Advanced Certificate in CRM Strategy and Marketing Automation

Monday, 07 July 2025 22:33:39

International applicants and their qualifications are accepted

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Overview

Overview

Our Advanced Certificate in CRM Strategy and Marketing Automation is designed to equip learners with the essential knowledge and skills needed to thrive in today's fast-paced digital environment. This comprehensive course offers flexibility and accessibility for students worldwide, allowing them to study at their own pace and convenience.

Through a combination of theoretical concepts and practical applications, students will gain a deep understanding of customer relationship management (CRM) strategies and marketing automation techniques. By the end of the course, graduates will be well-prepared to implement effective CRM strategies and leverage marketing automation tools to drive business growth and success.

Enhance your expertise in customer relationship management (CRM) strategy and marketing automation with our Advanced Certificate program. Dive deep into the latest trends and best practices in leveraging CRM tools to drive customer engagement and loyalty. Develop advanced skills in segmentation, personalization, and automation to optimize your marketing campaigns and increase ROI. Our industry experts will guide you through hands-on projects and case studies to apply your knowledge in real-world scenarios. Elevate your career and stay ahead of the competition in the fast-paced world of digital marketing. Enroll now and take your CRM strategy to the next level!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to CRM Strategy • Customer Segmentation and Targeting • Marketing Automation Tools and Platforms • Data Analytics for CRM • Customer Journey Mapping • Personalization and Customization in Marketing • CRM Metrics and KPIs • Lead Nurturing and Conversion Optimization • CRM Integration with Sales and Customer Service • Advanced CRM Strategies and Best Practices

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

CRM Specialist
Marketing Automation Manager
Customer Relationship Manager
CRM Analyst
Marketing Automation Specialist
CRM Consultant
Marketing Automation Coordinator

Key facts about Advanced Certificate in CRM Strategy and Marketing Automation

- Gain expertise in CRM strategy and marketing automation through this advanced certificate program
- Learn to develop and implement effective CRM strategies to enhance customer relationships and drive business growth
- Acquire skills in utilizing marketing automation tools to streamline processes and improve campaign performance
- Understand how data analytics can be leveraged to optimize marketing strategies and personalize customer interactions
- Explore industry best practices and emerging trends in CRM and marketing automation
- Benefit from hands-on projects and real-world case studies to apply theoretical knowledge in practical scenarios
- Enhance your career prospects in marketing, sales, or customer relationship management with this specialized certification
- Stay ahead in the competitive job market by mastering in-demand skills in CRM strategy and marketing automation
- Join a community of like-minded professionals and experts to network and exchange insights in the field
- Elevate your expertise and credibility in the industry with a focused certification in CRM strategy and marketing automation.

Why this course?

An Advanced Certificate in CRM Strategy and Marketing Automation is crucial in meeting the growing industry demand for skilled professionals in customer relationship management and marketing automation. In the UK, the average salary for a CRM Manager is £45,000 per year, with demand for these roles expected to increase by 15% over the next five years. According to a recent survey, 73% of businesses believe that implementing a CRM system has improved their customer relationships, leading to increased customer retention and loyalty. Additionally, companies that effectively utilize marketing automation see a 14.5% increase in sales productivity. The table below highlights the importance of obtaining an Advanced Certificate in CRM Strategy and Marketing Automation in the UK market: | Statistics | UK Market | |---------------------------|-------------------------| | Average CRM Manager Salary| £45,000 per year | | Expected Job Growth | 15% over the next 5 years| | Impact of CRM System | 73% improvement in customer relationships| | Sales Productivity Increase| 14.5% with marketing automation| By obtaining this certification, professionals can enhance their skills and knowledge in these critical areas, making them highly sought after in the competitive job market.

Who should enrol in Advanced Certificate in CRM Strategy and Marketing Automation?

This course is designed for professionals looking to enhance their skills in CRM strategy and marketing automation. Whether you are a marketing manager, digital marketer, or CRM specialist, this advanced certificate will provide you with the knowledge and tools needed to excel in the ever-evolving digital landscape.

Over 70% of UK businesses use CRM systems to manage customer relationships. The UK digital marketing industry is expected to grow by 11% in 2021.
Marketing automation can lead to a 14.5% increase in sales productivity. CRM software adoption in the UK is projected to reach 70% by 2025.

By enrolling in this course, you will gain valuable insights into customer relationship management, data-driven marketing strategies, and automation techniques that will help you drive business growth and stay ahead of the competition.