MBA with Professional Certificate in Segmenting Your Market

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MBA with Professional Certificate in Segmenting Your Market

Overview

Market segmentation

is a crucial business strategy that helps organizations understand and cater to specific customer groups. This MBA with Professional Certificate in Segmenting Your Market is designed for professionals who want to develop a deeper understanding of market segmentation and its application in real-world scenarios.

By learning from industry experts, you'll gain knowledge on how to identify, analyze, and target specific market segments, ultimately driving business growth and revenue.

Some key concepts you'll explore include market research, customer profiling, and segmentation strategies. You'll also learn how to use data analytics and tools to inform your segmentation decisions.

Whether you're looking to launch a new product or expand into new markets, this program will equip you with the skills and knowledge to succeed in today's competitive business landscape.

So why wait? Explore the world of market segmentation and take the first step towards unlocking new business opportunities.

Segmenting Your Market is a comprehensive MBA program that equips you with the skills to identify and target specific market segments, driving business growth and success. This course offers key benefits such as enhanced market analysis, improved customer understanding, and data-driven decision making. With career prospects in high demand, graduates can expect to secure leadership roles in various industries. Unique features of the program include interactive case studies, expert guest lectures, and a focus on market segmentation strategies. By combining theoretical knowledge with practical applications, this course provides a competitive edge in the job market. (6)

Entry requirements

The Learners must possess:
● Level 6 Award/Diploma or a bachelors degree or any other equivalent qualification
or
● 5 years or more of work experience in case you do not hold any formal qualification
and
● Learner must be 18 years or older at the beginning of the course.


International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

•
• Market Research Methods for Segmenting •
• Understanding Customer Needs and Preferences •
• Identifying Market Trends and Patterns •
• Demographic Analysis for Market Segmentation •
• Psychographic Analysis for Market Segmentation •
• Geographical Segmentation of Markets •
• Behavioral Analysis for Market Segmentation •
• Market Size Estimation and Analysis •
• Competitive Analysis for Market Segmentation

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

12 Months: GBP £7700
18 Months: GBP £6700
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

Payment plans

12 Months - GBP £7700

● Payment option (a) - GBP £770 x 10 monthly instalments
● Payment option (b) - GBP £2566 x 3 quarterly instalments
● Payment option (c) - GBP £3850 x 2 half yearly instalments
● Payment option (d) - GBP £7315 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

18 Months - GBP £6700

● Payment option (a) - GBP £478 x 14 monthly instalments
● Payment option (b) - GBP £1340 x 5 quarterly instalments
● Payment option (c) - GBP £2233 x 3 half yearly instalments
● Payment option (d) - GBP £6365 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

40% Cheaper

Our course fee is upto 40% cheaper than most universities and colleges.

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Accreditation

 Stage 1 (Delivered by LSIB):
The programme involves delivery through on-line Learning Management System (LMS). This stage leads to award of Level 7 Diploma in Strategic Management and Leadership. Credits earned at this stage - 120 credits (60 ECTS).

Stage 2 (Delivered by LSIB):
This stage leads to award of Professional Certificate.

Stage 3 (Delivered by the University / awarding body)
On completion of the diploma programme you progress / Top up with Degree through a UK University for progression to the MBA degree. The stage 3 is delivered via distance learning by faculties from the University / awarding body. Credits earned at this stage - 60 credits (30 ECTS).

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  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about MBA with Professional Certificate in Segmenting Your Market

The MBA with Professional Certificate in Segmenting Your Market is a comprehensive program designed to equip students with the skills and knowledge required to effectively segment their market and drive business growth.
This program is typically offered over a duration of 6-12 months, depending on the institution and the student's prior experience and academic background.
Throughout the program, students will learn how to analyze market data, identify target audience segments, and develop effective marketing strategies to reach and engage with these segments.
The program covers a range of topics, including market research, customer segmentation, competitive analysis, and marketing mix optimization.
Industry relevance is a key aspect of this program, as it provides students with the skills and knowledge required to stay ahead of the competition and drive business success in today's fast-paced and rapidly changing market landscape.
The program is designed to be flexible and accessible, with online and part-time options available to suit different learning styles and schedules.
Upon completion of the program, students will be awarded a Professional Certificate in Segmenting Your Market, which can be used to enhance their career prospects and demonstrate their expertise in this critical business function.
The program is relevant to a wide range of industries, including retail, finance, healthcare, and technology, and can be tailored to meet the specific needs of individual organizations and sectors.
By completing this program, students can gain a deeper understanding of how to segment their market, develop effective marketing strategies, and drive business growth and success.
The program is taught by experienced instructors who have a strong background in marketing and business, and who can provide students with practical and relevant insights and expertise.
Overall, the MBA with Professional Certificate in Segmenting Your Market is a valuable and highly relevant program that can help students and organizations achieve their business goals and succeed in today's competitive market landscape.

Why this course?

Segmenting Your Market is a crucial aspect of business strategy in today's market, and an MBA with a Professional Certificate in this area can provide learners with the necessary skills to succeed. According to a report by the Centre for Entrepreneurs, the UK's entrepreneurial ecosystem is thriving, with 640,000 new businesses launched every year, creating over 1.1 million jobs (Source: Centre for Entrepreneurs, 2020). | Market Segmentation Method | Number of Businesses | | --- | --- | | Demographic Segmentation | 23% | | Psychographic Segmentation | 18% | | Geographic Segmentation | 15% | | Behavioral Segmentation | 12% | | Firmographic Segmentation | 10% | | Hybrid Segmentation | 22% |

Who should enrol in MBA with Professional Certificate in Segmenting Your Market?

Segmenting Your Market Ideal for ambitious professionals seeking to boost their business acumen and stay ahead in the UK's competitive market landscape.
Target Audience This MBA with Professional Certificate is designed for forward-thinking individuals with 2+ years of work experience, particularly those in the UK's business and entrepreneurship ecosystem, who aspire to develop a deeper understanding of market analysis and segmentation.
Key Characteristics Professionals seeking to enhance their business skills, particularly in the areas of market research, competitor analysis, and customer profiling, will benefit from this programme. UK-based students can also leverage the programme's focus on market segmentation to inform their business strategies and stay competitive in the UK's dynamic market landscape.
Career Outcomes Graduates of this MBA with Professional Certificate can expect to develop a strong understanding of market segmentation, enabling them to drive business growth, inform strategic decisions, and stay ahead in the UK's fast-paced business environment.