Advanced Certificate in Understanding the Extended Marketing Mix

Wednesday, 11 February 2026 05:09:47

International applicants and their qualifications are accepted

Start Now     Viewbook

Overview

Overview

The Extended Marketing Mix is a crucial concept in modern marketing, encompassing the four Ps (product, price, place, and promotion) and additional elements such as people, process, and physical evidence.


Designed for marketing professionals and enthusiasts alike, this Advanced Certificate program aims to equip learners with a comprehensive understanding of the Extended Marketing Mix, enabling them to develop effective marketing strategies and make data-driven decisions.


Through a combination of theoretical foundations and practical applications, learners will gain insights into how to analyze customer needs, create targeted marketing campaigns, and measure their impact.


By the end of this program, learners will be able to apply their knowledge to real-world marketing scenarios, driving business growth and success.


Join our Advanced Certificate in Understanding the Extended Marketing Mix and take your marketing skills to the next level. Explore the program today and discover how to unlock your full marketing potential!

Extended Marketing Mix is a comprehensive course that equips students with the knowledge to understand and implement the advanced concepts of marketing strategy. By mastering the Extended Marketing Mix, learners will gain a deeper understanding of how to analyze and optimize their marketing efforts, leading to increased brand awareness, customer engagement, and ultimately, business growth. The course offers key benefits such as improved marketing skills, enhanced career prospects in the field of marketing, and the ability to stay ahead of the competition. Unique features of the course include interactive case studies, real-world examples, and expert guest lectures.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Market Research and Analysis •
• Target Market Segmentation •
• Brand Positioning and Identity •
• Product Development and Life Cycle •
• Pricing Strategies and Tactics •
• Advertising and Promotional Mix •
• Digital Marketing Channels and Platforms •
• Social Media Marketing and Engagement •
• Customer Relationship Management (CRM)

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Start Now

Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

Start Now

  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
  • Start Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Advanced Certificate in Understanding the Extended Marketing Mix

The Advanced Certificate in Understanding the Extended Marketing Mix is a comprehensive program designed to equip learners with the knowledge and skills necessary to analyze and apply the extended marketing mix in real-world marketing scenarios.
This program focuses on teaching learners how to understand the extended marketing mix, which includes the 4 Ps (product, price, place, and promotion) as well as people, process, and physical evidence. By the end of the program, learners will be able to analyze marketing problems, develop effective marketing strategies, and evaluate the performance of marketing campaigns.
The duration of the Advanced Certificate in Understanding the Extended Marketing Mix is typically 6-12 months, depending on the learner's prior experience and the pace of study. The program is designed to be flexible, allowing learners to study at their own pace and on their own schedule.
The industry relevance of this program is high, as it provides learners with the skills and knowledge necessary to succeed in a variety of marketing roles, including marketing manager, brand manager, and product manager. The program is also relevant to learners who are interested in pursuing a career in marketing or who want to enhance their existing marketing skills.
Upon completion of the program, learners will receive an Advanced Certificate in Understanding the Extended Marketing Mix, which can be used to demonstrate their expertise and commitment to the field of marketing. The program is also recognized by many employers as a mark of excellence in marketing education.
Overall, the Advanced Certificate in Understanding the Extended Marketing Mix is a valuable program for anyone who wants to gain a deeper understanding of the extended marketing mix and how to apply it in real-world marketing scenarios.

Why this course?

The Extended Marketing Mix has become increasingly significant in today's market, with UK businesses recognizing its importance in driving growth and competitiveness. According to a recent survey by the Chartered Institute of Marketing, 75% of UK marketers believe that the Extended Marketing Mix is crucial for achieving business objectives (Google Charts 3D Column Chart).
Extended Marketing Mix Components UK Market Share (%)
Product 25%
Price 30%
Promotion 20%
Place 25%

Who should enrol in Advanced Certificate in Understanding the Extended Marketing Mix?

Ideal Audience for Advanced Certificate in Understanding the Extended Marketing Mix Marketing professionals, particularly those in the UK, seeking to enhance their skills in digital marketing, brand management, and market research, are the primary target audience for this advanced certificate.
Key Characteristics: Professionals with at least 2 years of experience in marketing, preferably in the UK, with a strong understanding of the extended marketing mix, including digital marketing, brand management, market research, and data analysis.
Industry Focus: The advanced certificate is designed for professionals working in various industries, including but not limited to, consumer goods, finance, healthcare, and technology, in the UK and globally.
Career Benefits: Upon completion of the advanced certificate, professionals can expect to enhance their career prospects, increase their earning potential, and take on more senior roles in their organisations, particularly in the UK.