MBA with Professional Certificate in Marketing Performance Evaluation

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International Students can apply

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MBA with Professional Certificate in Marketing Performance Evaluation

Overview

Marketing Performance Evaluation

is a specialized field that helps businesses measure and improve their marketing efforts.

With a focus on data-driven decision making, Marketing Performance Evaluation enables professionals to assess the effectiveness of their marketing strategies.

Our MBA with Professional Certificate in Marketing Performance Evaluation is designed for marketing professionals who want to enhance their skills in data analysis, market research, and campaign optimization.

Through this program, you'll learn how to evaluate marketing performance using metrics such as ROI, customer acquisition cost, and return on ad spend.

Our program is ideal for marketing professionals who want to drive business growth and improve marketing efficiency.

Take the first step towards becoming a marketing performance expert and explore our MBA with Professional Certificate in Marketing Performance Evaluation today!

MBA with Professional Certificate in Marketing Performance Evaluation is a comprehensive program that equips you with the skills to measure and optimize marketing performance. This course offers key benefits such as enhanced analytical skills, improved decision-making, and increased career prospects in the marketing industry. With a focus on data-driven marketing, you'll learn to evaluate marketing performance using metrics like ROI, customer lifetime value, and return on ad spend. You'll also gain expertise in marketing mix modeling, predictive analytics, and data visualization. Upon completion, you'll be well-positioned for a career in marketing management or consulting, with strong career prospects in top companies. (3)

Entry requirements

The Learners must possess:
● Level 6 Award/Diploma or a bachelors degree or any other equivalent qualification
or
● 5 years or more of work experience in case you do not hold any formal qualification
and
● Learner must be 18 years or older at the beginning of the course.


International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

•
• Marketing Performance Evaluation Framework •
• Data-Driven Decision Making in Marketing •
• Marketing Mix Optimization •
• Customer Segmentation and Profiling •
• Return on Investment (ROI) Analysis •
• Marketing Mix Modeling •
• Performance Metrics and KPIs •
• Marketing Automation and Analytics •
• Big Data and Advanced Analytics in Marketing

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

12 Months: GBP £7700
18 Months: GBP £6700
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

Payment plans

12 Months - GBP £7700

● Payment option (a) - GBP £770 x 10 monthly instalments
● Payment option (b) - GBP £2566 x 3 quarterly instalments
● Payment option (c) - GBP £3850 x 2 half yearly instalments
● Payment option (d) - GBP £7315 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

18 Months - GBP £6700

● Payment option (a) - GBP £478 x 14 monthly instalments
● Payment option (b) - GBP £1340 x 5 quarterly instalments
● Payment option (c) - GBP £2233 x 3 half yearly instalments
● Payment option (d) - GBP £6365 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

40% Cheaper

Our course fee is upto 40% cheaper than most universities and colleges.

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Accreditation

 Stage 1 (Delivered by LSIB):
The programme involves delivery through on-line Learning Management System (LMS). This stage leads to award of Level 7 Diploma in Strategic Management and Leadership. Credits earned at this stage - 120 credits (60 ECTS).

Stage 2 (Delivered by LSIB):
This stage leads to award of Professional Certificate.

Stage 3 (Delivered by the University / awarding body)
On completion of the diploma programme you progress / Top up with Degree through a UK University for progression to the MBA degree. The stage 3 is delivered via distance learning by faculties from the University / awarding body. Credits earned at this stage - 60 credits (30 ECTS).

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  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about MBA with Professional Certificate in Marketing Performance Evaluation

The MBA with Professional Certificate in Marketing Performance Evaluation is a specialized program designed to equip students with the skills and knowledge required to evaluate and improve marketing performance in today's fast-paced business environment.
This program is ideal for marketing professionals who want to enhance their skills in data-driven decision making, marketing analytics, and performance evaluation.
Upon completion of the program, students can expect to gain a deeper understanding of marketing performance evaluation, including the ability to analyze data, identify areas for improvement, and develop strategies to optimize marketing performance.
The program's learning outcomes include the ability to evaluate marketing performance using data-driven metrics, develop and implement marketing performance evaluation frameworks, and communicate marketing performance results to stakeholders.
The duration of the program is typically 6-12 months, depending on the institution and the student's prior experience and qualifications.
The program is highly relevant to the marketing industry, as companies are increasingly relying on data-driven decision making to drive business growth and profitability.
The program's curriculum is designed to provide students with the skills and knowledge required to evaluate and improve marketing performance in a variety of industries, including retail, finance, and healthcare.
Graduates of the program can expect to find employment in a range of roles, including marketing performance manager, marketing analytics specialist, and business intelligence analyst.
The program's industry relevance is further enhanced by the fact that many companies are investing heavily in marketing performance evaluation and analytics, creating a high demand for professionals with the skills and knowledge required to drive business growth and profitability.
Overall, the MBA with Professional Certificate in Marketing Performance Evaluation is a valuable program for marketing professionals who want to enhance their skills and knowledge in marketing performance evaluation and drive business growth and profitability.

Why this course?

The significance of an MBA with a Professional Certificate in Marketing Performance Evaluation cannot be overstated in today's market. According to a recent survey by the Chartered Institute of Marketing (CIM), 75% of marketers in the UK believe that data-driven decision-making is crucial for business success. This is where an MBA with a Professional Certificate in Marketing Performance Evaluation comes in, providing learners with the skills and knowledge to analyze and interpret marketing data, making informed decisions that drive business growth.
Industry Trends UK Statistics
Increased use of big data and analytics 64% of marketers in the UK use big data and analytics to inform their marketing strategies (CIM, 2022)
Growing importance of digital marketing 71% of marketers in the UK believe that digital marketing is more effective than traditional marketing methods (Econsultancy, 2020)
Need for data-driven decision-making 75% of marketers in the UK believe that data-driven decision-making is crucial for business success (CIM, 2022)

Who should enrol in MBA with Professional Certificate in Marketing Performance Evaluation?

Ideal Audience for MBA with Professional Certificate in Marketing Performance Evaluation Marketing professionals seeking to enhance their skills in performance evaluation, particularly those in the UK, where 71% of businesses report using data analytics to inform their marketing strategies (Source: CMO Survey, 2020)
Professionals with 2-5 years of experience in marketing, looking to advance their careers and stay ahead of the competition, with 60% of marketers in the UK reporting that they need to continually update their skills to remain relevant (Source: Institute of Marketing, 2019) Individuals interested in data-driven decision making, with 85% of marketers in the UK using data to measure the effectiveness of their marketing campaigns (Source: Econsultancy, 2020)
Those seeking to develop a deeper understanding of marketing performance evaluation, including metrics such as ROI, customer lifetime value, and return on ad spend, with 75% of marketers in the UK reporting that they use these metrics to evaluate the success of their marketing campaigns (Source: Marketing Week, 2019) Individuals looking to enhance their analytical skills, with 70% of marketers in the UK reporting that they use data analysis to inform their marketing strategies (Source: CMO Survey, 2020)