Advanced Certificate in Impacts of Social Influence on Consumer Behavior

Saturday, 14 February 2026 23:52:46

International applicants and their qualifications are accepted

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Overview

Overview

The social influence on consumer behavior is a crucial aspect of marketing and commerce. This Advanced Certificate program delves into the world of social influence, exploring its impact on purchasing decisions.

Through a combination of theoretical foundations and real-world applications, learners will gain a deeper understanding of how social factors shape consumer behavior.

Some key topics covered include the role of peer pressure, social norms, and cultural influences on consumer choice.

By understanding the power of social influence, learners can develop effective strategies to promote products and services, drive sales, and build brand loyalty.

Whether you're a marketing professional or looking to start a career in this field, this Advanced Certificate program is an excellent way to enhance your knowledge and skills.

So why wait? Explore the world of social influence and consumer behavior today and discover how you can harness its power to drive business success.

Impacts of Social Influence on Consumer Behavior is a comprehensive course that delves into the intricate relationships between social influence and consumer decision-making. By understanding the power of social influence, you'll gain valuable insights into how to craft effective marketing strategies that drive behavior change. This advanced certificate program offers key benefits such as enhanced marketing skills, improved brand loyalty, and increased sales. With a focus on social influence and consumer behavior, you'll develop a deeper understanding of how to leverage social norms, peer pressure, and cultural values to shape consumer choices. Career prospects are vast, with opportunities in marketing, advertising, and research.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Social Influence Theory
• Consumer Behavior
• Social Learning Theory
• Conformity and Obedience
• Persuasion Techniques
• Social Identity Theory
• Group Dynamics
• Influence of Family and Friends
• Media Influence on Consumer Behavior
• Cultural and Social Norms
• Consumer Decision Making Process

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Advanced Certificate in Impacts of Social Influence on Consumer Behavior

The Advanced Certificate in Impacts of Social Influence on Consumer Behavior is a specialized program designed to equip learners with the knowledge and skills necessary to understand how social influence affects consumer decision-making. This program is typically offered over a duration of 6-12 months, depending on the institution and the learner's prior experience. During this time, learners will engage with a range of topics, including the psychology of social influence, consumer behavior, and marketing strategies. The learning outcomes of this program are designed to prepare learners for careers in marketing, advertising, and related fields. Upon completion, learners will be able to analyze the impact of social influence on consumer behavior, develop effective marketing campaigns, and create targeted advertising strategies. The industry relevance of this program is high, as social media and digital marketing continue to play a significant role in shaping consumer behavior. By understanding the impacts of social influence on consumer behavior, learners can develop innovative marketing solutions that drive business results. The Advanced Certificate in Impacts of Social Influence on Consumer Behavior is highly relevant to industries such as retail, finance, and healthcare, where consumer behavior plays a critical role in driving business success. By gaining a deeper understanding of social influence and consumer behavior, learners can develop effective strategies for building brand loyalty, driving sales, and improving customer engagement. Overall, the Advanced Certificate in Impacts of Social Influence on Consumer Behavior is a valuable program for anyone looking to advance their career in marketing, advertising, or related fields. With its focus on the psychology of social influence and consumer behavior, this program provides learners with the knowledge and skills necessary to succeed in today's fast-paced and competitive marketplace.

Why this course?

Advanced Certificate in Impacts of Social Influence on Consumer Behavior holds significant importance in today's market, where consumer behavior is increasingly influenced by social factors. According to a survey conducted by the UK's Office for National Statistics (ONS), 75% of consumers in the UK consider social media when making purchasing decisions (Google Charts 3D Column Chart, see below). Moreover, 60% of UK consumers have been influenced by social media to try a new product or service (Google Charts 3D Column Chart, see below).
Statistic Percentage
Consumers influenced by social media 75%
Consumers trying new products/services due to social media 60%

Who should enrol in Advanced Certificate in Impacts of Social Influence on Consumer Behavior ?

Ideal Audience for Advanced Certificate in Impacts of Social Influence on Consumer Behavior Marketing professionals, brand managers, and consumer behavior analysts in the UK are the primary target audience for this course.
Demographics Professionals aged 25-45 with 3-10 years of experience in marketing, sales, or related fields, living in urban areas of the UK.
Interests Understanding consumer behavior, social media marketing, brand loyalty, and the role of influencers in shaping consumer preferences.
Career Goals To enhance their skills in analyzing and influencing consumer behavior, and to stay ahead in the competitive UK job market, with average salaries ranging from £35,000 to £60,000 per annum.