MBA with Professional Certificate in Marketing Automation Basics

Thursday, 15 January 2026 07:03:11

International Students can apply

Apply Now     Viewbook

MBA with Professional Certificate in Marketing Automation Basics

Overview

Marketing Automation Basics


Learn the fundamentals of marketing automation to streamline your business operations and boost efficiency.


This program is designed for professionals looking to upskill in marketing automation, focusing on the basics of automation tools, workflow management, and data analysis.


Some key concepts covered include:

Marketing automation platforms, email marketing automation, lead scoring, and campaign optimization.


By the end of this program, you'll gain a solid understanding of how to:

Implement marketing automation strategies, measure campaign performance, and make data-driven decisions.


Take the first step towards transforming your marketing efforts with our Marketing Automation Basics program. Explore the course and discover how to automate your marketing workflow.

MBA with Professional Certificate in Marketing Automation Basics is an ideal program for aspiring professionals seeking to master marketing automation and drive business growth. This comprehensive course offers a unique blend of business acumen and marketing expertise, providing students with a solid foundation in marketing automation basics. By completing this program, you'll gain valuable skills in marketing automation, including campaign management, lead generation, and analytics. With a strong emphasis on practical application, you'll be equipped to drive business results and advance your career in marketing. Upon completion, you'll receive a professional certificate, enhancing your job prospects and earning potential. (5)

Entry requirements

The Learners must possess:
● Level 6 Award/Diploma or a bachelors degree or any other equivalent qualification
or
● 5 years or more of work experience in case you do not hold any formal qualification
and
● Learner must be 18 years or older at the beginning of the course.


International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

•
• Email Marketing Fundamentals •
• Marketing Automation Platforms •
• Lead Generation Strategies •
• Customer Journey Mapping •
• Data-Driven Marketing Decisions •
• Campaign Optimization Techniques •
• Personalization in Marketing Automation •
• Return on Investment (ROI) Analysis •
• Marketing Automation Tools and Software

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

12 Months: GBP £7700
18 Months: GBP £6700
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

Payment plans

12 Months - GBP £7700

● Payment option (a) - GBP £770 x 10 monthly instalments
● Payment option (b) - GBP £2566 x 3 quarterly instalments
● Payment option (c) - GBP £3850 x 2 half yearly instalments
● Payment option (d) - GBP £7315 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

18 Months - GBP £6700

● Payment option (a) - GBP £478 x 14 monthly instalments
● Payment option (b) - GBP £1340 x 5 quarterly instalments
● Payment option (c) - GBP £2233 x 3 half yearly instalments
● Payment option (d) - GBP £6365 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

40% Cheaper

Our course fee is upto 40% cheaper than most universities and colleges.

Apply Now

Accreditation

 Stage 1 (Delivered by LSIB):
The programme involves delivery through on-line Learning Management System (LMS). This stage leads to award of Level 7 Diploma in Strategic Management and Leadership. Credits earned at this stage - 120 credits (60 ECTS).

Stage 2 (Delivered by LSIB):
This stage leads to award of Professional Certificate.

Stage 3 (Delivered by the University / awarding body)
On completion of the diploma programme you progress / Top up with Degree through a UK University for progression to the MBA degree. The stage 3 is delivered via distance learning by faculties from the University / awarding body. Credits earned at this stage - 60 credits (30 ECTS).

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about MBA with Professional Certificate in Marketing Automation Basics

The MBA with Professional Certificate in Marketing Automation Basics is a comprehensive program designed to equip students with the necessary skills and knowledge to succeed in the marketing automation industry.
This program focuses on providing learners with a solid understanding of marketing automation principles, tools, and best practices, enabling them to create and execute effective marketing campaigns.
Upon completion of the program, learners can expect to gain the following learning outcomes:
- Develop a deep understanding of marketing automation concepts, including workflow automation, lead scoring, and personalization.
- Learn how to design and implement marketing automation strategies that drive business growth and revenue.
- Acquire hands-on experience with popular marketing automation tools, such as Marketo, Pardot, and HubSpot.
- Develop the skills to measure and optimize marketing campaigns for maximum ROI.
- Understand the importance of data-driven decision-making in marketing automation.
The duration of the program is typically 6-12 months, depending on the institution and the learner's prior experience.
Throughout the program, learners will engage with industry experts and professionals who will share their insights and best practices in marketing automation.
The program is highly relevant to the marketing automation industry, as it provides learners with the skills and knowledge required to succeed in this rapidly evolving field.
By completing the MBA with Professional Certificate in Marketing Automation Basics, learners can enhance their career prospects and take their marketing careers to the next level.
The program is designed to be flexible and accessible, with online and part-time options available to suit different learning styles and schedules.
Overall, the MBA with Professional Certificate in Marketing Automation Basics is an excellent choice for individuals looking to launch or advance their careers in marketing automation.

Why this course?

The significance of an MBA with a Professional Certificate in Marketing Automation Basics cannot be overstated in today's market. According to a recent survey by the Chartered Institute of Marketing (CIM), 75% of marketers in the UK believe that automation is crucial for their businesses to remain competitive (Google Charts 3D Column Chart).
Industry Automation Adoption Rate
Retail 60%
Finance 70%
Healthcare 55%

Who should enrol in MBA with Professional Certificate in Marketing Automation Basics?

Marketing Automation Basics Ideal Audience
Professionals with 2-5 years of experience in marketing, looking to upskill and enhance their career prospects in the UK job market. Key characteristics:
Individuals with a solid understanding of marketing principles and a desire to learn the fundamentals of marketing automation. Typical roles:
Digital marketing specialists, marketing coordinators, and business development managers. UK statistics:
According to a report by the Chartered Institute of Marketing, 75% of marketers in the UK believe that marketing automation is essential for their business success. Benefits:
Improved marketing efficiency, increased lead generation, and enhanced customer engagement. Learning outcomes:
Upon completion of the course, learners will gain a solid understanding of marketing automation principles, tools, and best practices.