MBA with Professional Certificate in Consumer Decision Journey

Tuesday, 13 January 2026 16:02:47

International Students can apply

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MBA with Professional Certificate in Consumer Decision Journey

Overview

Consumer Decision Journey

is a specialized MBA program designed for professionals seeking to understand the complexities of consumer behavior.

This program focuses on the strategic analysis of consumer decision-making processes, enabling participants to develop effective marketing strategies and improve business outcomes.

By studying consumer decision-making, participants gain insights into the factors influencing purchasing decisions, including demographics, psychographics, and market trends.

Some key takeaways from this program include the importance of understanding consumer pain points, leveraging data-driven insights, and creating personalized experiences.

If you're looking to enhance your career prospects and stay ahead in the competitive market, explore the Consumer Decision Journey MBA program further to discover how it can benefit your professional growth.

MBA with Professional Certificate in Consumer Decision Journey is an innovative program that empowers professionals to understand the intricacies of consumer behavior and decision-making processes. By combining Master of Business Administration with a specialized certificate, participants gain a comprehensive understanding of how consumers navigate complex purchasing decisions. This course offers key benefits such as enhanced analytical skills, improved business acumen, and increased career prospects in industries like marketing, sales, and product development. Unique features include access to industry experts, real-world case studies, and a professional certificate that sets you apart in the job market. (7)

Entry requirements

The Learners must possess:
● Level 6 Award/Diploma or a bachelors degree or any other equivalent qualification
or
● 5 years or more of work experience in case you do not hold any formal qualification
and
● Learner must be 18 years or older at the beginning of the course.



International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content


Consumer Decision Journey Mapping •
Understanding Consumer Behavior and Motivations •
Needs Analysis and Segmentation •
Product Positioning and Branding •
Pricing Strategies and Tactics •
Promotional Mix and Advertising •
Sales and Distribution Channels •
Customer Relationship Management •
Data-Driven Decision Making •
Measuring Consumer Decision Journey Success

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

12 Months: GBP £7700
18 Months: GBP £6700
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

Payment plans

12 Months - GBP £7700

● Payment option (a) - GBP £770 x 10 monthly instalments
● Payment option (b) - GBP £2566 x 3 quarterly instalments
● Payment option (c) - GBP £3850 x 2 half yearly instalments
● Payment option (d) - GBP £7315 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

18 Months - GBP £6700

● Payment option (a) - GBP £478 x 14 monthly instalments
● Payment option (b) - GBP £1340 x 5 quarterly instalments
● Payment option (c) - GBP £2233 x 3 half yearly instalments
● Payment option (d) - GBP £6365 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

Our course fee is upto 40% cheaper than most universities and colleges.

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Accreditation

Stage 1 (Delivered by LSIB):
The programme involves delivery through on-line Learning Management System (LMS). This stage leads to award of Level 7 Diploma in Strategic Management and Leadership. Credits earned at this stage - 120 credits (60 ECTS).

Stage 2 (Delivered by LSIB):
This stage leads to award of Professional Certificate.

Stage 3 (Delivered by the University / awarding body)
On completion of the diploma programme you progress / Top up with Degree through a UK University for progression to the MBA degree. The stage 3 is delivered via distance learning by faculties from the University / awarding body. Credits earned at this stage - 60 credits (30 ECTS).

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  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about MBA with Professional Certificate in Consumer Decision Journey

The MBA with Professional Certificate in Consumer Decision Journey is a specialized program designed to equip students with the knowledge and skills required to understand and influence consumer behavior.
This program is ideal for professionals working in marketing, sales, and customer service, as well as those looking to transition into these fields.
Through this program, students will learn about the various stages of the consumer decision journey, including awareness, consideration, and purchase.
They will also gain insights into the factors that influence consumer behavior, such as demographics, psychographics, and technology.
The program covers topics such as market research, segmentation, targeting, and positioning, as well as digital marketing and social media strategies.
Students will also develop skills in data analysis, interpretation, and presentation, as well as project management and leadership.
The program is designed to be completed in a short duration, typically 6-12 months, making it an ideal option for working professionals.
The MBA with Professional Certificate in Consumer Decision Journey is highly relevant to the current industry landscape, where consumer behavior is increasingly influenced by technology and digital channels.
As a result, companies are looking for professionals who can understand and navigate the complex consumer decision journey, making this program an attractive option for those looking to advance their careers.
Upon completion of the program, students will receive a professional certificate and an MBA degree, making them highly employable in the industry.
The program is also designed to be flexible, with online and part-time options available to accommodate the needs of working professionals.
Overall, the MBA with Professional Certificate in Consumer Decision Journey is a valuable investment for anyone looking to advance their career in marketing, sales, or customer service.

Why this course?

The significance of an MBA with a Professional Certificate in Consumer Decision Journey cannot be overstated in today's market. According to a survey by the Chartered Institute of Marketing (CIM), 75% of UK marketers believe that understanding consumer behavior is crucial for business success. This is reflected in the growing demand for professionals with expertise in consumer decision-making.
Industry Percentage of UK Marketers
Retail 42%
Finance 21%
Healthcare 15%

Who should enrol in MBA with Professional Certificate in Consumer Decision Journey?

Ideal Audience for MBA with Professional Certificate in Consumer Decision Journey Are you a business leader looking to enhance your understanding of consumer behavior and decision-making processes?
Professionals in the UK In the UK, 71% of businesses believe that understanding consumer behavior is crucial for success, with 61% stating that it's essential for driving growth (Source: British Retail Consortium).
Marketing and Sales Teams Marketing and sales teams can benefit from this programme, as 62% of UK businesses believe that effective marketing is critical to driving revenue (Source: Institute of Marketing).
Business Leaders and Entrepreneurs Business leaders and entrepreneurs can also benefit, as 55% of UK startups believe that understanding consumer behavior is essential for success (Source: StartUp Britain).
Key Skills This programme will equip you with key skills in consumer decision-making, market research, and data analysis, enabling you to make informed business decisions and drive growth.