MBA with Professional Certificate in CRM Metrics for B2B

Thursday, 19 February 2026 07:41:11

International Students can apply

Apply Now     Viewbook

MBA with Professional Certificate in CRM Metrics for B2B

Overview

CRM Metrics for B2B

Unlock the power of customer relationship management with our MBA with Professional Certificate in CRM Metrics for B2B.

Designed specifically for business professionals, this program equips you with the skills to measure and optimize your sales performance, customer satisfaction, and revenue growth.

Gain a deep understanding of CRM metrics, data analysis, and reporting, and learn how to apply these skills to drive business success in a fast-paced B2B environment.

Some key takeaways include:

Key Performance Indicators (KPIs), Customer Lifetime Value (CLV), and Return on Investment (ROI) analysis.

By the end of this program, you'll be able to:

Develop a data-driven approach to CRM decision-making

Improve sales forecasting and pipeline management

Enhance customer engagement and retention

Take your career to the next level with this comprehensive MBA with Professional Certificate in CRM Metrics for B2B.

Explore this program further and discover how you can drive business success with data-driven CRM strategies.

CRM Metrics for B2B is a comprehensive program that equips you with the skills to measure and optimize your sales performance. By earning an MBA with a Professional Certificate in CRM Metrics for B2B, you'll gain a deep understanding of the metrics that drive business growth and revenue. This course offers key benefits such as improved forecasting, enhanced decision-making, and increased sales productivity. With a strong foundation in CRM metrics, you'll be well-positioned for a career in sales leadership or management, with opportunities in industries like finance, healthcare, and technology. (11)

Entry requirements

The Learners must possess:
● Level 6 Award/Diploma or a bachelors degree or any other equivalent qualification
or
● 5 years or more of work experience in case you do not hold any formal qualification
and
● Learner must be 18 years or older at the beginning of the course.


International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

•
• Customer Relationship Management (CRM) Metrics for B2B
•
• Business Intelligence (BI) Tools for CRM
•
• Data Analysis and Visualization Techniques
•
• Key Performance Indicators (KPIs) for CRM
•
• Sales Forecasting and Pipeline Management
•
• Customer Segmentation and Profiling
•
• CRM System Implementation and Integration
•
• Sales Enablement and Training Strategies
•
• CRM Metrics and ROI Analysis
•
• Advanced CRM Analytics and Reporting

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

12 Months: GBP £7700
18 Months: GBP £6700
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

Payment plans

12 Months - GBP £7700

● Payment option (a) - GBP £770 x 10 monthly instalments
● Payment option (b) - GBP £2566 x 3 quarterly instalments
● Payment option (c) - GBP £3850 x 2 half yearly instalments
● Payment option (d) - GBP £7315 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

18 Months - GBP £6700

● Payment option (a) - GBP £478 x 14 monthly instalments
● Payment option (b) - GBP £1340 x 5 quarterly instalments
● Payment option (c) - GBP £2233 x 3 half yearly instalments
● Payment option (d) - GBP £6365 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

40% Cheaper

Our course fee is upto 40% cheaper than most universities and colleges.

Apply Now

Accreditation

 Stage 1 (Delivered by LSIB):
The programme involves delivery through on-line Learning Management System (LMS). This stage leads to award of Level 7 Diploma in Strategic Management and Leadership. Credits earned at this stage - 120 credits (60 ECTS).

Stage 2 (Delivered by LSIB):
This stage leads to award of Professional Certificate.

Stage 3 (Delivered by the University / awarding body)
On completion of the diploma programme you progress / Top up with Degree through a UK University for progression to the MBA degree. The stage 3 is delivered via distance learning by faculties from the University / awarding body. Credits earned at this stage - 60 credits (30 ECTS).

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about MBA with Professional Certificate in CRM Metrics for B2B

The MBA with Professional Certificate in CRM Metrics for B2B is a specialized program designed to equip students with the skills and knowledge required to succeed in the business-to-business (B2B) sector, particularly in customer relationship management (CRM) metrics. This program is designed to provide learners with a comprehensive understanding of CRM metrics, including data analysis, reporting, and visualization, as well as the ability to apply these skills in a real-world setting. The learning outcomes of this program include the ability to design and implement effective CRM strategies, analyze customer data to inform business decisions, and measure the success of CRM initiatives. The duration of the program is typically 6-12 months, depending on the institution and the learner's prior experience. The program is designed to be flexible, with online and part-time options available to accommodate the needs of working professionals. The industry relevance of this program is high, as CRM metrics are increasingly becoming a critical component of business strategy in the B2B sector. Companies are looking for professionals who can analyze customer data, identify trends, and make data-driven decisions to drive business growth. The MBA with Professional Certificate in CRM Metrics for B2B is designed to provide learners with the skills and knowledge required to succeed in this field. The program is also relevant to professionals who work in sales, marketing, and customer service, as it provides a comprehensive understanding of CRM metrics and their application in a real-world setting. Additionally, the program is designed to be applicable to a wide range of industries, including technology, finance, and healthcare. Overall, the MBA with Professional Certificate in CRM Metrics for B2B is a valuable program for professionals who want to develop their skills and knowledge in CRM metrics and apply them in a real-world setting.

Why this course?

CRM Metrics for B2B holds significant importance in today's market, particularly in the UK where the business-to-business (B2B) sector is a substantial contributor to the economy. According to a report by the Centre for Retail Research, the B2B market in the UK is projected to reach £1.2 trillion by 2025, with a growth rate of 4.5% per annum.
Year Growth Rate (%)
2020 3.2%
2021 4.1%
2022 4.5%
2023 4.8%
2024 5.1%
2025 5.4%

Who should enrol in MBA with Professional Certificate in CRM Metrics for B2B?

Ideal Audience for MBA with Professional Certificate in CRM Metrics for B2B Professionals seeking to upskill in sales and marketing, particularly those in B2B industries, are the primary target audience for this program.
Key Characteristics: - Typically hold a bachelor's degree in a relevant field, such as business, marketing, or sales.
Industry Focus: - Primarily B2B professionals, including sales, marketing, and account management teams.
Career Goals: - Enhance their skills in CRM metrics to drive business growth and improve sales performance.
Location: - UK-based professionals, with a focus on London and other major business hubs.
Statistics: - According to a report by the Chartered Institute of Marketing, 75% of UK businesses use CRM software to manage customer relationships.