MBA with Professional Certificate in Enhancing PPC ROI

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MBA with Professional Certificate in Enhancing PPC ROI

Overview

PPC (Pay-Per-Click) ROI (Return on Investment) optimization is a crucial skill for digital marketers.


Mastering PPC ROI is essential for businesses seeking to maximize their online advertising spend. This MBA with Professional Certificate program is designed for professionals who want to enhance their PPC skills and improve their return on investment. The program focuses on data-driven decision making and strategic campaign optimization to help learners achieve better results.
Through a combination of coursework and real-world projects, learners will gain a deep understanding of PPC advertising, including keyword research, ad copywriting, and bidding strategies. The program also covers measurement and analysis techniques to help learners make data-driven decisions.
By the end of the program, learners will be equipped with the skills and knowledge needed to optimize their PPC campaigns and achieve better ROI. If you're looking to take your PPC skills to the next level, explore this program further and start optimizing your campaigns today!

PPC ROI optimization is a game-changer for digital marketers. Our MBA with Professional Certificate in Enhancing PPC ROI is designed to equip you with the skills to maximize your return on investment. By learning from industry experts, you'll gain a deep understanding of PPC strategies, data analysis, and campaign optimization. This course offers career prospects in top-tier companies, with a median salary increase of up to 20%. Unique features include a PPC bootcamp and a personalized mentorship program. Upon completion, you'll receive a professional certificate, enhancing your credibility in the job market. (12)

Entry requirements

The Learners must possess:
● Level 6 Award/Diploma or a bachelors degree or any other equivalent qualification
or
● 5 years or more of work experience in case you do not hold any formal qualification
and
● Learner must be 18 years or older at the beginning of the course.



International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content


• Google Ads Fundamentals

• Google Analytics Fundamentals

• Data Analysis for PPC

• Budgeting and ROI Analysis

• Keyword Research and Planning

• Ad Copywriting and Landing Page Optimization

• Conversion Rate Optimization

• Advanced Google Ads Features

• Measuring and Reporting PPC Performance

• PPC Strategy and Planning

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

12 Months: GBP £7700
18 Months: GBP £6700
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

Payment plans

12 Months - GBP £7700

● Payment option (a) - GBP £770 x 10 monthly instalments
● Payment option (b) - GBP £2566 x 3 quarterly instalments
● Payment option (c) - GBP £3850 x 2 half yearly instalments
● Payment option (d) - GBP £7315 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

18 Months - GBP £6700

● Payment option (a) - GBP £478 x 14 monthly instalments
● Payment option (b) - GBP £1340 x 5 quarterly instalments
● Payment option (c) - GBP £2233 x 3 half yearly instalments
● Payment option (d) - GBP £6365 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

Our course fee is upto 40% cheaper than most universities and colleges.

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Accreditation

Stage 1 (Delivered by LSIB):
The programme involves delivery through on-line Learning Management System (LMS). This stage leads to award of Level 7 Diploma in Strategic Management and Leadership. Credits earned at this stage - 120 credits (60 ECTS).

Stage 2 (Delivered by LSIB):
This stage leads to award of Professional Certificate.

Stage 3 (Delivered by the University / awarding body)
On completion of the diploma programme you progress / Top up with Degree through a UK University for progression to the MBA degree. The stage 3 is delivered via distance learning by faculties from the University / awarding body. Credits earned at this stage - 60 credits (30 ECTS).

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  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now

Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about MBA with Professional Certificate in Enhancing PPC ROI

The MBA with Professional Certificate in Enhancing PPC ROI is a specialized program designed to equip students with the skills and knowledge required to optimize Pay-Per-Click advertising campaigns and boost return on investment (ROI) for businesses.
This program is typically offered by top business schools and online institutions, and its duration can vary from a few months to a year, depending on the institution and the student's prior experience and background.
Upon completion of the program, students can expect to gain a deep understanding of the principles and best practices of PPC advertising, including keyword research, ad copywriting, landing page optimization, and campaign management.
The learning outcomes of this program include the ability to analyze and optimize PPC campaigns to achieve maximum ROI, develop and implement effective PPC strategies, and measure and report on campaign performance.
The industry relevance of this program is high, as PPC advertising is a critical component of digital marketing strategies for businesses of all sizes and industries, and the ability to optimize PPC campaigns can have a significant impact on revenue and competitiveness.
The program is designed to be flexible and accessible, with online and part-time options available to accommodate the needs of working professionals and students with other commitments.
Upon completion of the program, students can expect to be job-ready and equipped with the skills and knowledge required to succeed in a career in PPC advertising or related fields, such as digital marketing or business development.
The program is also designed to be career-advancing, with many graduates going on to secure senior roles in PPC advertising or related fields, or starting their own businesses and offering PPC services to clients.
Overall, the MBA with Professional Certificate in Enhancing PPC ROI is a valuable and highly relevant program that can provide students with the skills and knowledge required to succeed in a competitive and rapidly evolving industry.

Why this course?

The significance of an MBA with a Professional Certificate in Enhancing PPC ROI cannot be overstated in today's market. According to a recent survey by the Association of British Publishers, the digital marketing industry is expected to reach £12.8 billion by 2025, with pay-per-click advertising (PPC) playing a crucial role in this growth. In the UK, the average cost-per-click (CPC) for PPC campaigns has increased by 15% in the past year, with the average return on ad spend (ROAS) standing at £2.50. To effectively manage these campaigns and maximize ROI, businesses need professionals with expertise in PPC strategy, optimization, and measurement. To address this need, an MBA with a Professional Certificate in Enhancing PPC ROI can equip learners with the necessary skills to analyze data, develop targeted campaigns, and measure the effectiveness of their efforts.
Year CPC (£) ROAS (£)
2022 £0.50 £2.00
2023 £0.58 £2.50
2024 £0.65 £2.80

Who should enrol in MBA with Professional Certificate in Enhancing PPC ROI?

Ideal Audience for MBA with Professional Certificate in Enhancing PPC ROI Are you a UK-based marketing professional looking to boost your career prospects and increase your earning potential?
Key Characteristics: You should have at least 2 years of experience in digital marketing, a strong understanding of Google Ads and a desire to enhance your skills in PPC management.
Career Goals: You aim to become a PPC specialist, increase your salary by up to 20% and advance your career in the UK's competitive job market, with the average salary for a PPC manager in the UK being £45,000 per annum.
Learning Objectives: You will gain a comprehensive understanding of PPC strategies, learn how to optimize ad campaigns for maximum ROI, and develop the skills to analyze and report on PPC performance, all of which will enhance your career prospects and earning potential.