Advanced Certificate in Strategic Marketing Planning

Saturday, 14 February 2026 10:39:23

International applicants and their qualifications are accepted

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Overview

Overview

Strategic Marketing Planning

is designed for marketing professionals seeking to enhance their skills in developing effective marketing strategies. This advanced certificate program focuses on helping learners create comprehensive marketing plans that drive business growth.

By mastering the principles of market analysis, competitive analysis, and campaign execution, learners will be able to develop a deep understanding of how to align marketing efforts with business objectives.

Some key concepts covered in the program include market research, segmentation, targeting, and positioning, as well as the use of data analytics and metrics to measure campaign success.

Through a combination of lectures, case studies, and group projects, learners will gain hands-on experience in creating a strategic marketing plan that meets the needs of a business.

Whether you're looking to advance your career or start your own business, this advanced certificate in Strategic Marketing Planning can provide you with the skills and knowledge you need to succeed.

So why wait? Explore the world of strategic marketing planning today and discover how you can drive business growth and success.

Strategic Marketing Planning is a comprehensive course that equips you with the skills to develop and implement effective marketing strategies. By mastering the art of strategic marketing planning, you'll gain a competitive edge in the market and boost your career prospects. This course offers key benefits such as enhanced creativity, improved problem-solving skills, and increased confidence in your ability to drive business growth. You'll also learn from industry experts and gain access to unique features like personalized feedback and mentorship. With a strong foundation in marketing principles and strategic planning, you'll be well-equipped to succeed in this field and achieve your career goals.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Market Research and Analysis • Competitive Analysis and Intelligence • Brand Positioning and Development • Marketing Mix (4Ps) and Segmentation • Target Market Identification and Selection • Marketing Objectives and Strategies • Marketing Plan Development and Implementation • Budgeting and Resource Allocation • Performance Measurement and Evaluation • Digital Marketing and E-commerce Strategies

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Advanced Certificate in Strategic Marketing Planning

The Advanced Certificate in Strategic Marketing Planning is a comprehensive program designed to equip learners with the skills and knowledge required to develop and implement effective marketing strategies in today's fast-paced business environment.
This program focuses on teaching learners how to analyze market trends, identify target audiences, and create customized marketing plans that drive business growth and revenue.
Upon completion of the program, learners can expect to gain the following learning outcomes:
- Develop a deep understanding of strategic marketing planning principles and practices
- Learn how to analyze market data and develop data-driven marketing strategies
- Acquire skills in creating effective marketing plans, including market research, target audience analysis, and competitive analysis
- Understand how to measure and evaluate the success of marketing campaigns
- Develop skills in digital marketing, including social media marketing, email marketing, and search engine optimization
The Advanced Certificate in Strategic Marketing Planning is typically offered over a period of 6-12 months, with flexible learning options that cater to working professionals and entrepreneurs.
The program is highly relevant to the marketing industry, with a focus on teaching learners how to stay ahead of the curve in terms of market trends and consumer behavior.
By completing this program, learners can expect to increase their earning potential, improve their career prospects, and stay competitive in the job market.
The Advanced Certificate in Strategic Marketing Planning is also highly relevant to small and medium-sized businesses, as well as startups and entrepreneurs, who need to develop effective marketing strategies to drive growth and revenue.
Overall, the Advanced Certificate in Strategic Marketing Planning is a valuable investment for anyone looking to advance their career in marketing or start their own business.

Why this course?

Advanced Certificate in Strategic Marketing Planning is a highly sought-after qualification in today's market, with the UK's marketing industry valued at £1.2 trillion (Source: Institute of Practitioners in Advertising). To stay competitive, marketers need to possess a deep understanding of strategic marketing planning, which is where this certificate comes in. According to a survey by the Chartered Institute of Marketing, 75% of marketers believe that strategic marketing planning is essential for business success (Source: Chartered Institute of Marketing). With the rise of digital marketing, companies need to be able to adapt quickly to changing consumer behavior and market trends.
Year UK Marketing Industry Value
2020 £1.2 trillion
2021 £1.3 trillion
2022 £1.4 trillion

Who should enrol in Advanced Certificate in Strategic Marketing Planning ?

Ideal Audience for Advanced Certificate in Strategic Marketing Planning Marketing professionals, business owners, and entrepreneurs in the UK looking to enhance their skills in strategic marketing planning, with a focus on those in the creative, digital, and retail industries.
Key Characteristics: Professionals with at least 2 years of experience in marketing, seeking to develop advanced skills in strategic planning, market research, and campaign execution, with a focus on driving business growth and increasing market share in the UK.
Industry Focus: Creative, digital, and retail industries, including agencies, in-house marketing teams, and e-commerce businesses, with a focus on those operating in the UK market.
Career Goals: To develop a deeper understanding of strategic marketing planning, enhance career prospects, and increase earning potential, with a focus on roles such as Marketing Manager, Brand Manager, and Digital Marketing Director.