MBA with Professional Certificate in Real-Time Ad Bidding

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MBA with Professional Certificate in Real-Time Ad Bidding

Overview

Real-Time Ad Bidding

is a dynamic and fast-paced field that requires professionals to stay ahead of the curve. Real-Time Ad Bidding involves the automated process of buying and selling ad space in real-time, making it a crucial skill for those in the digital marketing industry. This program is designed for digital marketing professionals and ad tech enthusiasts who want to gain a deeper understanding of the real-time ad bidding process and its applications. By mastering real-time ad bidding, learners can improve their ability to analyze data, optimize campaigns, and drive business results. Want to learn more about real-time ad bidding and take your career to the next level?

Real-Time Ad Bidding is a dynamic and fast-paced field that requires expertise in data-driven decision making. This MBA with Professional Certificate in Real-Time Ad Bidding program equips you with the skills to navigate this complex landscape. You'll gain a deep understanding of Real-Time Ad Bidding strategies, data analysis, and market trends. With this knowledge, you'll be well-positioned for a career in digital marketing, media buying, or advertising sales. Key benefits include real-time data analysis and data-driven decision making. Career prospects are vast, with opportunities in top-tier agencies, media companies, and tech firms. (6)

Entry requirements

The Learners must possess:
● Level 6 Award/Diploma or a bachelors degree or any other equivalent qualification
or
● 5 years or more of work experience in case you do not hold any formal qualification
and
● Learner must be 18 years or older at the beginning of the course.


International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

•
• Real-Time Bidding (RTB) Fundamentals •
• Ad Exchange and Supply-Side Platforms (SSPs) •
• Demand-Side Platforms (DSPs) and Ad Tech Ecosystem •
• Real-Time Bidding (RTB) Strategies and Optimization •
• Ad Targeting and Segmentation Techniques •
• Ad Creative Optimization for RTB •
• Data-Driven Decision Making in RTB •
• Measuring and Optimizing RTB Campaigns •
• Advanced RTB Topics: Programmatic Guaranteed and Private Marketplaces •
• Real-Time Bidding (RTB) and Mobile Advertising

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

12 Months: GBP £7700
18 Months: GBP £6700
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

Payment plans

12 Months - GBP £7700

● Payment option (a) - GBP £770 x 10 monthly instalments
● Payment option (b) - GBP £2566 x 3 quarterly instalments
● Payment option (c) - GBP £3850 x 2 half yearly instalments
● Payment option (d) - GBP £7315 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

18 Months - GBP £6700

● Payment option (a) - GBP £478 x 14 monthly instalments
● Payment option (b) - GBP £1340 x 5 quarterly instalments
● Payment option (c) - GBP £2233 x 3 half yearly instalments
● Payment option (d) - GBP £6365 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

40% Cheaper

Our course fee is upto 40% cheaper than most universities and colleges.

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Accreditation

 Stage 1 (Delivered by LSIB):
The programme involves delivery through on-line Learning Management System (LMS). This stage leads to award of Level 7 Diploma in Strategic Management and Leadership. Credits earned at this stage - 120 credits (60 ECTS).

Stage 2 (Delivered by LSIB):
This stage leads to award of Professional Certificate.

Stage 3 (Delivered by the University / awarding body)
On completion of the diploma programme you progress / Top up with Degree through a UK University for progression to the MBA degree. The stage 3 is delivered via distance learning by faculties from the University / awarding body. Credits earned at this stage - 60 credits (30 ECTS).

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  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about MBA with Professional Certificate in Real-Time Ad Bidding

The MBA with Professional Certificate in Real-Time Ad Bidding is a unique and specialized program designed to equip students with the skills and knowledge required to succeed in the digital advertising industry.
This program is ideal for individuals who want to transition into a career in digital advertising or enhance their existing skills in this field.
The learning outcomes of this program include understanding the principles of real-time ad bidding, learning how to analyze and optimize ad campaigns, and developing skills in data analysis and interpretation.
Students will also gain knowledge of the latest technologies and tools used in real-time ad bidding, such as programmatic advertising and data management platforms.
The duration of this program is typically 6-12 months, depending on the institution and the student's prior experience and qualifications.
The program is designed to be flexible and can be completed on a part-time or full-time basis, allowing students to balance their studies with their existing work or other commitments.
The industry relevance of this program is high, as the demand for skilled professionals in digital advertising continues to grow.
Many top companies in the digital advertising industry, such as Google and Facebook, are looking for professionals with expertise in real-time ad bidding and programmatic advertising.
Graduates of this program can expect to secure high-paying jobs in digital advertising, with salaries ranging from $80,000 to over $150,000 per year, depending on the role and location.
Overall, the MBA with Professional Certificate in Real-Time Ad Bidding is a valuable and in-demand program that can help students launch or advance their careers in the digital advertising industry.

Why this course?

Real-Time Ad Bidding (RTAB) has become a crucial aspect of digital advertising, with the UK market being no exception. According to Google, the UK digital advertising market is projected to reach £12.4 billion by 2023, with RTAB playing a significant role in this growth.
Year RTAB Market Share
2020 12.1%
2021 13.5%
2022 15.2%

Who should enrol in MBA with Professional Certificate in Real-Time Ad Bidding?

Ideal Audience for MBA with Professional Certificate in Real-Time Ad Bidding Are you a marketing professional looking to upskill in the dynamic world of digital advertising? Do you want to stay ahead of the curve in the UK's competitive job market?
Key Characteristics: - Proficient in digital marketing tools and technologies
Industry Background: - Marketing professionals in the UK's advertising, media, and publishing industries
Career Goals: - To enhance career prospects in digital marketing and advertising roles
Skills Gained: - Expertise in real-time ad bidding and programmatic advertising
Target Salary Range: - £40,000 - £70,000 per annum in the UK