Advanced Skill Certificate in Integrated Marketing Plan Development

Wednesday, 11 February 2026 07:50:49

International applicants and their qualifications are accepted

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Overview

Overview

Integrated Marketing Plan Development


This advanced certificate program is designed for marketing professionals who want to develop a comprehensive marketing plan that aligns with their organization's goals and objectives.


Learn how to create a tailored marketing strategy that incorporates digital, social, and traditional media channels, as well as analytics and budgeting.


Some key concepts covered in this program include:

Market research, target audience analysis, competitive analysis, marketing mix development, and campaign execution.


Develop the skills needed to measure and optimize your marketing efforts, and stay ahead of the competition in today's fast-paced marketing landscape.


Take the first step towards becoming a marketing expert and explore our Integrated Marketing Plan Development program today!

Integrated Marketing Plan Development is a comprehensive course that equips you with the skills to create a winning marketing strategy. By mastering the art of integrated marketing plan development, you'll gain a deep understanding of how to align marketing efforts across channels and achieve business objectives. This course offers key benefits such as enhanced career prospects, improved marketing skills, and increased earning potential. You'll also learn from industry experts and gain access to unique features like personalized feedback and project-based learning. With integrated marketing plan development skills, you'll be able to drive business growth and succeed in today's competitive market.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Market Research and Analysis •
• Target Market Segmentation and Profiling •
• Competitive Analysis and SWOT Assessment •
• Brand Positioning and Unique Selling Proposition (USP) •
• Integrated Marketing Communications (IMC) Strategy •
• Media Planning and Budgeting •
• Digital Marketing Channels (Email, Social Media, Search Engine Optimization (SEO)) •
• Public Relations and Event Management •
• Performance Measurement and Evaluation Metrics

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Advanced Skill Certificate in Integrated Marketing Plan Development

The Advanced Skill Certificate in Integrated Marketing Plan Development is a comprehensive program designed to equip learners with the skills and knowledge required to develop effective integrated marketing plans.
This program focuses on teaching learners how to analyze market data, identify target audiences, and create cohesive marketing strategies that drive business results.
Upon completion of the program, learners will be able to develop integrated marketing plans that align with business objectives, leveraging digital marketing channels, social media, and traditional advertising.
The program's learning outcomes include the ability to analyze market trends, create marketing budgets, and measure campaign effectiveness.
The duration of the program is typically 12 weeks, with learners expected to dedicate 10-15 hours per week to coursework and assignments.
Industry relevance is a key aspect of this program, as it prepares learners for careers in marketing, advertising, and business development.
Learners who complete the Advanced Skill Certificate in Integrated Marketing Plan Development can expect to increase their earning potential and advance their careers in the marketing field.
The program is designed for working professionals and individuals looking to transition into marketing careers, and it is delivered through a combination of online coursework, live sessions, and project-based learning.
By the end of the program, learners will have developed the skills and knowledge required to create effective integrated marketing plans that drive business results and stay ahead of the competition.

Why this course?

Advanced Skill Certificate in Integrated Marketing Plan Development is highly significant in today's market, where businesses are increasingly adopting a holistic approach to marketing. According to a survey by the Chartered Institute of Marketing (CIM), 75% of marketers in the UK consider integrated marketing planning to be a key aspect of their job (Source: CIM, 2020).
Statistic Value
Number of marketers using integrated marketing planning 85%
Average time spent on integrated marketing planning 10 hours/week
Benefits of integrated marketing planning Increased brand awareness, improved customer engagement, and enhanced ROI

Who should enrol in Advanced Skill Certificate in Integrated Marketing Plan Development?

Ideal Audience for Advanced Skill Certificate in Integrated Marketing Plan Development Marketing professionals, particularly those in the UK, who want to enhance their skills in creating comprehensive marketing plans.
Key Characteristics: Professionals with at least 2 years of experience in marketing, familiar with digital marketing channels, and looking to move into senior roles or start their own businesses.
Industry Insights: According to a report by the Chartered Institute of Marketing, 75% of UK marketers believe that having a solid marketing plan is crucial for business success. This course is designed to equip learners with the skills to create effective marketing plans that drive results.
Learning Objectives: Upon completion of this course, learners will be able to develop a comprehensive integrated marketing plan, analyze market trends, and create a budget and timeline for implementation.