuals can drive business growth and make data-driven decisions. The course covers advanced topics such as ROI analysis, customer lifetime value, and attribution modeling. With Marketing Performance Measures, learners can enhance their career prospects in marketing roles, including data analyst, marketing manager, and business analyst. Unique features include real-world case studies, interactive simulations, and expert-led webinars. By the end of the course, learners will have a deep understanding of marketing performance measures and be able to measure marketing success.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Customer Lifetime Value (CLV)
• Return on Investment (ROI)
• Return on Ad Spend (ROAS)
• Conversion Rate
• Customer Acquisition Cost (CAC)
• Customer Retention Rate
• Marketing Mix Modeling (MMM)
• Data-Driven Decision Making
• Performance Metrics
• Key Performance Indicators (KPIs)

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Advanced Skill Certificate in Marketing Performance Measures

The Advanced Skill Certificate in Marketing Performance Measures is designed to equip learners with the skills and knowledge required to measure and analyze marketing performance effectively.
This program focuses on teaching learners how to use data and analytics to drive marketing decisions, making it an essential skill for professionals in the marketing industry.
Upon completion of the program, learners will be able to analyze and interpret marketing data, identify areas for improvement, and develop data-driven marketing strategies.
The program covers a range of topics, including marketing metrics, data analysis, and performance reporting, ensuring that learners have a comprehensive understanding of marketing performance measures.
The duration of the program is typically 4-6 months, with learners completing a series of modules and assignments to demonstrate their knowledge and skills.
The Advanced Skill Certificate in Marketing Performance Measures is highly relevant to the marketing industry, as companies increasingly rely on data-driven decision making to drive business growth.
Learners who complete the program will gain a competitive edge in the job market, with employers seeking professionals who can analyze and interpret marketing data to inform business strategy.
The program is designed to be flexible, with learners able to complete the program at their own pace and on their own schedule.
The Advanced Skill Certificate in Marketing Performance Measures is offered by a range of organizations, including universities and professional associations, ensuring that learners have access to a variety of learning options.
Overall, the Advanced Skill Certificate in Marketing Performance Measures is an excellent choice for professionals looking to enhance their skills and knowledge in marketing performance measures, and drive business growth through data-driven decision making.

Why this course?

Advanced Skill Certificate in Marketing Performance Measures is a highly sought-after credential in today's market, with the UK's marketing industry expected to grow by 3.5% annually, reaching £143.8 billion by 2025 (Source: Marketing Week). To stay competitive, marketers need to demonstrate their expertise in performance measures, which is where this certificate comes in.
Performance Measure UK Statistics (2020)
Return on Ad Spend (ROAS) £2.50:1 (Source: Google Analytics)
Conversion Rate 2.5% (Source: HubSpot)
Customer Lifetime Value (CLV) £1,000 (Source: Marketing Week)

Who should enrol in Advanced Skill Certificate in Marketing Performance Measures?

Ideal Audience for Advanced Skill Certificate in Marketing Performance Measures Marketing professionals, particularly those in senior roles, looking to enhance their skills in data-driven decision making, are the primary target audience for this certificate.
Key Characteristics: Professionals with at least 2 years of experience in marketing, preferably in a management or director role, with a strong understanding of marketing principles and a desire to improve their analytical skills.
Industry Insights: In the UK, the average marketing salary is around £35,000, with senior roles reaching up to £60,000. With the increasing importance of data-driven marketing, professionals in this field need to stay up-to-date with the latest tools and techniques to remain competitive.
Learning Objectives: Upon completing this certificate, learners will be able to measure and analyze marketing performance, develop data-driven strategies, and make informed decisions to drive business growth.