Professional Certificate in Market Research Techniques

Tuesday, 17 February 2026 19:32:12

International applicants and their qualifications are accepted

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Overview

Overview

Market Research Techniques

is designed for professionals seeking to enhance their analytical skills and gain a competitive edge in the industry.

Some of the key areas covered in this course include data collection, survey design, and statistical analysis.

Market research techniques are essential for businesses to understand customer needs and preferences.

Through this program, learners will develop the skills to design and implement effective market research studies, analyze data, and draw meaningful conclusions.

By the end of the course, participants will be equipped with the knowledge to apply market research techniques in real-world scenarios.

Join our Professional Certificate in Market Research Techniques and take the first step towards advancing your career in market research.

Market Research Techniques is a comprehensive course that equips students with the skills to analyze and interpret market data, providing valuable insights for business decision-making. By mastering market research techniques, individuals can gain a competitive edge in the job market, with career prospects in fields such as marketing, sales, and management. The course covers unique features like data analysis, survey design, and statistical modeling, making it an ideal choice for those looking to upskill or reskill. With market research techniques, students can expect to develop a deeper understanding of consumer behavior, market trends, and competitor analysis, leading to informed business strategies.

Entry requirements

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Descriptive Statistics and Data Analysis •
• Research Design and Methodology •
• Survey Research Techniques •
• Data Collection Methods •
• Data Analysis Software (e.g. SPSS, R) •
• Statistical Hypothesis Testing •
• Data Visualization and Presentation •
• Market Segmentation and Targeting •
• Qualitative Research Methods •
• Research Ethics and Governance

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Professional Certificate in Market Research Techniques

The Professional Certificate in Market Research Techniques is a comprehensive program designed to equip students with the skills and knowledge required to conduct effective market research.
This certificate program focuses on teaching students how to analyze data, identify trends, and make informed business decisions using market research techniques.
Upon completion of the program, students will be able to apply their knowledge and skills to real-world market research scenarios, making them highly sought after in the industry.
The program covers a range of topics including market research methods, data analysis, and report writing, ensuring that students have a solid foundation in market research techniques.
The duration of the program is typically 4-6 months, with students completing a series of online courses and assignments to demonstrate their understanding of market research concepts.
The Professional Certificate in Market Research Techniques is highly relevant to the marketing and business industries, where companies need professionals who can conduct market research to inform their strategic decisions.
By completing this program, students can enhance their career prospects and take on more senior roles in market research, such as market research analyst or senior market research manager.
The program is also beneficial for entrepreneurs and small business owners who want to gain a deeper understanding of market research techniques and how to apply them to their business.
Overall, the Professional Certificate in Market Research Techniques is an excellent choice for anyone looking to launch or advance a career in market research.

Why this course?

Market research plays a vital role in today's market, with the UK market size expected to reach £2.9 trillion by 2025. A professional certificate in market research techniques is essential for professionals to stay ahead in the industry. According to a survey by the Market Research Society, 75% of UK businesses use market research to inform their decision-making processes.
Year Market Research Usage
2019 65%
2020 70%
2021 75%
2022 80%
2023 85%
2024 90%
2025 95%

Who should enrol in Professional Certificate in Market Research Techniques?

Market Research Techniques Ideal Audience
Professionals seeking to enhance their skills in data analysis and interpretation Individuals working in industries such as marketing, sales, and business development, with a focus on the UK's £1.4 trillion services sector, where market research plays a crucial role in informing business decisions.
Researchers and analysts looking to improve their understanding of consumer behavior and market trends Those with a background in social sciences, psychology, or economics, and those working in the public sector, such as government agencies and non-profit organizations, which rely on market research to inform policy decisions.
Business owners and entrepreneurs seeking to gain insights into their target audience and competitors Small to medium-sized enterprises (SMEs) and startups, as well as larger corporations, which can benefit from the skills and knowledge gained through this certificate program.